MA Film Distribution and Marketing

Birmingham - City Centre

 

INTAKE: September

Program Overview

The MA in Film Distribution and Marketing at Birmingham City University provides students with a comprehensive understanding of the film industry, distribution strategies, and marketing techniques. The program combines theoretical knowledge with practical applications, ensuring that students develop a strong foundation in film distribution and marketing.

  1. Film Distribution: Students gain a deep understanding of film distribution processes, including acquisition, rights negotiation, theatrical release, home entertainment, and digital distribution. They learn about distribution models, audience targeting, and the role of distributors in the film industry.

  2. Marketing and Promotion: The program focuses on marketing and promotional strategies specific to the film industry. Students learn about market research, audience segmentation, branding, publicity, and digital marketing techniques used to promote and distribute films.

  3. Film Industry Landscape: Students study the film industry landscape, including the role of film festivals, sales agents, exhibitors, and streaming platforms. They gain insights into distribution trends, industry challenges, and emerging distribution platforms.

  4. Film Analysis: The program emphasizes the analysis of films and their market potential. Students learn how to assess market viability, evaluate audience demand, and make informed decisions about distribution and marketing strategies based on film content and genre.

  5. Professional Skills and Networking: The program focuses on the development of professional skills, including negotiation, project management, and communication within the film distribution and marketing context. Students have opportunities to network with industry professionals, engage in real-world projects, and gain practical experience.

Pollster Education

Location

Birmingham - City Centre

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

£ 16870

Postgraduate Entry Requirements:

  • Minimum Academic Qualifications: International students applying for postgraduate programs are typically required to hold a bachelor's degree or an equivalent qualification with a minimum academic achievement of 55% or above.
  • English Language Proficiency: Similar to undergraduate programs, applicants need to demonstrate English language proficiency. The required minimum scores for language proficiency tests are as follows:
    • IELTS: Overall score of 6.5, with no individual component below 6.0.
    • TOEFL (iBT): Overall score ranging from 79 to 88.
    • PTE Academic: Overall score ranging from 56 to 59.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

These scholarships provide opportunities for talented students to pursue their studies at Birmingham City University

  1. Vice-Chancellor's International Scholarship:This scholarship is available to international students applying for full-time undergraduate or postgraduate programs at Birmingham City University.The scholarship covers a portion of the tuition fees, providing a financial boost to successful applicants.Eligibility criteria, application deadlines, and the scholarship amount may vary, so it is important to check the university's official website for the most up-to-date information.
  2. Academic Merit Scholarship:Birmingham City University offers the Academic Merit Scholarship to high-achieving international students who demonstrate exceptional academic performance.The scholarship is available for both undergraduate and postgraduate programs.Eligibility criteria, application procedures, and the scholarship amount may differ based on the level of study and program, so it is advisable to visit the university's official website for specific details.
  3. Country-Specific Scholarships:Birmingham City University provides scholarships specifically tailored to students from certain countries or regions.These scholarships aim to promote diversity and cultural exchange, and the eligibility criteria, application requirements, and scholarship amounts can vary depending on the country or region.International students should check the university's website or contact the admissions office to find out if there are any country-specific scholarships available for their nationality.
  4. External Scholarships and Funding:Birmingham City University also encourages international students to explore external scholarship opportunities offered by governmental and non-governmental organizations, as well as corporate sponsors.The university's dedicated scholarship and funding team can provide guidance and support in identifying and applying for external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.

Graduates of the MA in Film Distribution and Marketing from Birmingham City University have excellent career prospects in various sectors. 

  1. Film Distributor: Graduates can work as film distributors, responsible for acquiring and distributing films to cinemas, home entertainment platforms, and digital channels. They assess market potential, negotiate distribution rights, and develop release strategies.

  2. Film Marketing Manager: Graduates can pursue careers as film marketing managers, overseeing the marketing and promotion of films. They develop marketing campaigns, coordinate publicity efforts, and engage with audiences through digital and traditional marketing channels.

  3. Film Sales Agent: Graduates can work as film sales agents, representing films to potential buyers and negotiating distribution deals on behalf of filmmakers or production companies. They facilitate international distribution and collaborate with distributors and exhibitors.

  4. Film Festival Programmer: Graduates can work as film festival programmers, curating film programs and selecting films for exhibition. They collaborate with filmmakers, distributors, and industry professionals to showcase films to audiences and industry insiders.

  5. Film Marketing Consultant: Graduates can work as film marketing consultants, providing expertise and guidance to filmmakers, distributors, or production companies on marketing strategies, audience targeting, and distribution planning.


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