Bachelor of Communication (Media Arts and Production) Bachelor of Creative Intelligence and Innovation

Sydney

 

INTAKE: February

Program Overview

The Bachelor of Communication (Media Arts and Production) Bachelor of Creative Intelligence and Innovation (BCII) program at the University of Technology Sydney (UTS) offers a unique combination of media arts, production skills, and creative problem-solving capabilities. This dual degree program prepares students to innovate within media industries and beyond.

Curriculum: The curriculum integrates courses from communication, media arts and production, and creative intelligence and innovation disciplines. Students explore subjects such as digital media production, storytelling, design thinking, systems and complexity theory, entrepreneurship, and project management. The program emphasizes hands-on learning through creative projects and industry collaborations.

Research Focus: UTS emphasizes a strong research focus within the Bachelor of Communication (Media Arts and Production) BCII program. Students have opportunities to engage in research projects exploring emerging media technologies, audience engagement strategies, creative industries, and innovation in media production. Research skills are developed through coursework and collaborative projects.

Industry Engagement: The program fosters industry engagement through internships, placements, and partnerships with media organizations, creative agencies, and technology firms. Students gain practical experience in media production, creative strategy development, and innovation consulting. Industry connections provide networking opportunities and enhance career prospects in media arts, digital content creation, and creative industries.

Global Perspective: With a global perspective, UTS integrates international perspectives into the program through global case studies, international guest lectures, and study abroad opportunities. Students explore global media trends, cultural influences on media production, and international creative practices. The curriculum prepares graduates to work in diverse cultural contexts and contribute to global media landscapes.

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Location

Sydney

Pollster Education

Score

IELTS 6.5

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Tuition Fee

AUD 44240

Undergraduate Entry Requirements

Application Fee: AUD $50

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 93 with a minimum of 21 in each section.
  • PTE (Pearson Test of English): Overall score of 64 with a minimum of 50 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

The University of Technology Sydney (UTS) offers a range of scholarships and grants to assist students with the cost of their education. These scholarships are available to both domestic and international students and cover a range of academic fields.

UTS President's Scholarship: This is a prestigious scholarship that is awarded to high-achieving students. The scholarship covers the full tuition fees for the duration of the recipient's course.

UTS Global Ambassador Scholarship: This scholarship is available to both undergraduate and postgraduate international students who demonstrate academic excellence and a commitment to promoting UTS overseas. The scholarship covers 50% of the recipient's tuition fees.

UTS Women in Engineering and IT Scholarship: This scholarship is available to female students who are enrolled in an engineering or IT course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees and living expenses.

UTS Business School Scholarship: This scholarship is available to both domestic and international students who are enrolled in a business course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees.

UTS Graduate School of Health Scholarship: This scholarship is available to both domestic and international students who are enrolled in a health course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees.

UTS Faculty of Law Equity Scholarship: This scholarship is available to both domestic and international students who are enrolled in a law course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees and living expenses.

Graduates of the Bachelor of Communication (Media Arts and Production) Bachelor of Creative Intelligence and Innovation (BCII) program from the University of Technology Sydney (UTS) are equipped with a unique blend of skills in media arts, production, creative problem-solving, and innovation. They are prepared for dynamic roles across various sectors, including media, entertainment, digital content creation, and entrepreneurship. 

Media Producer/Director: Oversee the production of films, television programs, documentaries, or digital media content. Producers manage creative teams, budgeting, scheduling, and ensure the quality and delivery of projects to meet client or audience expectations.

Creative Director: Lead creative teams in advertising agencies, design studios, or media production companies. Creative directors develop concepts, oversee artistic direction, and ensure the alignment of creative strategies with client objectives and market trends.

Digital Content Creator: Produce multimedia content for online platforms, including videos, podcasts, blogs, and social media channels. Content creators use storytelling, video production, graphic design, and digital marketing skills to engage audiences and build brand visibility.

Innovation Consultant: Collaborate with businesses, startups, or creative agencies to drive innovation and solve complex challenges. Consultants apply design thinking methodologies, creative problem-solving techniques, and market insights to develop innovative products, services, or business strategies.

Entrepreneur: Launch and manage a startup or creative venture in media, entertainment, or digital technology sectors. Entrepreneurs develop business ideas, secure funding, build partnerships, and navigate legal and regulatory frameworks to establish and grow their ventures.

User Experience (UX) Designer: Design intuitive and engaging user experiences for digital products and services. UX designers conduct user research, create wireframes and prototypes, and collaborate with developers to optimize usability, accessibility, and user satisfaction.

Brand Strategist/Marketing Manager: Develop and implement branding strategies, marketing campaigns, and digital marketing initiatives for brands or organizations. Strategists analyze market trends, consumer behavior, and competitor strategies to enhance brand awareness and drive customer engagement.

Media Analyst/Researcher: Analyze media trends, audience preferences, and content performance to provide insights and recommendations for media planning and strategy. Analysts work for media agencies, market research firms, or corporate marketing teams to optimize media investments and reach target audiences effectively.


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