Bachelor of International Tourism and Hotel Management / Bachelor of Business

Gold Coast Campus

 

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Program Overview

Griffith University's Bachelor of International Tourism and Hotel Management/Bachelor of Business program offers students a comprehensive education in the fields of tourism, hospitality, and business management. This dual-degree program provides students with a strong foundation in tourism and hotel management principles, as well as essential business skills and knowledge. Students have the opportunity to explore key areas such as tourism operations, hospitality management, marketing, finance, and strategic management. Through a combination of theoretical coursework, practical training, and industry placements, graduates are prepared for diverse and rewarding careers in the global tourism and hospitality industry.

Curriculum: The curriculum of the Bachelor of International Tourism and Hotel Management/Bachelor of Business program is designed to provide students with a well-rounded education that covers both the technical aspects of tourism and hotel management and the broader business environment. Students study core subjects such as tourism planning and development, hospitality operations, revenue management, and customer experience management. In addition, they take business courses in areas such as accounting, economics, marketing, and organizational behavior. Elective courses allow students to tailor their degree to their specific interests and career goals, whether they aspire to work in hotel management, tourism marketing, event planning, or sustainable tourism development.

Research Focus: Research is an integral part of the Bachelor of International Tourism and Hotel Management/Bachelor of Business program at Griffith University, with opportunities for students to engage in research projects that address contemporary issues and trends in the tourism and hospitality industry. Students have the opportunity to conduct research on topics such as destination marketing, tourist behavior, hotel sustainability, or tourism policy and planning. Through research-focused coursework, industry collaborations, and participation in conferences and symposiums, students gain valuable research skills and insights that inform their practice and prepare them for careers in tourism research, consulting, or academia.

Industry Engagement: Griffith University places a strong emphasis on industry engagement within the Bachelor of International Tourism and Hotel Management/Bachelor of Business program, providing students with opportunities to gain practical experience and establish connections with industry professionals. The university has partnerships with leading tourism and hospitality organizations, hotels, resorts, airlines, cruise lines, and tourism boards, offering students internships, work placements, and industry-sponsored projects. Through these industry engagements, students have the opportunity to apply their skills in real-world settings, build professional networks, and gain insights into industry best practices and emerging trends.

Global Perspective: With campuses located in culturally diverse and globally connected cities such as Brisbane and Gold Coast, Griffith University offers Bachelor of International Tourism and Hotel Management/Bachelor of Business students a global perspective on the tourism and hospitality industry. The program encourages students to explore global tourism trends, cross-cultural communication, and international business practices. Through study abroad programs, international internships, and multicultural learning experiences, students have the opportunity to gain cross-cultural insights, develop language skills, and prepare for careers in the global tourism and hospitality marketplace.

Pollster Education

Location

Gold Coast Campus

Pollster Education

Score

IELTS 6.5

Pollster Education

Tuition Fee

AUD 34000

Undergraduate Entry Requirements

Application Fee: AUD $50

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 65% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 79 with a minimum of 16 in each section.
  • PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Griffith University offers a range of scholarships to support and encourage students in their academic journey. These scholarships recognize excellence, provide financial assistance, and promote diversity and inclusion. 

Griffith Remarkable Scholarship: This prestigious scholarship is awarded to exceptional students who have demonstrated outstanding academic achievements, leadership skills, and community involvement. The scholarship covers 50% of tuition fees for the duration of the undergraduate or postgraduate program.

Griffith International Student Excellence Scholarship: This scholarship is designed to support high-achieving international students enrolling in undergraduate or postgraduate coursework programs at Griffith University. The scholarship provides a 25% tuition fee reduction for the duration of the program.

Griffith Sports Excellence Scholarship: This scholarship recognizes talented athletes who have achieved a high level of sporting excellence. It offers financial support and academic flexibility to assist student-athletes in balancing their sporting and academic.

Equity Scholarships: Griffith University offers a range of equity scholarships to support students from disadvantaged backgrounds, including financial hardship, Indigenous Australians, students with disabilities, and regional and rural students. These scholarships provide financial assistance and additional support services.

