Bachelor of Business (Hon) in Tourism with Event Management

Undergraduate Entry Requirements 

Academic Qualifications: Applicants for undergraduate programs typically require a minimum academic achievement of 70% or above in their previous academic qualifications.

English Language Proficiency:

• IELTS: Overall band score of 6.0 or 6.5 with a minimum of 5.5 in each component.
• TOEFL: Overall score of 70 with a minimum of 17 in each section.
• PTE: Overall score of 51 with a minimum of 49 in each section.
• DET: Overall score of 95 with no section score below 90 is required.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

It's important to note that entry requirements can vary by program and may change over time. Additionally, some programs may have additional requirements, such as interviews, portfolios, or work experience.

Atlantic Technological University is dedicated to supporting international students in their pursuit of higher education. To this end, the university offers a range of scholarships and financial aid opportunities to help make studying in Ireland more affordable.

Merit-Based Scholarships: Atlantic Technological University offers merit-based scholarships for outstanding international students. These scholarships are awarded to students who have demonstrated exceptional academic performance and achievements.

Need-Based Financial Aid: The university provides financial aid to international students based on their financial needs. This assistance is designed to help students who may face financial challenges in pursuing their education.

Country-Specific Scholarships: Some scholarships may be available to students from specific countries. These scholarships are often established through government partnerships or institutional collaborations.

Research Scholarships: For students interested in research programs, Atlantic Technological University offers research scholarships that support research projects and endeavors. These scholarships can cover tuition fees, living expenses, and research-related costs.

Sports Scholarships: If you are a student-athlete with exceptional sporting talents, you may be eligible for sports scholarships. These scholarships can help you balance your academic and athletic pursuits.

External Scholarships: Atlantic Technological University encourages students to explore external scholarship opportunities provided by governments, foundations, and organizations in their home countries.

Graduates of the Bachelor of Business (Hon) in Tourism with Event Management program at Atlantic Technological University (ATU) in Ireland are well-prepared for diverse and exciting career opportunities in the dynamic fields of tourism management and event planning. With a strong foundation in business management principles and specialized knowledge in tourism and events, graduates can pursue rewarding careers in various sectors of the tourism and events industry. 

Event Manager: Graduates can pursue roles as event managers, responsible for planning, organizing, and executing a wide range of events such as conferences, conventions, festivals, concerts, and corporate events. Event managers oversee all aspects of event logistics, including venue selection, budget management, vendor coordination, and attendee registration, to ensure the success of events. They work for event management companies, hotels, convention centers, non-profit organizations, and corporate event planning departments.

Tourism Marketing Specialist: Others may choose to work as tourism marketing specialists, developing and implementing marketing strategies to promote tourist destinations, attractions, hotels, resorts, and travel services. Tourism marketing specialists conduct market research, target audience analysis, and digital marketing campaigns to attract tourists and increase visitor arrivals. They work for tourism boards, destination marketing organizations, travel agencies, hotels, and tour operators.

Destination Manager: Some graduates may pursue careers as destination managers, responsible for overseeing the overall management and development of tourist destinations, regions, or attractions. Destination managers collaborate with local stakeholders, government agencies, and tourism organizations to enhance visitor experiences, promote sustainable tourism practices, and drive economic growth through tourism. They work for tourism boards, regional development agencies, and destination management companies.

Hospitality Manager: Others may choose to work as hospitality managers, overseeing the operations of hotels, resorts, restaurants, or hospitality venues. Hospitality managers are responsible for ensuring high-quality guest experiences, managing staff, maintaining hotel facilities, and optimizing revenue through effective pricing and service strategies. They work for hotels, resorts, restaurants, cruise lines, and hospitality management companies.

Tour Operator/Guide: Several graduates may become tour operators or guides, designing and leading guided tours and travel experiences for tourists. Tour operators create tour packages, arrange transportation and accommodations, and provide informative commentary and assistance to travelers during tours. They may specialize in adventure tours, cultural tours, eco-tours, or niche travel experiences and work for tour companies, travel agencies, or start their own tour businesses.

Event Planner/Coordinator: Others may pursue careers as event planners or coordinators, specializing in organizing and managing specific types of events such as weddings, parties, meetings, or sports events. Event planners work closely with clients to understand their event requirements, coordinate logistics, select vendors, and oversee event execution to ensure client satisfaction. They may work independently as freelancers or for event planning companies.

Convention Sales Manager: Some graduates may work as convention sales managers, responsible for selling convention and meeting space to corporate clients, associations, and event planners. Convention sales managers develop sales strategies, cultivate client relationships, negotiate contracts, and coordinate event logistics to attract conventions and conferences to hotels and convention centers. They work for hotels, convention bureaus, and conference facilities.

Venue Manager/Facility Director: Others may pursue careers as venue managers or facility directors, responsible for managing and operating event venues such as stadiums, arenas, conference centers, or exhibition halls. Venue managers oversee facility operations, event scheduling, staff management, and customer service to ensure the efficient and successful hosting of events. They work for sports facilities, entertainment venues, convention centers, and event venues.

Travel Consultant/Advisor: Several graduates may become travel consultants or advisors, providing personalized travel advice, itinerary planning, and booking services to individual travelers or corporate clients. Travel consultants offer expert guidance on destination selection, transportation options, accommodation bookings, and travel insurance, helping clients plan memorable and hassle-free travel experiences. They may work for travel agencies, tour operators, or start their own travel consultancy businesses.

Sustainable Tourism Specialist: Others may specialize in sustainable tourism management, focusing on promoting environmentally friendly and socially responsible tourism practices. Sustainable tourism specialists develop and implement sustainable tourism initiatives, conservation projects, and community-based tourism programs to minimize negative impacts on the environment and local communities while maximizing economic benefits. They work for conservation organizations, non-profit groups, or sustainable tourism agencies.