B.A. in Communication Studies

The B.A. in Communication Studies at Arkansas State University provides students with a comprehensive understanding of communication processes, both verbal and non-verbal. This program is designed to equip students with the skills necessary to excel in various communication-related fields. It offers a broad perspective on communication theories and practices, preparing graduates for careers in diverse sectors including media, public relations, and corporate communication.

ACEJMC Accredited: The program is accredited by the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC), ensuring that it meets high standards of quality and rigor in journalism and mass communication education. This accreditation reflects the program’s commitment to providing students with a robust education in communication, aligning with industry standards and practices.

Curriculum: The curriculum for the B.A. in Communication Studies is designed to provide a blend of theoretical knowledge and practical skills. Core courses cover essential topics such as media studies, communication theory, public speaking, interpersonal communication, and research methods. Students also have the opportunity to specialize in areas such as digital media, organizational communication, and public relations. This well-rounded approach ensures that graduates are prepared to handle a variety of communication challenges.

Research Focus: Students in the B.A. in Communication Studies program engage in research that explores various aspects of communication, including media effects, communication strategies, and the impact of emerging technologies on communication practices. The program encourages critical analysis and research-based inquiry, allowing students to contribute to the field through original research projects and studies.

Industry Engagement: The program emphasizes practical experience and industry engagement through internships, workshops, and collaborative projects with industry professionals. Students have the opportunity to gain hands-on experience and build networks in the communication field, which enhances their employability upon graduation. The program also hosts guest speakers and industry panels to provide students with insights into current trends and practices in communication.

Global Perspective: The B.A. in Communication Studies incorporates a global perspective by addressing international communication issues and global media landscapes. The program prepares students to understand and navigate cross-cultural communication challenges, making them adept at working in diverse and global environments. This international outlook is integrated into coursework and research, reflecting the global nature of the communication field.

Undergraduate Entry Requirements

Application Fees: US$ 50

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 75% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.0 with a minimum of 5.5 in each component.
• TOEFL: Overall score of 79 or higher.
• PTE: Overall score of 59 or higher.
• DET (Duolingo English Test): Overall score of 110.

Arkansas State University (ASU) offers a range of scholarships and financial aid opportunities to support international students in their pursuit of higher education. These scholarships are designed to recognize academic achievement, leadership skills, and talent in various fields. 

Chancellor's Scholarship: The Chancellor's Scholarship is one of the most prestigious scholarships offered by ASU. It is awarded to outstanding international students based on their academic achievements and leadership potential. The scholarship covers a significant portion of the tuition fees and may include a stipend for living expenses.

International Excellence Scholarship: The International Excellence Scholarship is awarded to international students who have demonstrated exceptional academic performance. This scholarship provides financial assistance to cover a portion of the tuition fees.

Global Diversity Scholarship: The Global Diversity Scholarship is designed to promote diversity and cultural exchange at ASU. It is awarded to international students who have shown a commitment to advancing diversity and inclusivity on campus. The scholarship provides partial tuition fee coverage.

Talent-Based Scholarships: ASU offers talent-based scholarships for students who have excelled in areas such as music, arts, athletics, and other extracurricular activities. These scholarships are open to both domestic and international students and can significantly reduce the financial burden of attending the university.

Study Abroad Scholarships: ASU encourages international students to participate in study abroad programs. The university offers scholarships specifically for students who wish to study abroad, allowing them to experience different cultures and expand their academic horizons.

Departmental Scholarships: Several academic departments at ASU offer scholarships to students who excel in specific fields of study. International students may be eligible for these scholarships based on their academic performance and area of interest.

External Scholarships: ASU assists international students in identifying and applying for external scholarships offered by organizations, governments, and foundations from around the world.

The B.A. in Communication Studies from Arkansas State University prepares graduates for a diverse array of career paths in the communication sector. This program equips students with essential skills in both verbal and written communication, critical thinking, and media literacy, which are highly valued across various industries.

Public Relations Specialist: Graduates can work as public relations specialists, managing the public image of organizations and handling media relations. They are skilled in crafting press releases, organizing press conferences, and developing communication strategies to enhance a company's reputation.

Marketing Coordinator: With a solid foundation in communication principles, graduates can pursue careers in marketing coordination, where they develop and implement marketing campaigns, analyze market trends, and communicate brand messages effectively.

Media Planner: The program also prepares students for roles in media planning, where they strategize the placement of advertisements across various media channels to reach target audiences effectively.

Corporate Communications Manager: Graduates can take on roles as corporate communications managers, overseeing internal and external communications within an organization. They manage corporate messaging, employee communications, and stakeholder relations.

Broadcast Journalist: With the skills gained from the program, students can enter the field of journalism, working as broadcast journalists who report news and feature stories for television, radio, or digital media platforms.

Social Media Manager: The rise of digital media has created opportunities for social media managers who develop and manage social media strategies, create content, and engage with audiences on various social platforms.

Event Coordinator: Graduates can also become event coordinators, planning and executing events such as conferences, seminars, and corporate functions, ensuring effective communication and organization.

Communication Consultant: For those interested in a more flexible career path, consulting roles offer the chance to advise organizations on communication strategies, training, and media relations.