Bachelor of Communication (Writing and Publishing) Bachelor of Creative Intelligence and Innovation

Sydney - City Campus

 

INTAKE: February

Program Overview

The Bachelor of Communication (Writing and Publishing) and Bachelor of Creative Intelligence and Innovation (BCII) at the University of Technology Sydney is a unique dual-degree program that combines expertise in writing, publishing, and digital media with innovative thinking and problem-solving skills. This program is designed for students who aspire to lead and innovate in the creative industries.

Curriculum: The curriculum integrates core courses from both communication and creative intelligence disciplines. Students engage in writing workshops, publishing projects, creative writing courses, innovation labs, and design thinking modules. They develop skills in storytelling, content creation, digital publishing technologies, creative problem-solving, and entrepreneurial thinking.

Research Focus: UTS emphasizes a research-driven approach across its programs, including the Bachelor of Communication (Writing and Publishing) and BCII. Students have the opportunity to undertake research projects that explore emerging trends in writing, digital media innovations, audience engagement strategies, and the intersection of creativity and technology. The program encourages interdisciplinary research collaboration and the application of creative solutions to real-world challenges.

Industry Engagement: The university maintains strong connections with industry leaders, creative professionals, and technology innovators, offering students extensive opportunities for industry engagement. Through internships, industry projects, guest lectures, and mentorship programs, students gain practical experience, build professional networks, and collaborate on cutting-edge initiatives in the creative and media industries.

Global Perspective: The Bachelor of Communication (Writing and Publishing) and BCII program at UTS fosters a global perspective by integrating international experiences into its curriculum. Students have the opportunity to participate in global study tours, international exchange programs, or collaborative projects with international partners. This exposure enhances students' cultural understanding, global awareness, and ability to address global challenges through creative and innovative approaches.

Pollster Education

Location

Sydney - City Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

AUD 38490

Undergraduate Entry Requirements

Application Fee: AUD $50

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 93 with a minimum of 21 in each section.
  • PTE (Pearson Test of English): Overall score of 64 with a minimum of 50 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

The University of Technology Sydney (UTS) offers a range of scholarships and grants to assist students with the cost of their education. These scholarships are available to both domestic and international students and cover a range of academic fields.

UTS President's Scholarship: This is a prestigious scholarship that is awarded to high-achieving students. The scholarship covers the full tuition fees for the duration of the recipient's course.

UTS Global Ambassador Scholarship: This scholarship is available to both undergraduate and postgraduate international students who demonstrate academic excellence and a commitment to promoting UTS overseas. The scholarship covers 50% of the recipient's tuition fees.

UTS Women in Engineering and IT Scholarship: This scholarship is available to female students who are enrolled in an engineering or IT course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees and living expenses.

UTS Business School Scholarship: This scholarship is available to both domestic and international students who are enrolled in a business course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees.

UTS Graduate School of Health Scholarship: This scholarship is available to both domestic and international students who are enrolled in a health course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees.

UTS Faculty of Law Equity Scholarship: This scholarship is available to both domestic and international students who are enrolled in a law course at UTS. The scholarship provides financial assistance to cover the recipient's tuition fees and living expenses.

Graduates of the Bachelor of Communication (Writing and Publishing) and Bachelor of Creative Intelligence and Innovation (BCII) program from UTS possess a unique blend of creative writing skills, publishing expertise, innovative thinking, and problem-solving abilities.

Content Strategist: Content strategists develop and execute content plans that align with organizational goals and audience needs. They leverage their writing and publishing skills along with creative intelligence to create engaging content across various platforms such as websites, social media, and digital campaigns.

Creative Director: Creative directors oversee the creative vision and execution of projects in advertising agencies, media companies, or creative departments. They collaborate with teams to develop concepts, ensure artistic integrity, and lead creative campaigns that resonate with target audiences.

Digital Media Producer: Digital media producers manage the production of digital content, including videos, podcasts, and interactive media. They combine storytelling skills with technological innovation to create compelling multimedia experiences that engage and inform audiences.

Innovation Consultant: Innovation consultants work with organizations to identify opportunities for growth and innovation. They apply design thinking and creative problem-solving techniques learned through BCII to develop new products, services, and strategies that drive organizational success.

Marketing Specialist (Digital or Content): Marketing specialists focus on promoting products or services through digital channels or content marketing strategies. They use their writing and publishing skills to create persuasive content, manage social media campaigns, and optimize digital marketing efforts to reach target audiences.

Publishing Editor: Publishing editors oversee the editorial process for books, magazines, or digital publications. They acquire manuscripts, work with authors to refine content, manage editorial teams, and ensure publications meet quality standards and market demands.

User Experience (UX) Designer: UX designers focus on enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between users and digital products. Graduates leverage their creative and innovative skills to design intuitive and engaging user experiences.

Social Media Manager: Social media managers oversee an organization’s presence on social media platforms. They develop strategies to increase brand awareness, engage followers, and manage online reputation, utilizing their writing and creative skills to craft compelling social media content.

Startup Founder/Entrepreneur: Graduates with a BCII background may choose to launch their own startups or entrepreneurial ventures. They apply their creative and innovative thinking to identify market opportunities, develop business ideas, and bring new products or services to market.

Communication Consultant: Communication consultants advise organizations on effective communication strategies, crisis management, and brand positioning. They use their writing, publishing, and creative intelligence skills to craft clear and impactful messaging that resonates with stakeholders and the public.


Similar Courses
WhatsApp Enquiry Call Enquiry