MSc Human Resource Management
Intake:- January & September The MSc Human Resource Mana...
MSc International Fashion Marketing with Year in Industry
York
INTAKE: Jan & Sept
Program Overview
The MSc International Fashion Marketing with Year in Industry program at York St John University combines academic learning with practical industry experience. The program aims to develop students' knowledge and skills in fashion marketing while providing them with an opportunity to gain real-world experience through a year-long industry placement.
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Fashion Marketing Strategies: Students learn about the principles and strategies of fashion marketing, including market analysis, consumer behavior, branding, and communication. They develop an understanding of the unique aspects of marketing within the fashion industry.
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Global Fashion Business: The program explores the global fashion business environment, including international trade, supply chain management, and the impact of cultural and social factors on fashion marketing. Students gain insights into global fashion trends and the challenges and opportunities in the international marketplace.
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Fashion Retailing and Merchandising: Students learn about the retailing and merchandising aspects of the fashion industry. They study concepts such as store management, visual merchandising, fashion buying, and inventory management. The program emphasizes the importance of customer experience and effective retail strategies.
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Digital Marketing in Fashion: The program covers digital marketing strategies specific to the fashion industry. Students learn about online branding, social media marketing, e-commerce, and digital analytics. They gain practical skills in utilizing digital platforms to engage with consumers and promote fashion brands.
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Industry Placement: The unique feature of this program is the year-long industry placement, where students have the opportunity to work in a fashion-related organization. This experience allows students to apply their knowledge and skills in a professional setting, gain practical insights, and develop valuable industry connections.
Location
York
Score
IELTS 6.5
Tuition Fee
£ 13000
Postgraduate Entry Requirements:
Academic qualification: For postgraduate programs, international students are required to have a minimum overall score of 55% or above in their previous academic qualification.
English Language Proficiency:
- IELTS: A minimum overall score of 6.5 is required in the IELTS exam.
- TOEFL: International students can also provide a TOEFL score with a minimum of 75 points.
- PTE: Alternatively, international students can provide a PTE score with a minimum of 46 points.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions
York St John University offers a range of scholarships to international students, providing financial support and recognition for their academic achievements. These scholarships aim to attract talented students from around the world and promote diversity within the university community.
- International Scholarship Programme: This scholarship is open to undergraduate and postgraduate students from non-EU countries. It offers a tuition fee reduction of up to £2,500 per year for the duration of the program. The scholarship is awarded based on academic merit and applicants must meet specific eligibility criteria.
- Vice Chancellor's Scholarship: This prestigious scholarship is available to high-achieving international students applying for undergraduate or postgraduate programs. It provides a tuition fee reduction of up to £5,000 per year. Recipients are selected based on academic excellence, leadership potential, and commitment to making a positive impact in their communities.
- Country-specific Scholarships: York St John University also offers scholarships tailored to students from specific countries or regions. These scholarships may have varying eligibility criteria and award amounts. Examples include the Nigeria Scholarship, Ghana Scholarship, and India Scholarship.
- Alumni Scholarship: This scholarship is available to international students who have previously studied at York St John University at the undergraduate level and are progressing to a postgraduate program. It offers a tuition fee reduction of up to £1,000.
- Sports Scholarships: York St John University values sporting excellence and offers scholarships to international students who excel in their chosen sport. These scholarships provide support for training, coaching, and competition expenses, along with access to sports facilities and other benefits.
It is important to note that scholarship availability, eligibility criteria, and award amounts may vary each year.
The MSc International Fashion Marketing with Year in Industry program opens up exciting career prospects in the global fashion industry. Graduates of this program possess a unique combination of academic knowledge and practical experience, making them highly desirable to employers.
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Fashion Marketing Manager: Graduates can pursue managerial roles in fashion marketing departments of fashion brands or retail companies. They can lead marketing campaigns, develop brand strategies, and analyze market trends to drive business growth.
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Fashion Buyer: Graduates can work as fashion buyers for retail organizations, responsible for sourcing and selecting fashion products for sale. They stay updated with industry trends, negotiate with suppliers, and make informed buying decisions.
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Digital Marketing Specialist: Graduates can specialize in digital marketing roles within the fashion industry. They can work as social media managers, content creators, or digital marketing strategists, utilizing online platforms to engage with customers and promote fashion brands.
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Fashion Brand Manager: Graduates can work as brand managers, responsible for building and managing the image and reputation of fashion brands. They develop brand strategies, oversee brand communications, and ensure brand consistency across different marketing channels.
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Fashion Retail Manager: Graduates can pursue careers in fashion retail management, overseeing store operations, customer service, and sales strategies. They focus on enhancing the customer experience and driving revenue growth.
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Fashion Market Research Analyst: Graduates can work as market research analysts, collecting and analyzing data on consumer preferences, market trends, and competitor analysis. They provide insights and recommendations to support fashion marketing decision-making.
