Bachelor of Business and Bachelor of Media Communication

Undergraduate Entry Requirements

Application Fee: AUD $100

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
• TOEFL: Overall score of 80 with a minimum of 19 in each section.
• PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Monash University offers a range of scholarships to both domestic and international students to help cover the cost of tuition fees, living expenses, and other study-related costs. These scholarships are awarded based on academic excellence, financial need, leadership potential, and other criteria.

Monash International Merit Scholarship: This scholarship is offered to international students who have demonstrated academic excellence in their previous studies. The scholarship provides up to $10,000 per annum for the duration of the student's course.

Monash Asylum Seekers Scholarship: This scholarship is designed to provide financial assistance to asylum seekers who are undertaking undergraduate or postgraduate study at Monash University. The scholarship covers the cost of tuition fees, as well as a range of other study-related expenses.

Monash Equity Scholarship: This scholarship is offered to students who have experienced financial hardship or other forms of disadvantage that have impacted their ability to succeed academically. The scholarship provides up to $6,000 per annum to assist with living expenses and other costs.

Monash Indigenous Scholarship: This scholarship is available to Indigenous students who are undertaking undergraduate or postgraduate study at Monash University. The scholarship provides a range of benefits, including financial assistance, mentoring, and academic support.

Graduates of the Bachelor of Business and Bachelor of Media Communication (BBMC) program at Monash University are well-prepared for diverse career paths that combine business acumen with expertise in media communication. This dual-degree program equips students with a blend of strategic thinking, creative skills, and practical knowledge necessary to succeed in the dynamic media industry. 

Media Relations Specialist: BBMC graduates can work as media relations specialists, managing communications between organizations and the media. They draft press releases, organize media events, and cultivate relationships with journalists to enhance the organization's public image and manage crises effectively.

Digital Content Producer: With skills in digital media production and storytelling, graduates can pursue roles as digital content producers. They create engaging content for websites, social media platforms, and digital marketing campaigns, utilizing multimedia tools to attract and engage audiences online.

Public Relations (PR) Manager: PR managers oversee strategic communication initiatives to build and maintain a positive public image for organizations. BBMC graduates develop PR campaigns, handle media inquiries, and manage internal and external communications to support organizational goals and enhance brand reputation.

Social Media Manager: Social media managers are responsible for developing and executing social media strategies to promote brands, engage audiences, and drive online engagement. BBMC graduates monitor social media trends, analyze performance metrics, and optimize content to maximize reach and impact.

Marketing Communications Specialist: Graduates can work as marketing communications specialists, coordinating marketing campaigns and promotional activities across various media channels. They develop messaging strategies, create marketing collateral, and ensure consistent brand communication to target audiences.

Advertising Account Executive: Advertising account executives liaise between clients and advertising agencies to develop and execute advertising campaigns. BBMC graduates pitch campaign ideas, manage client relationships, and oversee the implementation of creative strategies to achieve campaign objectives.

Corporate Communications Manager: Corporate communications managers oversee internal and external communications for organizations, ensuring consistent messaging and brand alignment. They develop communication plans, manage crisis communications, and foster employee engagement through effective communication strategies.

Multimedia Journalist: BBMC graduates with strong storytelling skills can work as multimedia journalists, reporting news and producing multimedia content for digital platforms. They conduct interviews, write articles, and create video/audio content to inform and engage audiences across different media channels.

Event Coordinator/Manager: Event coordinators/managers plan and execute corporate events, conferences, and promotional activities that enhance brand visibility and engage target audiences. BBMC graduates manage event logistics, coordinate with vendors, and ensure events align with organizational objectives.

Content Marketing Strategist: Content marketing strategists develop and implement content marketing strategies to attract and retain customers through valuable content. BBMC graduates create editorial calendars, produce engaging content, and leverage SEO and analytics tools to drive traffic and conversions.