Bachelor of Media and Communication / Bachelor of Business (Creative Writing and Literature)

Hawthorn

 

INTAKE: Jul & Feb

Program Overview

Swinburne University's Bachelor of Media and Communication / Bachelor of Business (Creative Writing and Literature) program integrates creative writing and literature studies with business acumen. It offers students a comprehensive understanding of storytelling, media production, and the business aspects of creative industries.

Curriculum: The curriculum combines core media and communication subjects with courses in creative writing, literature analysis, and business management. Students explore topics such as narrative techniques, scriptwriting, digital storytelling, media ethics, marketing strategies for creative industries, and entrepreneurship.

Research Focus: The program emphasizes practical research projects that blend creative expression with business application. Students engage in research on literary trends, audience analysis for creative content, market research for media products, and strategic planning for creative enterprises.

Industry Engagement: Swinburne fosters strong industry connections, offering students opportunities for internships, industry projects, and collaborations with professionals in creative writing, publishing, media production, and business management sectors. This engagement ensures students gain practical skills and insights relevant to their future careers.

Global Perspective: The program encourages a global outlook by exploring international literary traditions, comparative studies of global media landscapes, and cultural influences on creative expression. Exchange programs and international collaborations enrich students' understanding of diverse perspectives and global trends in media and literature.

Pollster Education

Location

Hawthorn

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

AUD 34040

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 79 with a minimum of 20 in each section.
  • PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Swinburne University offers a range of scholarships designed to assist international students in achieving their educational goals. These scholarships are awarded based on various criteria, including academic merit, financial need, and specific areas of study. 

Swinburne International Excellence Scholarship: This merit-based scholarship recognizes outstanding academic achievements. It provides financial support to high-achieving international students pursuing undergraduate or postgraduate degrees.

Swinburne Sports Excellence Scholarship: Aimed at supporting talented athletes, this scholarship assists international students who excel in sports while pursuing their academic studies at Swinburne.

Swinburne Student Achievement Award: Recognizing not only academic achievements but also contributions to the community, this scholarship provides financial support and acknowledges a holistic approach to personal growth and success.

Government Scholarships: Swinburne University collaborates with various governments and organizations worldwide to provide scholarships and sponsorships for international students from specific countries. These opportunities vary by nation and are offered in conjunction with external partners.

Graduates of Swinburne University's Bachelor of Media and Communication / Bachelor of Business (Creative Writing and Literature) program are equipped with a unique blend of creative, literary, and business skills, preparing them for diverse career opportunities in the creative industries.

Content Creation and Publishing: Graduates can pursue careers as creative writers, content creators, editors, or literary agents for publishing houses, online platforms, magazines, or digital media companies. They leverage their skills in storytelling, scriptwriting, and literary analysis to produce compelling content.

Media Production and Scriptwriting: With a solid foundation in media and communication, graduates can work in film, television, or digital media industries as scriptwriters, screenwriters, or content producers. They contribute to media projects by developing narratives, dialogue, and engaging content for diverse audiences.

Marketing and Communications: The program's business component equips graduates with marketing, branding, and communication strategies tailored for creative industries. They can work in marketing agencies, advertising firms, or media organizations, promoting literary works, creative content, or cultural products.

Publishing and Editorial Roles: Graduates may pursue careers in publishing as editors, literary critics, or publishing consultants. They collaborate with authors, manage editorial processes, and shape content for publication across various platforms, including print and digital media.

Education and Academic Writing: Some graduates choose academic pathways, pursuing roles in education as teachers, lecturers, or researchers specializing in literature, creative writing, or media studies. They contribute to academia through research, teaching, and scholarly publications.

Entrepreneurship and Freelance Opportunities: The program encourages entrepreneurial ventures, enabling graduates to start their own creative businesses, freelance as writers or consultants, or establish digital content platforms. They apply their creative and business skills to innovate within the media and literary sectors.


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