Master of Accounting
The Master of Accounting program at Monash University offers a compreh...
Bachelor of Media Communication
Melbourne
INTAKE: Jul & Feb
Program Overview
Monash University’s Bachelor of Media Communication program is designed for students passionate about exploring the diverse and evolving landscape of media and communication. This program offers a comprehensive education that combines theoretical knowledge with practical skills, preparing graduates for careers in journalism, digital media, public relations, advertising, and corporate communications. With a strong emphasis on critical thinking, creativity, and ethical communication practices, students gain the expertise needed to navigate the complexities of contemporary media environments and contribute meaningfully to the industry.
Curriculum: The curriculum of the Bachelor of Media Communication at Monash University is structured to provide students with a solid foundation in media theory, communication strategies, and practical skills. Core subjects cover areas such as Media Law and Ethics, Media Writing, Digital Media Production, Communication Theories, and Public Relations. Students have the flexibility to tailor their education through elective courses that delve into specialized topics such as social media strategies, multimedia storytelling, investigative journalism, or strategic communication campaigns. The program also integrates hands-on learning experiences, including internships, industry projects, and opportunities to collaborate with media professionals.
Research Focus: Monash University is recognized for its research excellence, and the Bachelor of Media Communication program encourages students to engage in critical inquiry and research within the field of media and communication. Faculty members conduct research across diverse areas such as media policy, digital media cultures, journalism studies, audience analysis, and media representations. Students have the opportunity to participate in research projects, honing their research skills and contributing to innovative insights that shape the future of media practices and communication strategies.
Industry Engagement: Monash University fosters strong connections with industry partners to provide students with valuable industry insights and practical experience. The Bachelor of Media Communication program offers opportunities for students to engage with media professionals through guest lectures, workshops, and industry placements. These experiences not only expose students to real-world challenges and practices but also help them build professional networks and gain firsthand knowledge of industry trends and expectations. Industry partnerships also inform curriculum development, ensuring that graduates are equipped with relevant skills and knowledge sought after by employers.
Global Perspective: The Bachelor of Media Communication program at Monash University emphasizes a global perspective, preparing students to understand and engage with media issues on a global scale. Courses explore international media systems, global communication trends, cross-cultural communication, and the impact of globalization on media practices. Students also have opportunities to participate in global exchange programs and study abroad experiences, allowing them to gain firsthand knowledge of different media environments and cultural contexts. This global outlook equips graduates with the cross-cultural competencies and global awareness necessary for careers in today’s interconnected world.
Location
Melbourne
Score
IELTS 6.5
Tuition Fee
AUD 36500
Undergraduate Entry Requirements
Application Fee: AUD $100
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 80 with a minimum of 19 in each section.
- PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
Monash University offers a range of scholarships to both domestic and international students to help cover the cost of tuition fees, living expenses, and other study-related costs. These scholarships are awarded based on academic excellence, financial need, leadership potential, and other criteria.
Monash International Merit Scholarship: This scholarship is offered to international students who have demonstrated academic excellence in their previous studies. The scholarship provides up to $10,000 per annum for the duration of the student's course.
Monash Asylum Seekers Scholarship: This scholarship is designed to provide financial assistance to asylum seekers who are undertaking undergraduate or postgraduate study at Monash University. The scholarship covers the cost of tuition fees, as well as a range of other study-related expenses.
Monash Equity Scholarship: This scholarship is offered to students who have experienced financial hardship or other forms of disadvantage that have impacted their ability to succeed academically. The scholarship provides up to $6,000 per annum to assist with living expenses and other costs.
Monash Indigenous Scholarship: This scholarship is available to Indigenous students who are undertaking undergraduate or postgraduate study at Monash University. The scholarship provides a range of benefits, including financial assistance, mentoring, and academic support.
Graduates of Monash University's Bachelor of Media Communication program possess a versatile skill set that prepares them for diverse career opportunities across various sectors of the media and communication industry. This program equips students with theoretical knowledge, practical skills in media production, critical thinking abilities, and ethical communication practices.
Journalist/Reporter: Journalists research, investigate, and report news stories across different media platforms such as newspapers, magazines, television, radio, and online publications. They cover current events, conduct interviews, and present information in an engaging and informative manner.
Digital Content Producer: Digital content producers create and manage multimedia content for digital platforms, including websites, social media, blogs, and online publications. They produce articles, videos, infographics, podcasts, and other engaging content to attract and inform audiences.
Public Relations Specialist: Public relations specialists manage the public image of organizations or individuals. They develop communication strategies, write press releases, handle media inquiries, and organize promotional events to maintain positive relationships with the media and the public.
Social Media Manager/Strategist: Social media managers/strategists oversee an organization's presence on social media platforms. They develop social media strategies, create content, engage with followers, and analyze performance metrics to optimize social media presence and achieve marketing goals.
Media Planner/Buyer: Media planners/buyers research, plan, and purchase advertising space and time across various media channels, including television, radio, print, and digital platforms. They analyze audience demographics and media trends to optimize ad placements and reach target audiences effectively.
Content Marketing Specialist: Content marketing specialists develop and execute content marketing strategies to attract and engage target audiences. They create compelling content, manage editorial calendars, and collaborate with teams to drive brand awareness and lead generation.
Corporate Communications Officer: Corporate communications officers manage internal and external communications for organizations. They develop communication strategies, write corporate announcements, handle crisis communications, and maintain relationships with stakeholders to uphold the organization's reputation.
Digital Media Analyst: Digital media analysts collect and analyze data from digital platforms to assess the effectiveness of marketing campaigns and media strategies. They provide insights and recommendations to optimize digital marketing efforts and achieve business objectives.
Media Researcher: Media researchers study media consumption patterns, audience behavior, and media effects on society. They conduct surveys, analyze data, and produce reports that inform media organizations, advertisers, and policymakers about audience preferences and trends.
Freelance Writer/Content Creator: Freelance writers/content creators produce articles, blog posts, copywriting, and other content for various clients and platforms. They work independently or as contractors, leveraging their writing skills and subject matter expertise to fulfill client needs.
Broadcast Producer/Director: Broadcast producers/directors oversee the production and direction of television, radio, or online broadcasts. They coordinate production teams, manage technical aspects, and ensure programs meet quality standards and audience expectations.
Editorial Assistant/Coordinator: Editorial assistants/coordinators support editorial teams in publishing houses, media companies, or digital publications. They assist with content planning, editing, proofreading, and managing editorial calendars to ensure timely and high-quality content delivery.
