MA Film Distribution and Marketing (Professional Placement)

Birmingham - City Centre

 

INTAKE: September

Program Overview

The MA in Film Distribution and Marketing (Professional Placement) at Birmingham City University provides students with a comprehensive understanding of film distribution strategies, marketing techniques, audience analysis, and the practical aspects of film promotion and distribution. The program combines theoretical knowledge with practical applications, ensuring that students develop a strong foundation in film distribution and marketing.

  1. Film Distribution Strategies: Students gain a deep understanding of film distribution models, including theatrical distribution, digital distribution, and international distribution. They learn about the distribution process, distribution rights, and the role of distributors in the film industry.

  2. Film Marketing and Promotion: The program focuses on film marketing techniques, including market research, audience segmentation, branding, and advertising. Students learn how to develop effective marketing campaigns to promote films to target audiences.

  3. Digital and Online Distribution: Students study the impact of digital technologies on film distribution and explore online distribution platforms, streaming services, and video-on-demand. They learn about digital marketing strategies and the opportunities and challenges of online distribution.

  4. Audience Analysis and Engagement: The program covers audience analysis techniques, including audience research, data analytics, and audience engagement strategies. Students learn how to identify target audiences, understand their preferences, and engage with them through various marketing channels.

  5. Film Festivals and Events: Students explore the role of film festivals and events in film distribution and marketing. They learn about the process of submitting films to festivals, festival programming, and the marketing opportunities that festivals provide.

Professional Placement: The MA in Film Distribution and Marketing (Professional Placement) includes a professional placement component, providing students with the opportunity to gain valuable work experience in the film industry. Students have the chance to apply their knowledge and skills in a real-world setting, working with film distribution companies, film marketing agencies, or film festivals. The placement allows students to develop practical skills, gain industry insights, and build professional networks.

Pollster Education

Location

Birmingham - City Centre

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 18557

Postgraduate Entry Requirements:

  • Minimum Academic Qualifications: International students applying for postgraduate programs are typically required to hold a bachelor's degree or an equivalent qualification with a minimum academic achievement of 55% or above.
  • English Language Proficiency: Similar to undergraduate programs, applicants need to demonstrate English language proficiency. The required minimum scores for language proficiency tests are as follows:
    • IELTS: Overall score of 6.5, with no individual component below 6.0.
    • TOEFL (iBT): Overall score ranging from 79 to 88.
    • PTE Academic: Overall score ranging from 56 to 59.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

These scholarships provide opportunities for talented students to pursue their studies at Birmingham City University

  1. Vice-Chancellor's International Scholarship:This scholarship is available to international students applying for full-time undergraduate or postgraduate programs at Birmingham City University.The scholarship covers a portion of the tuition fees, providing a financial boost to successful applicants.Eligibility criteria, application deadlines, and the scholarship amount may vary, so it is important to check the university's official website for the most up-to-date information.
  2. Academic Merit Scholarship:Birmingham City University offers the Academic Merit Scholarship to high-achieving international students who demonstrate exceptional academic performance.The scholarship is available for both undergraduate and postgraduate programs.Eligibility criteria, application procedures, and the scholarship amount may differ based on the level of study and program, so it is advisable to visit the university's official website for specific details.
  3. Country-Specific Scholarships:Birmingham City University provides scholarships specifically tailored to students from certain countries or regions.These scholarships aim to promote diversity and cultural exchange, and the eligibility criteria, application requirements, and scholarship amounts can vary depending on the country or region.International students should check the university's website or contact the admissions office to find out if there are any country-specific scholarships available for their nationality.
  4. External Scholarships and Funding:Birmingham City University also encourages international students to explore external scholarship opportunities offered by governmental and non-governmental organizations, as well as corporate sponsors.The university's dedicated scholarship and funding team can provide guidance and support in identifying and applying for external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.

Graduates of the MA in Film Distribution and Marketing (Professional Placement) from Birmingham City University have excellent career prospects in various sectors within the film industry. 

  1. Film Distributor: Graduates can work as film distributors, responsible for acquiring distribution rights, developing release strategies, and negotiating deals with theaters, platforms, and other distribution channels.

  2. Film Marketing Manager: Graduates can pursue careers as film marketing managers, overseeing marketing campaigns, managing digital and traditional marketing channels, and promoting films to target audiences.

  3. Film Festival Coordinator: Graduates can work as film festival coordinators, organizing and managing film festivals, overseeing film submissions, programming screenings, and coordinating festival events.

  4. Digital Distribution Specialist: Graduates can specialize in digital distribution, working with online platforms, streaming services, or video-on-demand providers to distribute and promote films in the digital space.

  5. Film Publicist: Graduates can work as film publicists, responsible for generating buzz and media coverage for films through publicity campaigns, press releases, and media relations.


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