B.A. in Advertising

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 80% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.5 with a minimum of 6.0 in each component.
• TOEFL: Overall score of 79 or higher.
• PTE: Overall score of 53 or higher.
• DET (Duolingo English Test): Overall score of 105.

Suffolk University offers various scholarships and financial aid options to support international students in pursuing their education in the United States. These scholarships are designed to recognize academic achievements, leadership qualities, and diverse talents. 

Merit Scholarships: Suffolk University awards merit-based scholarships to international students based on their academic achievements and performance. These scholarships may cover a significant portion of tuition costs.

International Student Scholarships: Suffolk offers scholarships specifically for international students to help offset the cost of tuition. These scholarships are competitive and are awarded based on academic excellence, leadership skills, and other accomplishments.

Suffolk University Honors Program Scholarships: Exceptional students admitted to the Suffolk University Honors Program may be eligible for additional scholarships. This program provides a challenging and enriched academic experience.

Dean's Scholarship: This scholarship is awarded to students who have demonstrated academic excellence and outstanding leadership qualities. It recognizes achievements both inside and outside the classroom.

Transfer Student Scholarships: Suffolk University provides scholarships for international transfer students who have completed a certain number of college credits before joining Suffolk.

Diversity Scholarships: Suffolk University values diversity and provides scholarships to students who contribute to the university's diverse and inclusive community.

External Scholarships: International students are encouraged to explore external scholarship opportunities, such as government-sponsored scholarships, private foundations, and international organizations that may offer financial assistance for studying in the United States.

Need-Based Financial Aid: While most scholarships at Suffolk are merit-based, the university also considers financial need when awarding aid. International students can submit the required financial documentation to be considered for need-based aid.

Suffolk University’s B.A. in Advertising opens up a wide range of career opportunities for graduates in the dynamic and ever-evolving field of advertising. The program equips students with the skills and knowledge necessary to excel in various roles across the advertising and marketing sectors. 

Advertising Account Executive: Advertising account executives act as the liaison between clients and the advertising agency. They manage client accounts, coordinate campaign strategies, and ensure that advertising projects meet client expectations and deadlines.

Media Planner: Media planners are responsible for selecting and scheduling media outlets to deliver advertising messages effectively. They analyze target audiences, evaluate media options, and develop media plans to maximize the reach and impact of advertising campaigns.

Creative Director: Creative directors oversee the creative process for advertising campaigns, guiding the development of concepts, visuals, and messaging. They work closely with designers, copywriters, and other creatives to ensure that the advertising materials align with the campaign objectives and brand identity.

Copywriter: Copywriters craft compelling and persuasive copy for advertisements, marketing materials, and promotional content. They develop messaging that resonates with target audiences and drives engagement and action.

Digital Marketing Specialist: Digital marketing specialists focus on online advertising strategies, including search engine marketing (SEM), social media advertising, and email marketing. They use digital tools and analytics to create and manage campaigns that drive online traffic and conversions.

Brand Manager: Brand managers are responsible for maintaining and enhancing the brand’s image and identity. They develop and implement brand strategies, oversee advertising campaigns, and ensure consistency across all marketing and communication channels.

Social Media Manager: Social media managers create and manage content for social media platforms. They develop social media strategies, engage with audiences, and analyze performance metrics to drive brand awareness and engagement.

Advertising Sales Representative: Advertising sales representatives sell advertising space and time to clients. They build relationships with businesses, identify their advertising needs, and offer solutions that align with their marketing goals.

Public Relations Specialist: Public relations specialists manage the public image of clients or organizations. They develop and implement PR strategies, handle media relations, and create press releases and other communication materials to promote positive public perception.

Event Coordinator: Event coordinators plan and execute events such as product launches, promotional events, and trade shows. They manage logistics, coordinate with vendors, and ensure that events align with advertising and marketing objectives.