Master of Professional Engineering (Electrical)
The Master of Professional Engineering (Electrical) program at QUT is designed to provi...
Bachelor of Business/Bachelor of Design (Visual Communication)
Gardens Point, Kelvin Grove
INTAKE: Jul & Feb
Program Overview
Queensland University of Technology (QUT) offers a dynamic Bachelor of Business/Bachelor of Design (Visual Communication) program that combines creative design skills with business acumen. This dual degree prepares students to become versatile professionals capable of integrating visual communication strategies with strategic business objectives. Graduates are equipped to thrive in roles that require both design expertise and a deep understanding of organizational dynamics.
Curriculum: The curriculum integrates core courses from both business and visual communication disciplines. Business subjects include accounting, marketing, management, economics, and business law, providing students with essential knowledge for managing design projects and entrepreneurial ventures. Visual communication courses cover graphic design, typography, branding, digital media design, visual storytelling, and user experience (UX) design. The program emphasizes practical learning through studio-based projects, design workshops, and collaborative industry projects.
Research Focus: QUT emphasizes research-led teaching, integrating current trends in visual communication and business innovation into its curriculum. Students have opportunities to engage in design research projects focusing on visual identity systems, multimedia design, design for social impact, and the intersection of design and technology. The university's research initiatives enrich the program's academic rigor and prepare graduates to address complex design challenges in a globalized context.
Industry Engagement: The program maintains strong ties with industry partners, offering students opportunities for internships, industry placements, and collaborative projects. QUT's partnerships with design agencies, advertising firms, media companies, and cultural institutions provide students with practical experience and exposure to industry best practices. Industry-experienced faculty members bring real-world insights and expertise into the classroom, preparing students for careers in visual communication and design leadership roles.
Global Perspective: With a diverse student body and international faculty, QUT promotes a global perspective within its programs. The Bachelor of Business/Bachelor of Design (Visual Communication) program integrates global design trends, cultural understanding, and ethical considerations into its curriculum. Students have opportunities for international exchange programs, study tours, and collaborations with global design studios, preparing them for careers in a competitive global marketplace.
Location
Gardens Point, Kelvin Grove
Score
IELTS 6.5
Tuition Fee
AUD 34500
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 6.0 in each component.
- TOEFL: Overall score of 79 with a minimum of 21 in each section.
- PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
Queensland University of Technology (QUT) is fostering a diverse and inclusive learning environment, and one of the ways it achieves this is by offering a range of scholarships to international students. These scholarships are designed to recognize academic excellence, support financial needs, and encourage students to pursue their educational goals at QUT.
QUT Excellence Scholarship: This prestigious scholarship is awarded to high-achieving international students who demonstrate outstanding academic performance. It provides financial support for tuition fees and offers a unique opportunity to be part of the QUT College of Excellence.
QUT International Merit Scholarship: This scholarship is available to international students who excel academically. It offers a partial tuition fee waiver to help reduce the cost of studying at QUT, making it a more affordable option for deserving students.
Government Scholarships: QUT collaborates with various governments and organizations to provide additional scholarship opportunities to international students. These scholarships may cover a wide range of disciplines and levels of study, making them accessible to a diverse group of students.
External Scholarships: QUT encourages international students to explore external scholarship opportunities that may be available through government agencies, private organizations, and foundations. The university provides guidance and support in identifying and applying for these scholarships.
Graduates of the Bachelor of Business/Bachelor of Design (Visual Communication) program from Queensland University of Technology (QUT) possess a diverse skill set that combines creative visual communication expertise with strategic business acumen. This dual degree prepares graduates for dynamic careers in various sectors where effective visual communication and design thinking are crucial.
Graphic Designer: Graduates can pursue careers as graphic designers, working for design studios, advertising agencies, publishing houses, or in-house design teams. They create visual concepts, develop brand identities, design marketing materials, and produce digital and print assets that communicate messages effectively. Graphic designers use their skills in typography, layout, and color theory to visually communicate ideas and enhance brand recognition.
Brand Strategist and Marketing Specialist: With their understanding of visual communication principles and consumer behavior, graduates can work as brand strategists or marketing specialists. They develop brand strategies, conduct market research, and create integrated marketing campaigns that resonate with target audiences. They collaborate with cross-functional teams to align visual elements with brand messaging and business objectives.
User Experience (UX) Designer: Graduates may choose to specialize as UX designers, focusing on creating intuitive and user-friendly digital experiences. They conduct user research, design wireframes and prototypes, and collaborate with developers to ensure seamless interactions across digital platforms. UX designers optimize user journeys and enhance usability through user-centered design principles and usability testing.
Creative Director or Design Manager: With their dual expertise in design and business management, graduates can pursue leadership roles as creative directors or design managers. They oversee design teams, manage creative projects, and ensure design outputs align with client expectations and business goals. Creative directors set creative direction, inspire innovation, and cultivate a collaborative creative environment within organizations.
Digital Content Creator and Visual Storyteller: Graduates can work as digital content creators, producing visual content for digital platforms, social media channels, and online marketing campaigns. They combine visual storytelling techniques with digital media skills to engage audiences and convey compelling narratives. Digital content creators may specialize in photography, videography, motion graphics, or interactive media production.
Art Director in Advertising and Media: Graduates can pursue careers as art directors in advertising agencies, media companies, or creative departments of corporations. They oversee visual concepts for advertising campaigns, manage creative teams, and ensure visual consistency and quality across all advertising materials. Art directors collaborate with copywriters, marketers, and clients to develop impactful visual campaigns that drive brand awareness and customer engagement.
Entrepreneurship and Freelance Design: With their entrepreneurial mindset and design expertise, graduates may choose to start their own design studios, freelance practices, or creative businesses. They can offer specialized services such as logo design, branding consultancy, web design, or digital illustration. Entrepreneurial graduates leverage their business skills to manage client relationships, market their services, and innovate within the competitive design industry.
Further Study and Research: For those interested in advancing their careers or pursuing specialized roles, the dual degree provides a solid foundation for postgraduate studies in visual communication, design management, marketing, or digital media. Graduates can undertake research in areas such as design ethics, digital storytelling, interactive media design, or brand innovation, preparing them for leadership roles or academic careers in the creative industries.
