B.A. Communication Studies

Akron, Ohio

 

INTAKE: Jan & Aug

Program Overview

The B.A. in Communication Studies at The University of Akron offers students a comprehensive understanding of communication theories, practices, and strategies in various contexts. This program prepares students for diverse careers in media, public relations, corporate communication, and more.

Curriculum: The curriculum covers foundational courses in communication theory, interpersonal communication, media studies, public speaking, and digital communication. Students also have opportunities to specialize in areas such as organizational communication, intercultural communication, or strategic communication through elective courses.

Research Focus: Students engage in research projects that explore contemporary issues in communication, media effects, persuasion techniques, and communication ethics. The program encourages critical thinking and analytical skills development through hands-on research experiences and collaborative projects with faculty.

Industry Engagement: The program maintains strong connections with industry professionals and organizations through internships, guest lectures, and networking events. Students gain practical experience and insights into current trends and practices in communication fields such as journalism, advertising, public relations, and digital media.

Global Perspective: With a focus on global communication trends and cross-cultural understanding, the program prepares students to navigate diverse cultural contexts. Courses explore international communication dynamics, global media systems, and communication strategies in a multicultural world.

Pollster Education

Location

Akron, Ohio

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

USD 20961

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 71 or higher.
  • DET (Duolingo English Test): Minimum score of 95.
  • SAT: Not required for undergraduate admissions.

The University of Akron (UA) offers a variety of scholarships to support international students financially. These scholarships are designed to help alleviate the cost of tuition and support academic excellence. 

Merit Scholarships: Merit scholarships at UA are automatically considered for all incoming first-year students. These awards are based on a comprehensive review of the applicant’s academic transcripts, curriculum, and cumulative GPA. 

Williams Honors College Scholarships: First-year, transfer, and continuing students who meet specific academic qualifications can apply for the Williams Honors College Scholarships. These scholarships range from $1,500 to $2,000 and require an application to the Williams Honors College, including an interview. 

Provost’s Scholarships for Transfer Students: These scholarships, ranging from $1,000 to $5,000, are available to students transferring from another regionally accredited college or university. Transfer students are automatically considered for these awards upon applying for admission​.

International Student Scholarship Opportunities: International students can also benefit from various specific scholarships offered by different departments and programs within the university. For instance, the Buchtel College of Arts and Sciences offers numerous scholarships for students pursuing majors within their disciplines. These range from awards for academic merit to those supporting specific fields of study​​.

Graduates with a B.A. in Communication Studies from The University of Akron possess versatile skills that are highly valued across various industries. 

Public Relations Specialist: Develop and manage communication strategies to maintain a positive public image for organizations or individuals. Responsibilities include media relations, writing press releases, and coordinating public events.

Digital Media Strategist: Plan and implement digital communication campaigns across social media platforms, websites, and online advertising channels. Analyze metrics and trends to optimize engagement and reach target audiences effectively.

Corporate Communications Specialist: Create internal and external communication materials for organizations, including newsletters, corporate announcements, and employee communications. Ensure consistent messaging and alignment with organizational goals.

Advertising Account Executive: Work in advertising agencies to develop and execute advertising campaigns for clients. Collaborate with creative teams, media planners, and clients to deliver impactful advertising solutions.

Marketing Coordinator: Assist in developing marketing strategies and promotional materials to enhance brand awareness and drive sales. Coordinate marketing campaigns, conduct market research, and analyze consumer behavior trends.

Media Planner/Buyer: Plan and purchase advertising space and time across various media channels, including television, radio, print, and digital platforms. Negotiate media contracts and optimize media placements based on target audience demographics.

Event Coordinator: Plan and coordinate events such as conferences, trade shows, and corporate meetings. Manage logistics, budgeting, and promotional activities to ensure successful event execution and attendee satisfaction.

Journalist/Reporter: Research and write news stories, feature articles, or investigative reports for print, online, or broadcast media outlets. Conduct interviews, gather information, and adhere to journalistic ethics and standards.

Social Media Manager: Manage social media accounts and content creation strategies for organizations. Monitor social media trends, engage with followers, and implement social media advertising campaigns to enhance brand visibility and engagement.

Human Resources Specialist: Utilize communication skills to facilitate employee relations, training programs, and organizational development initiatives within human resources departments.


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