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Bachelor of Arts (Hons) Graphic & UX Design
Letterkenny
INTAKE: September
Program Overview
The Bachelor of Arts (Hons) in Graphic & UX Design program at Atlantic Technological University (ATU) in Ireland is a dynamic and innovative program that prepares students for careers in the rapidly evolving fields of graphic design and user experience (UX) design. This interdisciplinary program integrates creative design principles with user-centric methodologies to equip students with the skills and knowledge needed to create visually engaging and user-friendly digital experiences. With a focus on creativity, problem-solving, and industry relevance, the program prepares graduates to thrive in diverse roles within the graphic and UX design industries.
Curriculum: The curriculum of the Bachelor of Arts (Hons) in Graphic & UX Design program is carefully designed to cover a wide range of topics relevant to graphic design, UX design, and digital media. Students begin with foundational courses that cover design principles, typography, and visual communication. As they progress through the program, they have the opportunity to specialize in areas such as digital illustration, web design, mobile app design, interaction design, and usability testing. The curriculum integrates hands-on projects, design workshops, and industry collaborations, allowing students to develop their technical skills while honing their creativity and critical thinking abilities.
Research Focus: ATU's Bachelor of Arts (Hons) in Graphic & UX Design program emphasizes research as a fundamental aspect of the design process. Faculty members and students engage in research activities that explore emerging trends, user behaviors, design methodologies, and technological innovations relevant to graphic and UX design. Research projects may include studies on user interface (UI) design principles, user experience best practices, accessibility standards, or the impact of design on human behavior and cognition. Through research-led teaching and inquiry-based learning, students develop analytical thinking skills, design empathy, and a deeper understanding of the social, cultural, and ethical dimensions of design.
Industry Engagement: Atlantic Technological University fosters strong connections with the design industry, providing students with opportunities to engage with professionals, practitioners, and organizations in the field. Industry experts are involved in curriculum development, ensuring that the program remains relevant to current industry standards and practices. Students benefit from guest lectures, design sprints, and industry-led projects that expose them to real-world design challenges, industry trends, and professional networks. Additionally, internships and work placements offer valuable hands-on experience and the chance to establish connections with potential employers, enhancing students' employability and career prospects upon graduation.
Global Perspective: ATU's Bachelor of Arts (Hons) in Graphic & UX Design program promotes a global perspective, recognizing the universal nature of design and the importance of cultural diversity in shaping user experiences. Students are encouraged to explore diverse design traditions, global design trends, and cross-cultural design practices. The program offers opportunities for international collaborations, study abroad programs, and participation in design competitions and conferences on a global scale, allowing students to gain exposure to different design perspectives, methodologies, and technologies. This global outlook prepares graduates to work in diverse cultural contexts and contribute to the global design community through their creative and user-centered design solutions.
Location
Letterkenny
Score
IELTS 6
Tuition Fee
€ 10500
Undergraduate Entry Requirements
Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.
English Language Proficiency:
- IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
- TOEFL: Overall score of 70 with a minimum of 17 in each section.
- PTE: Overall score of 51 with a minimum of 49 in each section.
- DET: Overall score of 95 with no section score below 90 is required.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.
Atlantic Technological University is dedicated to supporting international students in their pursuit of higher education. To this end, the university offers a range of scholarships and financial aid opportunities to help make studying in Ireland more affordable.
Merit-Based Scholarships: Atlantic Technological University offers merit-based scholarships for outstanding international students. These scholarships are awarded to students who have demonstrated exceptional academic performance and achievements.
Need-Based Financial Aid: The university provides financial aid to international students based on their financial needs. This assistance is designed to help students who may face financial challenges in pursuing their education.
Country-Specific Scholarships: Some scholarships may be available to students from specific countries. These scholarships are often established through government partnerships or institutional collaborations.
Research Scholarships: For students interested in research programs, Atlantic Technological University offers research scholarships that support research projects and endeavors. These scholarships can cover tuition fees, living expenses, and research-related costs.
Sports Scholarships: If you are a student-athlete with exceptional sporting talents, you may be eligible for sports scholarships. These scholarships can help you balance your academic and athletic pursuits.
External Scholarships: Atlantic Technological University encourages students to explore external scholarship opportunities provided by governments, foundations, and organizations in their home countries.
Graduates of the Bachelor of Arts (Hons) in Graphic & UX Design program at Atlantic Technological University (ATU) in Ireland are well-prepared for a variety of exciting career opportunities in the dynamic and rapidly expanding fields of graphic design and user experience (UX) design.
Graphic Designer: Many graduates pursue careers as graphic designers, creating visual concepts to communicate ideas that inspire, inform, or captivate consumers. Graphic designers work across various mediums, including print, digital, and multimedia, to develop layouts, illustrations, and branding materials for clients in advertising, marketing, publishing, and other industries. They use software tools such as Adobe Creative Suite to bring their creative visions to life and collaborate with clients and colleagues to ensure designs meet objectives and resonate with target audiences.
UI/UX Designer: With the increasing importance of user-centered design, graduates may pursue careers as user interface (UI) or user experience (UX) designers. UI/UX designers focus on creating intuitive and engaging digital experiences for users across websites, mobile apps, and other digital platforms. They conduct user research, develop wireframes and prototypes, and collaborate with developers and stakeholders to design interfaces that enhance usability, accessibility, and user satisfaction. UI/UX designers play a critical role in shaping the digital products and services that shape our daily lives.
Web Designer/Developer: Graduates may pursue careers as web designers or developers, specializing in creating visually appealing and user-friendly websites. Web designers focus on the visual aspects of website design, including layout, typography, and color schemes, to create engaging and responsive web interfaces. Web developers, on the other hand, focus on the technical aspects of website development, writing code and implementing functionality to ensure websites are functional, fast, and accessible across different devices and browsers.
Brand Identity Designer: For those with a passion for branding and identity design, careers as brand identity designers offer opportunities to create cohesive and memorable visual identities for brands and organizations. Brand identity designers develop logos, color palettes, typography, and brand guidelines that communicate the essence and values of a brand to its target audience. They work closely with clients and marketing teams to ensure brand consistency across various touchpoints, including print materials, digital platforms, packaging, and signage.
Art Director: Experienced graduates may advance into roles as art directors, overseeing the visual elements of creative projects and ensuring consistency and quality across various mediums. Art directors collaborate with clients, designers, photographers, and other creative professionals to develop visual concepts and execute campaigns that meet clients' objectives and resonate with target audiences. They may work in advertising agencies, design studios, publishing houses, or in-house creative departments, leading teams and guiding the artistic direction of projects.
Freelance Designer/Entrepreneur: Many graduates choose to work as freelance designers or entrepreneurs, offering their design services independently or starting their own design businesses. Freelance designers have the flexibility to work on a variety of projects for different clients, while entrepreneurs have the opportunity to create and market their own products or services. Whether freelancing or starting a business, graduates can leverage their creative talents, entrepreneurial spirit, and business acumen to pursue fulfilling and lucrative careers in graphic and UX design.
