B.S. in Music Business

Murray, Kentucky

 

INTAKE: Jan & Aug

Program Overview

The Bachelor of Science in Music Business at Murray State University is designed to blend artistic passion with business acumen, preparing students for a dynamic career in the music industry. This program offers a comprehensive education in both the creative and commercial aspects of music, equipping students with the skills needed to navigate the evolving music landscape. Graduates are prepared for roles in artist management, music marketing, concert promotion, and other areas of the music business. The program emphasizes practical experience, industry knowledge, and professional development to help students succeed in a competitive field.

Curriculum: The curriculum for the B.S. in Music Business integrates core courses in music theory and performance with specialized business and industry courses. Students take classes in music marketing, management, and law, alongside courses in accounting, finance, and entrepreneurship. The program also includes practical experiences such as internships and project-based learning, where students apply their knowledge to real-world scenarios. This combination of music and business education ensures that graduates have a well-rounded skill set to excel in various roles within the music industry.

Research Focus: Research in the B.S. in Music Business program centers on industry trends, market analysis, and the impact of technology on the music business. Faculty and students engage in research projects that explore emerging trends in music consumption, digital marketing strategies, and the effects of new technologies on the industry. This focus helps students stay informed about the latest developments in the music business and contributes to a deeper understanding of the industry's challenges and opportunities.

Industry Engagement: The program emphasizes strong industry engagement through partnerships with music industry professionals and organizations. Students have opportunities to participate in internships with record labels, management firms, and concert venues, gaining hands-on experience and building professional networks. The program also hosts guest lectures, workshops, and industry events, allowing students to interact with industry leaders and learn from their experiences. These engagements provide valuable insights into the industry and help students develop the skills and connections needed for a successful career.

Global Perspective: The B.S. in Music Business program incorporates a global perspective by examining international music markets, global music trends, and cross-cultural music business practices. Students explore how different regions influence the global music industry and study international marketing strategies and distribution channels. Opportunities for study abroad programs and international internships further enhance students' understanding of the global music landscape, preparing them to work in an interconnected and diverse industry.

Pollster Education

Location

Murray, Kentucky

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

USD 15036

Undergraduate Entry Requirements

Application Fee: $75

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 60% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 71 or higher.
  • PTE: Overall score of 51 or higher.
  • DET (Duolingo English Test): Overall score of 100.

Murray State University (MSU) offers several scholarships and financial aid opportunities to international students to help them pursue their higher education goals in the United States. These scholarships recognize academic excellence, leadership, and contributions to the university community. 

International Diversity Scholarship: This scholarship is designed to promote diversity and global perspectives on campus. It is awarded to a limited number of international students who have demonstrated outstanding academic achievements and leadership skills. The award amount varies and is renewable.

International Transfer Scholarship: MSU offers scholarships for international transfer students who are transferring from a U.S. community college or another university. These scholarships are based on academic performance and may be renewable.

Global Excellence Scholarship: This scholarship is available to new, first-time international undergraduate students with strong academic records. The scholarship amount varies and is renewable for up to four years, provided the student maintains a specified GPA.

International Merit Scholarships: These scholarships are awarded to international students based on their academic achievements and standardized test scores. The scholarship amounts vary, and they are typically competitive.

Athletic Scholarships: International student-athletes who excel in sports may be eligible for athletic scholarships if they join one of MSU's athletic teams.

Departmental Scholarships: Various academic departments and colleges within MSU may offer scholarships specific to their fields of study. These scholarships can vary widely in terms of eligibility criteria and award amounts.

Honors Program Scholarships: High-achieving international students who are admitted to the MSU Honors Program may receive scholarships that support their participation in this academically enriching program.

External Scholarships: MSU encourages international students to explore external scholarship opportunities, both in their home countries and through international scholarship programs. The university's scholarship office can provide guidance on external scholarships.

The Bachelor of Science in Music Business from Murray State University opens a diverse range of career paths within the music industry, blending creative and business skills. Graduates are prepared to enter various roles that leverage their understanding of music and business management.

Artist Manager: Graduates can work as artist managers, representing musicians and guiding their careers. They handle tasks such as booking performances, negotiating contracts, and managing public relations, helping artists navigate the complexities of the music industry.

Music Marketing Specialist: In this role, graduates develop and implement marketing strategies to promote artists, albums, and music events. They work with advertising, social media, and promotional campaigns to enhance visibility and engage with target audiences.

Concert Promoter: Graduates can become concert promoters, organizing and promoting live music events. They handle logistics such as venue booking, ticket sales, and event promotion, ensuring successful and well-attended performances.

Music Licensing Coordinator: This role involves managing the licensing of music for various uses, such as film, television, and advertisements. Graduates work with music publishers and legal teams to ensure proper rights and royalties are handled.

Music Production Assistant: Graduates may work as production assistants in recording studios, supporting the production process for music recordings. They assist with scheduling, equipment setup, and coordinating between artists and producers.

A&R (Artists and Repertoire) Representative: In A&R roles, graduates scout and sign new talent for record labels or management companies. They evaluate demos, conduct auditions, and help develop and market new artists.

Music Venue Manager: Graduates can manage music venues, overseeing operations such as booking shows, managing staff, and handling customer relations. They ensure that events run smoothly and meet the expectations of both artists and audiences.

Music Business Consultant: Graduates may work as consultants, advising artists, record labels, and music businesses on strategies for growth, market trends, and business development. They provide expert guidance on navigating the music industry.

Music Rights Administrator: In this role, graduates manage music rights and royalties, ensuring that artists and songwriters are compensated for the use of their music. They handle royalty distribution, rights management, and compliance with licensing agreements.

Entertainment Attorney: With additional legal training, graduates can become entertainment attorneys, specializing in contracts, intellectual property, and legal issues related to the music industry. They represent clients in legal matters and negotiate agreements.


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