Bachelor of Business (Event Management)

Melbourne, Bendigo, Sydney

 

INTAKE: Mar & Jul

Program Overview

La Trobe University's Bachelor of Business (Event Management) program offers students a specialized education focused on the planning, execution, and management of events across various industries. This program combines business principles with practical event management skills, preparing students for careers in the dynamic and growing events industry. Through a combination of theoretical study, hands-on experience, and industry engagement, students develop the knowledge, skills, and expertise needed to create memorable and successful events.

Curriculum: The Bachelor of Business (Event Management) curriculum at La Trobe University covers a wide range of topics relevant to event planning, management, and execution. Core business subjects include marketing, finance, management, and strategic planning, while specialized event management subjects focus on areas such as event planning, event marketing, event logistics, risk management, and venue management. Students also have the opportunity to undertake practical projects, internships, or work placements to gain real-world experience and apply their learning in event management settings.

Research Focus: La Trobe University is committed to research excellence in event management and related fields, providing students with opportunities to engage in research projects that address key issues and trends in the events industry. The Bachelor of Business (Event Management) program integrates research into its curriculum, encouraging students to develop research skills through coursework, independent study projects, and research internships. Students have access to state-of-the-art research facilities, event databases, and industry networks, enabling them to explore emerging topics, innovations, and best practices in event management.

Industry Engagement: The Bachelor of Business (Event Management) program at La Trobe University maintains strong connections with industry partners in the events industry, including event management companies, event venues, event suppliers, government agencies, and industry associations. Through industry placements, event projects, guest lectures, and networking events, students have the opportunity to interact with industry professionals, gain insights into current industry practices, and develop professional networks. The university's career services offer support in securing internships, connecting with potential employers, and exploring career pathways in event management.

Global Perspective: The Bachelor of Business (Event Management) program at La Trobe University provides students with a global perspective on event management practices, trends, and opportunities in an increasingly interconnected world. Courses examine topics such as international events, destination management, cultural considerations, and sustainability in event planning. International study opportunities, exchange programs, and multicultural campus experiences further enhance students' global perspective, equipping them with the skills and knowledge to organize and manage events effectively in diverse cultural, regulatory, and market environments worldwide.

Pollster Education

Location

Melbourne, Bendigo, Sydney

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

AUD 36800

Undergraduate Entry Requirements

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

  • IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
  • TOEFL: Overall score of 79 with a minimum of 19 in each section.
  • PTE (Pearson Test of English): Overall score of 58 with a minimum of 50 in each section.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

La Trobe University is dedicated to fostering global talent and ensuring that international students have access to financial support through a range of scholarships.

Excellence Scholarships: La Trobe University offers Excellence Scholarships to high-achieving international students. These scholarships are awarded based on academic merit and can significantly offset tuition costs, making world-class education more accessible.

Regional Scholarships: Recognizing the importance of diversity, the university provides Regional Scholarships to international students from specific regions. These scholarships aim to promote cultural exchange and global perspectives.

Destination Australia Scholarships: La Trobe University participates in the Destination Australia Program, which provides financial assistance to international students choosing to study in regional Australia. This initiative not only eases the financial burden but also promotes education in vibrant regional communities.

Sports Scholarships: For talented athletes, the Sports Scholarships at La Trobe University offer an opportunity to pursue both academic and athletic excellence. These scholarships support athletes in achieving their sporting goals while earning a degree.

Research Scholarships: International students pursuing research degrees at La Trobe University can apply for Research Scholarships. These scholarships provide financial support for postgraduate research students, enabling them to contribute to cutting-edge research in various fields.

Indigenous Scholarships: La Trobe University is fostering Indigenous talent from around the world. Indigenous Scholarships are available to support Indigenous international students in their pursuit of higher education.

Alumni Scholarships: International students with a family member who is an alumnus of La Trobe University may be eligible for Alumni Scholarships, providing a special opportunity to follow in their family's educational footsteps.

Study Abroad Scholarships: International students looking to participate in a study abroad program at La Trobe University can explore Study Abroad Scholarships. These awards make global education experiences more accessible.

Exchange Scholarships: La Trobe University encourages international exchange students to explore Exchange Scholarships. These scholarships facilitate academic and cultural exchanges, enhancing the global perspectives of students.

Graduates of La Trobe University's Bachelor of Business (Event Management) program are well-prepared for a range of exciting career opportunities in the dynamic and rapidly expanding events industry. 

Event Manager: Graduates can pursue careers as event managers, overseeing the planning, coordination, and execution of a wide range of events, including conferences, trade shows, corporate events, festivals, weddings, and special occasions. Event managers are responsible for managing budgets, timelines, vendors, logistics, and ensuring the success of events from conception to completion.

Event Coordinator: Graduates may work as event coordinators, assisting event managers in the planning and execution of events, coordinating event logistics, liaising with clients and vendors, managing event schedules, and ensuring that all aspects of the event run smoothly and according to plan.

Event Marketing Specialist: Graduates with a focus on marketing can work as event marketing specialists, developing and implementing marketing strategies to promote events, attract attendees, and enhance event visibility and engagement. They may use digital marketing techniques, social media platforms, and traditional marketing channels to reach target audiences and maximize event attendance and participation.

Venue Manager: Graduates can work as venue managers, overseeing the operations of event venues such as hotels, convention centers, resorts, or event spaces. Venue managers are responsible for coordinating event bookings, managing venue staff, maintaining facilities, ensuring compliance with regulations, and providing exceptional customer service to clients and event attendees.

Wedding Planner: Graduates may pursue careers as wedding planners, helping couples plan and coordinate their weddings, from venue selection and vendor management to budgeting, décor, and timeline coordination. Wedding planners work closely with clients to create personalized and memorable wedding experiences that reflect their vision and preferences.

Festival Coordinator: Graduates can work as festival coordinators, organizing and managing festivals, cultural events, music concerts, or community celebrations. Festival coordinators are responsible for programming entertainment, coordinating logistics such as permits, security, and facilities, managing volunteers, and ensuring the overall success and safety of the festival.

Corporate Events Manager: Graduates may work in corporate settings as events managers, organizing and managing corporate events such as product launches, conferences, seminars, team-building activities, or corporate retreats. Corporate events managers collaborate with internal stakeholders to plan and execute events that align with business objectives, brand identity, and audience engagement goals.

Experiential Marketing Specialist: Graduates can work in experiential marketing roles, creating immersive brand experiences and activations at events to engage consumers, drive brand awareness, and foster brand loyalty. Experiential marketing specialists collaborate with brands to design interactive and memorable experiences that connect with audiences on a personal level.

Destination Management Specialist: Graduates with a focus on destination management can work in tourism and hospitality roles, specializing in destination management services for events such as conferences, conventions, incentive trips, or corporate retreats. Destination management specialists assist clients in selecting destinations, coordinating travel logistics, organizing activities, and ensuring a seamless and memorable experience for event attendees.

Event Entrepreneur: Graduates with entrepreneurial ambitions can start their own event management companies or businesses, offering a wide range of event planning, coordination, and consulting services to clients in various industries. Event entrepreneurs have the flexibility to specialize in niche markets, innovate new event concepts, and build their brands within the competitive events industry.


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