Master of Professional Engineering (Electrical)
The Master of Professional Engineering (Electrical) program at QUT is designed to provi...
Bachelor of Business (Public Relations)
Queensland
INTAKE: Feb, Jul & Nov
Program Overview
Queensland University of Technology (QUT), located in Brisbane, Australia, is renowned for its innovative approach to education and strong ties to industry. The Bachelor of Business (Public Relations) program at QUT is designed to prepare students for dynamic careers in public relations and communications. This program emphasizes strategic thinking, media relations, crisis management, and digital communication skills, equipping graduates with the expertise needed to thrive in today's competitive global environment.
Curriculum: The curriculum of the Bachelor of Business (Public Relations) program at QUT is structured to provide students with a comprehensive understanding of public relations theories, practices, and ethics. Courses cover areas such as media relations, corporate communication strategies, digital media production, and campaign planning. The program integrates practical experience through industry placements, allowing students to apply their learning in real-world settings and build professional networks.
Research Focus: QUT is committed to research excellence across various disciplines, including public relations and communication. The Bachelor of Business (Public Relations) program incorporates research-led teaching methodologies, encouraging students to engage with contemporary issues in public relations and contribute to industry knowledge through projects and seminars. Students have opportunities to collaborate with faculty on research initiatives, gaining valuable insights into emerging trends and best practices in the field.
Industry Engagement: One of QUT’s strengths lies in its strong industry connections and partnerships. The Bachelor of Business (Public Relations) program at QUT includes industry-relevant projects, guest lectures by industry professionals, and internships that provide students with hands-on experience and exposure to the realities of the profession. QUT’s location in Brisbane, a hub for business and cultural activities, further enhances opportunities for industry engagement and networking.
Global Perspective: Recognizing the importance of a global perspective in public relations, QUT offers students opportunities for international exchange programs and study abroad experiences. The Bachelor of Business (Public Relations) program encourages students to develop cross-cultural communication skills and understand global communication trends. QUT’s diverse student body and faculty from around the world enrich the learning environment, preparing students to work effectively in multicultural settings.
Location
Queensland
Score
IELTS 6.5
Tuition Fee
AUD 33700
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 79 with a minimum of 21 in each section.
- PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
Queensland University of Technology (QUT) is fostering a diverse and inclusive learning environment, and one of the ways it achieves this is by offering a range of scholarships to international students. These scholarships are designed to recognize academic excellence, support financial needs, and encourage students to pursue their educational goals at QUT.
QUT Excellence Scholarship: This prestigious scholarship is awarded to high-achieving international students who demonstrate outstanding academic performance. It provides financial support for tuition fees and offers a unique opportunity to be part of the QUT College of Excellence.
QUT International Merit Scholarship: This scholarship is available to international students who excel academically. It offers a partial tuition fee waiver to help reduce the cost of studying at QUT, making it a more affordable option for deserving students.
Government Scholarships: QUT collaborates with various governments and organizations to provide additional scholarship opportunities to international students. These scholarships may cover a wide range of disciplines and levels of study, making them accessible to a diverse group of students.
External Scholarships: QUT encourages international students to explore external scholarship opportunities that may be available through government agencies, private organizations, and foundations. The university provides guidance and support in identifying and applying for these scholarships.
Graduating with a Bachelor of Business (Public Relations) from Queensland University of Technology (QUT) opens up diverse and rewarding career opportunities in the field of public relations and beyond. QUT’s emphasis on practical learning and industry connections ensures graduates are well-prepared to meet the demands of the dynamic global communications landscape.
Public Relations Specialist: As public relations specialists, graduates can work in agencies, corporations, or government organizations, crafting and implementing strategic communication plans to enhance their clients' or employers' public image and manage their reputations.
Media Relations Manager: Graduates may pursue careers as media relations managers, responsible for cultivating relationships with journalists, pitching stories, and managing media inquiries to secure positive media coverage for their organizations.
Corporate Communications Manager: Within corporations, graduates can work as corporate communications managers, overseeing internal and external communications strategies, crisis communications, and employee engagement initiatives.
Digital Communications Specialist: With expertise in digital media and communication technologies, graduates can specialize as digital communications specialists, managing social media platforms, digital campaigns, and online reputation management for organizations.
Event Manager: Some graduates choose careers as event managers, planning and executing corporate events, press conferences, product launches, and promotional activities to enhance brand visibility and engage stakeholders.
Campaign Strategist: Graduates can work as campaign strategists, developing and executing integrated marketing and communication campaigns that align with organizational objectives and resonate with target audiences.
Public Affairs Officer: In government agencies or nonprofit organizations, graduates may work as public affairs officers, responsible for communicating policies, initiatives, and public service announcements to the community and stakeholders.
Consultant: Some graduates opt to work independently or for consulting firms, providing strategic advice and communication solutions to clients across various industries, leveraging their expertise in public relations and media relations.
