Bachelor of Business Analytics

North Ryde (Sydney)

 

INTAKE: Jul & Feb

Program Overview

Macquarie University's Bachelor of Business Analytics program is designed to equip students with the skills and knowledge to analyze data and drive informed business decisions. This undergraduate degree integrates business acumen with data analysis techniques, preparing students for careers in data-driven industries such as finance, marketing, operations, and consulting.

Curriculum: The curriculum of the Bachelor of Business Analytics program at Macquarie University covers a blend of core business subjects and specialized courses in data analytics. Students study foundational topics in business management, economics, accounting, and statistics. They also learn advanced analytics techniques, data visualization, machine learning, predictive modeling, and big data analytics. The program emphasizes hands-on learning through practical projects, case studies, and internships to develop students' proficiency in analyzing and interpreting data to solve real-world business problems.

Research Focus: Macquarie University fosters a strong research culture within its Bachelor of Business Analytics program. Faculty members are engaged in research areas such as predictive analytics, business intelligence, data-driven decision-making, and data ethics. Students have opportunities to participate in research projects, conferences, and workshops, gaining insights into emerging trends and innovative applications of analytics in business contexts.

Industry Engagement: The university maintains close ties with industry partners, ensuring the Bachelor of Business Analytics program remains relevant to industry needs. Students benefit from guest lectures, industry workshops, and internship opportunities with leading companies. These engagements provide practical exposure to industry practices, challenges, and opportunities, enhancing students' employability and preparing them for successful careers in business analytics roles.

Global Perspective: Macquarie University integrates a global perspective into its Bachelor of Business Analytics program, preparing students to work in diverse and multicultural business environments. Courses explore global business trends, international data regulations, and the impact of globalization on data analytics practices. Students are encouraged to participate in international study tours, exchange programs, or collaborative projects with global partners to broaden their understanding and experience in global business analytics.

Pollster Education

Location

North Ryde (Sydney)

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

AUD 37500

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.5 or 7.0 with a minimum of 6.0 in each component.
  • TOEFL: Overall score of 100 with a minimum of 23 in each section.
  • PTE (Pearson Test of English): Overall score of 64 with a minimum of 57 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Macquarie University is providing opportunities to support students with their educational journey through various scholarship programs. These scholarships are designed to help students achieve their academic goals and alleviate financial stress.

Vice-Chancellor's International Scholarship: This scholarship is offered to international students who are pursuing an undergraduate or postgraduate degree at Macquarie University. The scholarship covers full tuition fees for the course duration and is awarded based on academic merit.

Macquarie University International Scholarship: This scholarship is available to international students who are pursuing an undergraduate or postgraduate degree at Macquarie University. The scholarship covers a portion of the tuition fees, ranging from AUD 5,000 to AUD 10,000 per year, depending on the course and level of study.

Destination Australia Scholarship: This scholarship is offered to domestic and international students who are studying in regional Australia. The scholarship covers a portion of the tuition fees and provides a living allowance of AUD 15,000 per year.

Indigenous Scholarship Program: This scholarship program is designed to support Indigenous Australian students who are pursuing an undergraduate or postgraduate degree at Macquarie University. The scholarship covers full tuition fees and provides additional support such as accommodation and living allowances.

Merit Scholarship: This scholarship is offered to students who have demonstrated outstanding academic performance in their previous studies. The scholarship covers a portion of the tuition fees and is available to both domestic and international students.

Women in Leadership Scholarship: This scholarship is designed to support female students who are pursuing a postgraduate degree in a leadership-related field. The scholarship covers full tuition fees and provides additional support such as mentoring and networking opportunities.

Graduates of Macquarie University's Bachelor of Business Analytics program are equipped with highly sought-after skills in data analysis, business intelligence, and decision-making, making them valuable assets across various industries.

Data Analyst: Data analysts are responsible for collecting, interpreting, and analyzing data to identify trends, patterns, and insights that inform business decisions. They work with databases, statistical software, and visualization tools to present findings that help organizations improve efficiency, reduce costs, and optimize strategies.

Business Intelligence Analyst: Business intelligence analysts transform raw data into actionable insights by designing and developing data models, dashboards, and reports. They collaborate with business stakeholders to identify key performance indicators (KPIs), monitor business metrics, and support data-driven decision-making processes.

Data Scientist: Data scientists leverage advanced analytics techniques, machine learning algorithms, and programming skills to extract knowledge and predictive insights from complex datasets. They develop predictive models, conduct data experiments, and provide strategic recommendations to drive innovation and competitive advantage for organizations.

Financial Analyst: Graduates with a strong background in business analytics can pursue careers as financial analysts, specializing in financial forecasting, risk assessment, and investment analysis. They analyze financial data, market trends, and economic indicators to guide investment decisions and financial planning strategies.

Marketing Analyst: Marketing analysts use data analytics to evaluate marketing campaigns, customer behavior, and market trends. They analyze consumer data, conduct segmentation analysis, and measure campaign performance to optimize marketing strategies, improve customer engagement, and drive revenue growth.

Operations Analyst: Operations analysts focus on improving operational efficiency and performance within organizations. They analyze supply chain data, production processes, and inventory management systems to identify opportunities for cost reduction, process optimization, and quality improvement initiatives.

Consultant: Business analytics graduates can work as consultants, providing data-driven insights and strategic advice to businesses across various industries. They collaborate with clients to solve complex business problems, implement analytics solutions, and drive organizational change through data-driven decision-making.

Risk Analyst: Risk analysts assess potential risks and uncertainties that may impact business operations, financial stability, or strategic initiatives. They use statistical analysis, modeling techniques, and scenario planning to evaluate risk exposure, develop mitigation strategies, and ensure compliance with regulatory requirements.


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