B.A. in Communication and Media

Newark, New Jersey

 

INTAKE: Jan & Sept

Program Overview

The Bachelor of Arts in Communication and Media at New Jersey Institute of Technology (NJIT) offers a dynamic education in modern communication strategies and media practices. This program is designed for students who aim to excel in various fields of media, including digital content creation, public relations, journalism, and multimedia production. The curriculum integrates theoretical knowledge with practical skills, preparing graduates to navigate the ever-evolving media landscape effectively.

Curriculum: The B.A. in Communication and Media at NJIT provides a comprehensive curriculum that covers core areas of communication theory, media production, and digital technologies. Students start with foundational courses in communication principles, media writing, and visual communication. The program also includes advanced courses in media design, digital storytelling, and strategic communication. Practical experience is emphasized through hands-on projects, internships, and opportunities to work with NJIT’s media facilities. The curriculum is designed to develop both creative and analytical skills, equipping students to produce and manage media content across various platforms.

Research Focus: Research within the Communication and Media program at NJIT explores a wide range of topics relevant to contemporary media and communication challenges. Faculty and students engage in research on media effects, digital communication strategies, media ethics, and the impact of emerging technologies on media consumption and production. Research projects often involve analyzing trends in media usage, evaluating communication strategies, and developing innovative media solutions. The program encourages students to participate in research activities, providing them with opportunities to contribute to the field’s knowledge base and gain experience in academic and applied research.

Industry Engagement: NJIT’s Communication and Media program has strong ties with the media and communication industries. The university collaborates with media companies, public relations firms, and digital agencies to offer internships, co-op programs, and industry networking events. Students benefit from guest lectures, workshops, and real-world projects that connect them with industry professionals and current media practices. These engagements help students build a professional network, gain practical experience, and stay updated with industry trends and technological advancements.

Global Perspective: The B.A. in Communication and Media at NJIT incorporates a global perspective by addressing international media practices and communication strategies. The program includes coursework on global media systems, cross-cultural communication, and international media issues. Students are encouraged to explore global media trends and participate in study-abroad programs to gain a broader understanding of media practices worldwide. This global perspective prepares graduates to work in diverse and multicultural environments, enhancing their ability to communicate effectively across different cultural contexts.

Pollster Education

Location

Newark, New Jersey

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

USD 35934

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 79 or higher.
  • DET (Duolingo English Test): Overall score of 100.

New Jersey Institute of Technology (NJIT) recognizes the importance of supporting international students in pursuing their academic goals. To attract and assist talented students from around the world, NJIT offers several scholarships and financial aid options specifically designed for international students. 

Global Highlander Scholarship: The Global Highlander Scholarship is a merit-based scholarship offered to incoming international undergraduate students. It is awarded based on academic achievements, leadership qualities, and extracurricular involvement. The scholarship amount varies and is renewable for up to four years, provided the student maintains the required GPA.

International Presidential Scholarship: The International Presidential Scholarship is another prestigious merit-based award available to exceptional incoming international undergraduate students. Recipients of this scholarship receive a substantial amount of financial aid to support their education at NJIT.

International Transfer Scholarship: International students transferring to NJIT from other universities or colleges may be eligible for the International Transfer Scholarship. This merit-based award aims to recognize academic excellence and provide financial support to deserving transfer students.

Educational Opportunity Fund (EOF) Grant: The Educational Opportunity Fund Grant is available to New Jersey residents, including eligible international students. This grant provides financial assistance to students with demonstrated financial need.

Albert Dorman Honors College Scholarship: The Albert Dorman Honors College at NJIT offers scholarships to students accepted into the Honors College program. These scholarships recognize academic excellence and provide enhanced educational opportunities and support.

Private and External Scholarships: In addition to NJIT-specific scholarships, international students may be eligible to apply for private or external scholarships that are not directly offered by the university. These scholarships may be provided by government agencies, organizations, foundations, or other institutions.

Graduates with a Bachelor of Arts in Communication and Media from New Jersey Institute of Technology (NJIT) are equipped to pursue a diverse range of careers in the media and communication fields. This program provides the skills needed to excel in various roles that involve creating, managing, and disseminating information across different media platforms. 

Public Relations Specialist: Public Relations Specialists manage the image and communication strategies of organizations, including handling media relations, crafting press releases, and coordinating public events. They work to build and maintain a positive public image for their clients or employers.

Media Coordinator: Media Coordinators oversee the planning and execution of media campaigns, ensuring that advertisements and promotional materials reach the target audience effectively. They work with media buying agencies, track campaign performance, and adjust strategies as needed.

Content Creator: Content Creators develop and produce content for various media platforms, including blogs, social media, and video channels. They are responsible for creating engaging and relevant content that resonates with audiences and supports marketing and communication goals.

Journalist: Journalists report on news and events through various media outlets, including newspapers, magazines, television, and online platforms. They conduct interviews, gather information, and write articles or produce reports that inform and engage the public.

Social Media Manager: Social Media Managers develop and execute social media strategies to enhance an organization’s online presence. They create content, manage social media accounts, analyze performance metrics, and engage with followers to build a strong digital community.

Advertising Account Manager: Advertising Account Managers work with clients to develop and implement advertising strategies and campaigns. They coordinate with creative teams, manage budgets, and ensure that campaigns meet client objectives and deadlines.

Broadcast Producer: Broadcast Producers oversee the production of television and radio programs, including managing schedules, coordinating with talent, and ensuring that content is delivered on time. They handle various aspects of production, from script development to final editing.

Media Analyst: Media Analysts evaluate media trends and audience data to provide insights that inform communication strategies. They analyze the effectiveness of media campaigns, monitor media coverage, and provide recommendations for optimizing media outreach.

Corporate Communications Specialist: Corporate Communications Specialists manage internal and external communications for companies, including writing corporate reports, handling employee communications, and coordinating with the media. They work to ensure consistent messaging and a positive company image.

Event Coordinator: Event Coordinators plan and execute events such as conferences, seminars, and corporate functions. They handle logistics, coordinate with vendors, and manage all aspects of event planning to ensure successful and well-organized events.

Digital Marketing Specialist: Digital Marketing Specialists develop and implement online marketing strategies, including search engine optimization (SEO), email marketing, and pay-per-click advertising. They analyze digital metrics to optimize campaigns and drive online engagement.

Media Planner: Media Planners develop strategies for placing advertisements across various media channels. They analyze market research, target audiences, and media options to create effective media plans that maximize the impact of advertising campaigns.


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