International Student Support Scholarship: This scholarship is aimed at supporting international students who may be facing financial difficulties during their studies. It provides a one-time payment to assist with living expenses.

Griffith Honours College Scholarship: This scholarship is available to high-achieving students who have been accepted into the Griffith Honours College program. It provides financial assistance and access to exclusive academic and professional development opportunities.

Graduates of Griffith University's Bachelor of International Tourism and Hotel Management/Bachelor of Business program have a wide range of career opportunities available to them in the global tourism, hospitality, and business sectors. With a strong foundation in both tourism and hotel management principles and essential business skills, graduates are well-equipped to pursue diverse roles in various organizations, including hotels, resorts, tour operators, airlines, event management companies, tourism boards, and consulting firms.

Hotel Manager/Director of Operations: One of the common career paths for graduates is to become a hotel manager or director of operations within the hospitality industry. Hotel managers oversee the day-to-day operations of hotels and resorts, ensuring smooth and efficient functioning of all departments, including front desk, housekeeping, food and beverage, and guest services. They manage budgets, develop strategic plans, and implement policies to maximize guest satisfaction, employee engagement, and profitability. Hotel managers may work for international hotel chains, boutique hotels, or luxury resorts, overseeing properties of various sizes and locations.

Tourism Marketing Manager/Director: Graduates may pursue careers as tourism marketing managers or directors, responsible for promoting destinations, attractions, and travel experiences to domestic and international travelers. Tourism marketing professionals develop marketing strategies, advertising campaigns, and digital marketing initiatives to attract tourists, increase visitation, and generate revenue for destinations and tourism businesses. They conduct market research, analyze consumer trends, and collaborate with industry partners to position destinations competitively in the global tourism marketplace. Tourism marketing managers may work for tourism boards, destination marketing organizations, or tourism marketing agencies.

Event Manager/Coordinator: With their knowledge of hospitality management and event planning, graduates may pursue careers as event managers or coordinators, organizing and managing a variety of events, including conferences, conventions, trade shows, and special events. Event managers oversee all aspects of event planning and execution, from venue selection and budgeting to logistics coordination and vendor management. They work closely with clients, vendors, and stakeholders to ensure that events meet objectives, exceed expectations, and deliver memorable experiences for attendees. Event managers may work for event management companies, hotels, convention centers, or corporate organizations.

Tour Operator/Travel Agent: Graduates may also pursue careers as tour operators or travel agents, designing and selling travel packages, tours, and experiences to individual travelers, groups, and corporate clients. Tour operators create itineraries, book accommodations and transportation, and coordinate activities and excursions to provide travelers with seamless and memorable travel experiences. Travel agents provide personalized advice and assistance to clients, helping them plan and book trips, navigate travel restrictions, and address travel-related concerns. Tour operators and travel agents may work for tour companies, travel agencies, or online travel platforms.

Hospitality Consultant: For graduates interested in business consulting and advisory roles, a career as a hospitality consultant may be a suitable option. Hospitality consultants provide strategic advice, operational support, and industry expertise to hospitality businesses, helping them improve performance, enhance guest experiences, and achieve business objectives. Consultants may specialize in areas such as revenue management, food and beverage operations, guest satisfaction, or sustainability practices. Hospitality consultants may work for consulting firms, hospitality management companies, or as independent contractors, serving clients in the tourism, hotel, and hospitality sectors.

Destination Manager/Tourism Development Officer: Graduates may pursue careers as destination managers or tourism development officers, responsible for managing tourism destinations, attractions, and visitor experiences. Destination managers work with local governments, tourism boards, and community stakeholders to develop and implement tourism strategies, infrastructure projects, and destination marketing initiatives. They strive to balance tourism growth with environmental sustainability, cultural preservation, and community engagement. Destination managers may work for destination management organizations, government agencies, or nonprofit organizations, shaping the future of tourism destinations and enhancing quality of life for residents and visitors alike.


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