Master of Business (Accounting)
The Master of Business (Accounting) program at Griffith University equips students with...
Bachelor of Sport Development / Bachelor of Business
Gold Coast Campus
INTAKE: Mar & Jul
Program Overview
Griffith University in Australia offers a unique Bachelor of Sport Development/Bachelor of Business program aimed at preparing students for careers in the sports industry with a strong foundation in business principles. This interdisciplinary program combines theoretical knowledge with practical skills training to equip graduates with the competencies needed to thrive in the dynamic and competitive field of sports management and business. Students gain insights into the sports industry's complexities while developing essential business acumen, leadership abilities, and strategic thinking skills.
Curriculum: The Bachelor of Sport Development/Bachelor of Business curriculum at Griffith University is designed to provide students with a comprehensive understanding of both the sports development and business management domains. Core courses cover topics such as sports marketing, sports finance, sports law, event management, strategic management, and entrepreneurship. Students also have the flexibility to tailor their studies through elective courses and specialization options in areas such as sports coaching, sports science, or international business. Through a combination of classroom learning, practical projects, and industry placements, students develop a diverse skill set that prepares them for diverse career paths in the sports industry.
Research Focus: Griffith University is committed to advancing research in sports development, business management, and related fields. Students in the Bachelor of Sport Development/Bachelor of Business program have the opportunity to engage in research projects that explore key issues and trends in the sports industry, such as sports participation, athlete development, sports marketing strategies, or sports event management. Through collaboration with faculty mentors and participation in research initiatives, students develop critical thinking skills, research methodology knowledge, and an understanding of evidence-based practice principles that enhance their ability to address complex challenges in the sports business landscape.
Industry Engagement: Griffith University maintains strong connections with the sports industry to ensure the Bachelor of Sport Development/Bachelor of Business program remains relevant and responsive to industry needs. The university collaborates with sports organizations, professional sports teams, sports agencies, and industry associations to provide students with opportunities for internships, work placements, and industry projects. These partnerships facilitate the development of practical skills, industry networks, and industry insights that enhance graduates' employability and readiness to enter the workforce as competent sports business professionals.
Global Perspective: As a globally focused institution, Griffith University emphasizes the importance of a global perspective in the sports industry. The Bachelor of Sport Development/Bachelor of Business program incorporates international case studies, cross-cultural learning experiences, and global sports industry trends to prepare graduates for careers in a globalized world. Students have the opportunity to participate in study abroad programs, international exchange opportunities, and global sports events, gaining firsthand experience and insights into the global sports landscape. This global perspective equips graduates to navigate the complexities of international sports business and pursue opportunities in diverse cultural and geographical contexts.
Location
Gold Coast Campus
Score
IELTS 6.5
Tuition Fee
AUD 35500
Undergraduate Entry Requirements
Application Fee: AUD $50
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 79 with a minimum of 16 in each section.
- PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
Griffith University offers a range of scholarships to support and encourage students in their academic journey. These scholarships recognize excellence, provide financial assistance, and promote diversity and inclusion.
Griffith Remarkable Scholarship: This prestigious scholarship is awarded to exceptional students who have demonstrated outstanding academic achievements, leadership skills, and community involvement. The scholarship covers 50% of tuition fees for the duration of the undergraduate or postgraduate program.
Griffith International Student Excellence Scholarship: This scholarship is designed to support high-achieving international students enrolling in undergraduate or postgraduate coursework programs at Griffith University. The scholarship provides a 25% tuition fee reduction for the duration of the program.
Griffith Sports Excellence Scholarship: This scholarship recognizes talented athletes who have achieved a high level of sporting excellence. It offers financial support and academic flexibility to assist student-athletes in balancing their sporting and academic.
Equity Scholarships: Griffith University offers a range of equity scholarships to support students from disadvantaged backgrounds, including financial hardship, Indigenous Australians, students with disabilities, and regional and rural students. These scholarships provide financial assistance and additional support services.
International Student Support Scholarship: This scholarship is aimed at supporting international students who may be facing financial difficulties during their studies. It provides a one-time payment to assist with living expenses.
Griffith Honours College Scholarship: This scholarship is available to high-achieving students who have been accepted into the Griffith Honours College program. It provides financial assistance and access to exclusive academic and professional development opportunities.
Graduating from Griffith University's Bachelor of Sport Development/Bachelor of Business program opens up a wide range of exciting career opportunities in the dynamic and diverse field of sports management and business. Equipped with a strong foundation in both sports development and business principles, graduates are prepared to pursue various roles across the sports industry.
Sports Marketing Manager: One of the most common career paths for graduates is to work as sports marketing managers for sports organizations, professional sports teams, or marketing agencies. Sports marketing managers develop and implement marketing strategies to promote sports events, teams, athletes, or products to target audiences. They conduct market research, identify marketing opportunities, manage advertising campaigns, and leverage digital media platforms to enhance brand awareness and engage fans.
Sports Event Coordinator: Bachelor of Sport Development/Bachelor of Business graduates can pursue careers as sports event coordinators, responsible for planning, organizing, and managing sports events such as tournaments, competitions, or fundraising events. Event coordinators work closely with stakeholders, including sponsors, venues, vendors, and volunteers, to ensure the smooth execution of events from start to finish. They handle logistics, budgeting, scheduling, marketing, and onsite coordination to deliver memorable and successful sports experiences.
Sports Business Analyst: Some graduates may choose to work as sports business analysts, providing data-driven insights and strategic recommendations to sports organizations, leagues, or governing bodies. Sports business analysts analyze industry trends, consumer behavior, financial performance, and competitive benchmarks to inform decision-making processes and identify opportunities for growth and innovation. They use quantitative and qualitative analysis techniques to evaluate market dynamics, assess business performance, and develop actionable strategies for achieving organizational objectives.
Athlete Manager: Bachelor of Sport Development/Bachelor of Business graduates with strong interpersonal and negotiation skills may pursue careers as athlete managers or sports agents, representing athletes and negotiating contracts on their behalf. Athlete managers handle contract negotiations, endorsement deals, sponsorship agreements, and career development strategies to maximize their clients' earning potential and professional opportunities. They provide guidance, support, and representation to athletes throughout their careers, helping them navigate the complexities of the sports industry and achieve their goals.
Sports Business Consultant: Graduates may also work as sports business consultants, advising sports organizations, clubs, or federations on strategic planning, organizational development, revenue generation, and operational efficiency. Sports business consultants assess organizational strengths and weaknesses, conduct market assessments, and develop tailored solutions to address clients' needs and challenges. They may specialize in areas such as sports facility management, sports tourism, sports technology, or sports governance, providing expert advice and guidance to drive sustainable growth and success.
Corporate Sponsorship Manager: Another career option for Bachelor of Sport Development/Bachelor of Business graduates is to work as corporate sponsorship managers for companies seeking to sponsor sports events, teams, or athletes as part of their marketing strategies. Corporate sponsorship managers identify sponsorship opportunities, negotiate sponsorship agreements, and manage relationships with sponsored entities to achieve marketing objectives and enhance brand visibility. They collaborate with internal teams and external partners to align sponsorship activities with corporate goals and maximize return on investment.
