Bachelor of Business / Bachelor of Data Science

Gold Coast Campus, Nathan Campus

 

INTAKE: Mar, Jul & Nov

Program Overview

Griffith University in Australia offers an innovative Bachelor of Business/Bachelor of Data Science program designed to equip students with the knowledge and skills to thrive in the data-driven business landscape. This interdisciplinary program integrates business principles with data analytics, preparing graduates to make informed decisions, drive innovation, and create value for organizations across various industries. By combining business acumen with data science expertise, graduates are poised to excel in roles that require advanced analytical capabilities and strategic thinking.

Curriculum: The Bachelor of Business/Bachelor of Data Science curriculum at Griffith University provides students with a comprehensive understanding of both business management and data analytics. Core courses cover topics such as accounting, marketing, management, economics, statistics, programming, machine learning, and data visualization. Students also have the flexibility to choose elective courses and specialization options in areas such as business intelligence, predictive analytics, big data technologies, or business analytics applications in specific industries. Through a combination of theoretical learning, hands-on projects, and industry placements, students develop the technical skills, business acumen, and critical thinking abilities needed to succeed in the rapidly evolving field of data-driven decision-making.

Research Focus: Griffith University is committed to advancing research in data science, business analytics, and their applications across industries. Students in the Bachelor of Business/Bachelor of Data Science program have the opportunity to engage in research projects that explore cutting-edge techniques, tools, and methodologies in data analysis, machine learning, and business intelligence. Research areas may include data-driven decision-making, predictive modeling, customer analytics, supply chain optimization, or financial forecasting. Through collaboration with faculty mentors and participation in research initiatives, students develop analytical skills, research methodology knowledge, and an understanding of best practices in data science research that prepare them for careers in research, innovation, and problem-solving.

Industry Engagement: Griffith University maintains strong connections with industry partners in business, technology, and data analytics, providing students in the Bachelor of Business/Bachelor of Data Science program with opportunities for industry engagement and practical experience. The university collaborates with leading companies, startups, government agencies, and research organizations to offer internships, work placements, and industry projects. These partnerships facilitate the development of practical skills, professional networks, and industry insights that enhance graduates' employability and readiness to enter the workforce as competent professionals in business analytics, data science, and related fields.

Global Perspective: As a globally focused institution, Griffith University emphasizes the importance of a global perspective in data-driven decision-making and business analytics. The Bachelor of Business/Bachelor of Data Science program incorporates multicultural education, international case studies, and cross-cultural learning experiences to prepare graduates for careers in a globalized world. Students have the opportunity to participate in study abroad programs, international research collaborations, and global internship opportunities, gaining firsthand experience and insights into global business practices, cultural dynamics, and industry trends. This global perspective equips graduates to work effectively in diverse cultural contexts, collaborate with colleagues and clients from around the world, and address global business challenges through data-driven strategies and solutions.

Pollster Education

Location

Gold Coast Campus, Nathan Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

AUD 36500

Undergraduate Entry Requirements

Application Fee: AUD $50

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 79 with a minimum of 16 in each section.
  • PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Griffith University offers a range of scholarships to support and encourage students in their academic journey. These scholarships recognize excellence, provide financial assistance, and promote diversity and inclusion. 

Griffith Remarkable Scholarship: This prestigious scholarship is awarded to exceptional students who have demonstrated outstanding academic achievements, leadership skills, and community involvement. The scholarship covers 50% of tuition fees for the duration of the undergraduate or postgraduate program.

Griffith International Student Excellence Scholarship: This scholarship is designed to support high-achieving international students enrolling in undergraduate or postgraduate coursework programs at Griffith University. The scholarship provides a 25% tuition fee reduction for the duration of the program.

Griffith Sports Excellence Scholarship: This scholarship recognizes talented athletes who have achieved a high level of sporting excellence. It offers financial support and academic flexibility to assist student-athletes in balancing their sporting and academic.

Equity Scholarships: Griffith University offers a range of equity scholarships to support students from disadvantaged backgrounds, including financial hardship, Indigenous Australians, students with disabilities, and regional and rural students. These scholarships provide financial assistance and additional support services.

International Student Support Scholarship: This scholarship is aimed at supporting international students who may be facing financial difficulties during their studies. It provides a one-time payment to assist with living expenses.

Griffith Honours College Scholarship: This scholarship is available to high-achieving students who have been accepted into the Griffith Honours College program. It provides financial assistance and access to exclusive academic and professional development opportunities.

Graduating from Griffith University's Bachelor of Business/Bachelor of Data Science program opens up a plethora of lucrative career opportunities at the intersection of business management and data analytics. Equipped with a unique blend of business acumen and data science expertise, graduates are highly sought after by organizations across various industries. 

Data Analyst: One of the most common career paths for graduates is to work as data analysts, responsible for collecting, analyzing, and interpreting data to inform business decision-making. Data analysts utilize statistical techniques, data visualization tools, and programming languages to extract insights from large datasets, identify trends, and uncover opportunities for business improvement. They work closely with stakeholders across departments to provide actionable insights that drive strategic planning, marketing campaigns, product development, and operational efficiency.

Business Intelligence Specialist: Bachelor of Business/Bachelor of Data Science graduates can pursue careers as business intelligence specialists, leveraging data analytics tools and techniques to develop actionable insights and reporting solutions for organizations. Business intelligence specialists design and implement data visualization dashboards, performance metrics, and predictive models to support strategic decision-making, monitor key performance indicators, and identify emerging trends and opportunities. They collaborate with business leaders to translate data-driven insights into actionable strategies that drive business growth and competitive advantage.

Data Scientist: Some graduates may choose to work as data scientists, applying advanced statistical and machine learning techniques to extract insights from complex datasets and solve business problems. Data scientists develop predictive models, algorithms, and analytical solutions to address challenges such as customer segmentation, demand forecasting, risk assessment, and fraud detection. They work on interdisciplinary teams, collaborating with business analysts, software engineers, and domain experts to develop innovative data-driven solutions that drive business value and innovation.

Business Analyst: Bachelor of Business/Bachelor of Data Science graduates are well-suited for roles as business analysts, responsible for analyzing business processes, identifying opportunities for improvement, and recommending solutions based on data-driven insights. Business analysts gather and analyze requirements, conduct feasibility studies, and develop business cases for proposed initiatives, projects, or investments. They work closely with stakeholders to understand business needs, define project objectives, and translate business requirements into technical specifications for implementation.

Data Engineer: Graduates may also pursue careers as data engineers, focusing on the design, implementation, and maintenance of data infrastructure and systems that support data analytics and business intelligence initiatives. Data engineers develop data pipelines, data warehouses, and data lakes to collect, store, and process large volumes of structured and unstructured data from diverse sources. They ensure data quality, integrity, and security and optimize data architectures for scalability, performance, and efficiency to support real-time analytics and decision-making.

Management Consultant: Another career option for Bachelor of Business/Bachelor of Data Science graduates is to work as management consultants, advising organizations on strategic planning, process optimization, and performance improvement initiatives. Management consultants analyze organizational data, conduct benchmarking studies, and identify opportunities for efficiency gains, cost reduction, and revenue growth. They work collaboratively with clients to develop and implement data-driven strategies and initiatives that drive organizational transformation and sustainable competitive advantage.


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