Master of Business (Marketing)

Postgraduate Entry Requirements:

Academic Qualifications: A minimum of 60% or equivalent in the applicant's previous academic qualifications.

English Language Proficiency:

• IELTS: An overall score of 6.5 or 7.0, with a minimum score of 6.0 in each individual component.
• TOEFL: An overall score of 79, with a minimum of 16 in listening, 16 in reading, 21 in writing, and 18 in speaking.
• PTE: An overall score of 58, with a minimum of 50 in each communicative skill.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Queensland University of Technology (QUT) is fostering a diverse and inclusive learning environment, and one of the ways it achieves this is by offering a range of scholarships to international students. These scholarships are designed to recognize academic excellence, support financial needs, and encourage students to pursue their educational goals at QUT. 

1. QUT Excellence Scholarship: This prestigious scholarship is awarded to high-achieving international students who demonstrate outstanding academic performance. It provides financial support for tuition fees and offers a unique opportunity to be part of the QUT College of Excellence.
2. QUT International Merit Scholarship: This scholarship is available to international students who excel academically. It offers a partial tuition fee waiver to help reduce the cost of studying at QUT, making it a more affordable option for deserving students.
3. QUT International College Pathway Scholarship: For international students looking to start their academic journey at QUT International College, this scholarship provides financial support for pathway programs leading to a degree at QUT.
4. QUT College Pathway Scholarship: International students enrolled in pathway programs at QUT College are eligible for this scholarship. It offers financial assistance to help students transition smoothly into their degree programs at the university.
5. Government Scholarships: QUT collaborates with various governments and organizations to provide additional scholarship opportunities to international students. These scholarships may cover a wide range of disciplines and levels of study, making them accessible to a diverse group of students.
6. External Scholarships: QUT encourages international students to explore external scholarship opportunities that may be available through government agencies, private organizations, and foundations. The university provides guidance and support in identifying and applying for these scholarships.

The Master of Business (Marketing) program at Queensland University of Technology (QUT) prepares students for a wide range of career opportunities in the field of marketing. Graduates of this program gain a strong foundation in marketing principles, strategic planning, market research, consumer behavior, brand management, and digital marketing.

1. Marketing Manager: As a marketing manager, you would be responsible for developing and implementing marketing strategies to promote products or services. This role involves conducting market research, managing advertising campaigns, overseeing branding initiatives, and monitoring consumer trends.

2. Brand Manager: Brand managers are responsible for building and maintaining strong brand identities. They develop brand strategies, manage brand positioning, and ensure consistent brand messaging across various marketing channels. Brand managers work closely with creative teams, marketing executives, and product managers to enhance brand equity.

3. Market Research Analyst: Market research analysts collect and analyze data to identify market trends, consumer preferences, and competitor activities. They conduct surveys, interviews, and focus groups to gather insights that help businesses make informed marketing decisions. Market research analysts also prepare reports and presentations to communicate their findings to stakeholders.

4. Digital Marketing Specialist: With the increasing importance of digital marketing, there is a growing demand for professionals who specialize in online marketing channels. As a digital marketing specialist, you would develop and execute digital marketing campaigns, optimize website performance, manage social media channels, and measure the effectiveness of online marketing efforts.

5. Product Manager: Product managers oversee the development, launch, and management of products or services. They conduct market research, define product strategies, coordinate with cross-functional teams, and ensure successful product launches. Product managers also monitor product performance and make recommendations for improvements or new product opportunities.

6. Advertising and Promotions Manager: Advertising and promotions managers plan and execute advertising campaigns to promote products, services, or brands. They work with creative teams, media planners, and market research analysts to develop effective advertising strategies. Advertising and promotions managers also negotiate with media outlets and assess the impact of advertising efforts.

7. Marketing Consultant: Some graduates may choose to work as independent marketing consultants, offering their expertise to businesses seeking guidance on marketing strategies, market research, brand management, and digital marketing. Marketing consultants work with clients across various industries and help them achieve their marketing objectives.