B.S. in Business Administration : General management

East Bay

 

INTAKE: Jan & Aug

Program Overview

The Bachelor of Science in Business Administration with a concentration in General Management at California State University - East Bay is designed to provide students with a broad understanding of management principles and practices applicable across various business environments. This program focuses on developing leadership skills, strategic thinking, and operational expertise, preparing graduates to manage teams, projects, and organizational functions effectively in a dynamic business world.

AACSB-Accredited: The B.S. in Business Administration - General Management is part of the College of Business and Economics, which is accredited by the Association to Advance Collegiate Schools of Business (AACSB). This prestigious accreditation signifies that the program adheres to the highest standards of business education, ensuring that students receive a quality education that is recognized and respected globally.

Curriculum: The curriculum for the B.S. in Business Administration - General Management includes core business courses combined with specialized management training. Students start with foundational classes such as “Principles of Management,” “Financial Accounting,” “Marketing,” and “Business Law.” They then proceed to management-specific courses like “Organizational Behavior,” “Strategic Management,” “Leadership,” and “Operations Management.” The program also emphasizes practical experience through case studies, projects, and simulations.

Research Focus: Research within the General Management concentration covers various aspects of management theory and practice, including organizational behavior, leadership, strategic planning, and operational efficiency. Faculty members engage in research that explores management practices, decision-making processes, and the impact of management strategies on organizational performance. Students are encouraged to participate in research activities, contributing to the development of new management insights and practices.

Industry Engagement: The General Management program fosters industry engagement through internships, partnerships with local businesses, and networking opportunities. Students gain practical experience by working with industry professionals on real-world business challenges, attending guest lectures, and participating in industry events. These experiences help students apply their academic knowledge in professional settings and build valuable connections with business leaders.

Global Perspective: The B.S. in Business Administration - General Management incorporates a global perspective by examining international management practices, cross-cultural management, and global business strategies. Students explore how global trends and international markets impact management decisions and organizational performance. This global outlook prepares graduates to navigate the complexities of managing across different cultures and regions.

Pollster Education

Location

East Bay

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

USD 16509

Undergraduate Entry Requirements

Application Fee: $70

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 61 or higher.

California State University, East Bay (CSUEB), offers a variety of scholarships and financial aid opportunities to international students to help them pursue their academic goals. These scholarships are designed to recognize academic achievement, leadership, and contributions to the university community. 

International Student Scholarship: CSUEB offers partial tuition scholarships to international undergraduate and graduate students based on academic merit. These scholarships are competitive and are awarded to students who have demonstrated exceptional academic performance.

CSUEB Foundation Scholarships: The CSUEB Foundation offers a range of scholarships to both domestic and international students. These scholarships cover a wide array of academic disciplines and criteria, including leadership, community involvement, and financial need.

External Scholarships: CSUEB encourages international students to explore external scholarship opportunities, including those offered by government agencies, foundations, and private organizations. These scholarships may be available for specific fields of study or nationalities.

Departmental Scholarships: Some academic departments within CSUEB may offer scholarships or grants to international students pursuing degrees in their respective fields. These scholarships can vary in eligibility criteria and award amounts.

Graduates of the B.S. in Business Administration with a concentration in General Management from California State University - East Bay are well-equipped to pursue a diverse range of career paths in various business sectors. The program's comprehensive curriculum and practical experiences prepare students for leadership and managerial roles across different industries. 

Business Manager: Oversee daily operations, manage teams, and implement business strategies to ensure organizational efficiency and effectiveness. Business managers are responsible for optimizing workflows and achieving company objectives.

Operations Manager: Focus on improving operational processes, managing supply chains, and ensuring smooth day-to-day business operations. This role involves coordinating resources and implementing systems to enhance productivity and performance.

Project Manager: Lead and coordinate projects, manage budgets, and ensure timely completion of project goals. Project managers use their organizational and leadership skills to oversee project development from initiation to delivery.

Product Manager: Develop and manage products or services, working closely with cross-functional teams to define product features, oversee product launches, and drive market success. This role involves strategic planning and market analysis.

Human Resources Manager: Manage recruitment, employee relations, and organizational development. HR managers focus on building a strong workforce, implementing HR policies, and supporting employee growth and engagement.

Sales Manager: Direct and oversee sales teams, develop sales strategies, and drive revenue growth. Sales managers work to expand market share, build client relationships, and achieve sales targets.

General Manager: Oversee the overall operations of a business unit or organization, managing various departments and ensuring alignment with strategic goals. General managers are responsible for making high-level decisions and driving organizational success.

Consultant: Provide expert advice to businesses on management practices, organizational strategies, and operational improvements. Consultants use their management expertise to help organizations solve complex problems and enhance performance.

Entrepreneur: Launch and manage new ventures or startups, leveraging general management skills to navigate business challenges, develop business plans, and drive growth. Entrepreneurs use their leadership and strategic abilities to build successful enterprises.

Business Development Manager: Identify and pursue new business opportunities, build strategic partnerships, and develop growth strategies for organizations. This role involves market research, negotiation, and relationship management.


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