B.A. in Mass Media

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.5 with a minimum of 6.0 in each component.
• TOEFL: Overall score of 79 or higher.
• PTE: Overall score of 53 or higher.
• DET (Duolingo English Test): Minimum score of 115.

ISU offers several scholarships and financial aid options for international students to help them pursue their academic goals. These scholarships are based on academic achievements, leadership skills, and other criteria. 

International Tuition Waiver: International students who demonstrate exceptional academic performance and show promise for contributing to the ISU community may be eligible for tuition waivers. These waivers can significantly reduce the cost of tuition.

Redbird Academic Scholarship: This scholarship is awarded to incoming undergraduate international students who have outstanding academic records. The scholarship amount varies depending on the student's academic achievements.

Redbird International Ambassador Scholarship: This scholarship recognizes outstanding leadership skills and contributions to the international community. Recipients of this scholarship serve as ambassadors for international students at ISU.

College-Specific Scholarships: Various colleges within ISU offer scholarships for international students pursuing specific academic programs. These scholarships are often based on academic performance and potential for success in the chosen field of study.

Study Abroad Scholarships: ISU encourages international students to engage in study abroad programs to gain global experiences. The university offers scholarships to support international students' participation in these programs.

International students interested in applying for scholarships at ISU should review the specific eligibility criteria and application deadlines for each scholarship.

Graduates of Illinois State University's Bachelor of Arts in Mass Media program are well-prepared to pursue various career paths in the diverse and evolving field of mass communication.

Journalist/Reporter: Journalists and reporters investigate and write news stories for newspapers, magazines, television, radio, or online media outlets. They research topics, conduct interviews, and present information in an accurate and compelling manner to inform the public.

Broadcast Producer: Broadcast producers oversee the production of television or radio programs, ensuring content quality, adherence to schedules, and compliance with broadcasting regulations. They coordinate with writers, directors, technicians, and talent to create engaging and informative broadcasts.

Digital Content Creator: Digital content creators produce multimedia content for online platforms, including websites, social media, blogs, and podcasts. They write articles, create videos, design graphics, and manage social media channels to engage audiences and drive traffic to digital platforms.

Public Relations Specialist: Public relations specialists manage the public image of organizations or individuals by creating media content, organizing press releases, and handling communications during crises. They work to maintain a positive public perception and enhance brand reputation through strategic communication efforts.

Advertising Copywriter: Advertising copywriters develop persuasive and creative content for advertisements across various media channels, including print, digital, radio, and television. They collaborate with art directors, marketing teams, and clients to craft compelling messages that resonate with target audiences.

Social Media Manager: Social media managers oversee an organization’s presence on social media platforms. They create content calendars, engage with followers, manage social media campaigns, and analyze social media metrics to enhance brand awareness and customer engagement.

Media Planner/Buyer: Media planners and buyers work for advertising agencies or media firms, determining the most effective media outlets and platforms for advertising campaigns. They negotiate ad placements, analyze audience demographics, and monitor campaign performance to optimize advertising strategies.

Content Strategist: Content strategists develop and implement content strategies for organizations to reach and engage target audiences. They analyze market trends, consumer behavior, and digital analytics to create compelling content that aligns with business objectives and enhances brand visibility.

Video Producer/Editor: Video producers and editors create and edit video content for television, online platforms, corporate videos, and documentaries. They manage production timelines, coordinate with crew members, and utilize editing software to produce high-quality video projects.

Media Analyst: Media analysts study media trends, audience behaviors, and market dynamics to provide insights that inform media strategies and decision-making. They analyze data from various media channels, conduct competitive analysis, and prepare reports that help organizations optimize their media investments.