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Honours Bachelor of Business Administration (Automotive Management) (Co-op)
Barrie
INTAKE: September
Program Overview
The Honours Bachelor of Business Administration (Automotive Management) program at Georgian College offers students a unique opportunity to blend their passion for automobiles with solid business acumen. This comprehensive program equips students with the knowledge, skills, and practical experience needed to succeed in various roles within the automotive industry. Through a combination of academic coursework, hands-on training, and co-operative education experiences, students develop a deep understanding of automotive business operations, management principles, marketing strategies, and industry trends.
Curriculum:
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Automotive Industry Fundamentals: The program curriculum covers fundamental concepts and principles related to the automotive industry, including vehicle technology, manufacturing processes, supply chain management, and aftermarket services. Students gain insights into the automotive value chain, market dynamics, consumer behavior, and regulatory requirements shaping the industry landscape.
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Business Management and Leadership: Students develop strong business management and leadership skills through courses focused on finance, accounting, marketing, operations management, strategic planning, and organizational behavior. They learn to analyze financial statements, develop marketing plans, manage production processes, and make strategic decisions to drive business growth and profitability in the automotive sector.
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Automotive Retail and Dealership Operations: The program provides specialized training in automotive retail and dealership operations, covering topics such as dealership management, sales and marketing, customer service, inventory management, and dealership finance. Students learn about dealership profitability metrics, sales techniques, customer relationship management (CRM) systems, and service department operations, preparing them for management roles within automotive dealerships.
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Industry-Specific Skills Development: Students acquire industry-specific skills and knowledge through experiential learning opportunities, such as co-operative education placements, internships, and industry projects. Co-op placements allow students to gain practical experience working in automotive-related businesses, such as car dealerships, automotive parts suppliers, repair shops, and automotive finance companies, under the guidance of industry professionals.
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Professional Development and Networking: The program emphasizes professional development and networking to help students build connections within the automotive industry and advance their careers. Students have access to career development workshops, networking events, industry conferences, and guest lectures featuring automotive industry leaders and experts. They also have opportunities to join professional associations, participate in industry-sponsored competitions, and engage in community outreach initiatives.
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Co-operative Education (Co-op) Opportunities: The program includes mandatory co-operative education (co-op) terms, allowing students to gain practical work experience and apply classroom knowledge in real-world settings. Co-op placements typically range from four to sixteen months in duration and provide students with valuable hands-on experience, professional mentorship, and potential employment opportunities upon graduation. Co-op terms enable students to explore different areas of the automotive industry, build their resumes, and develop transferable skills relevant to their career goals.
Location
Barrie
Score
IELTS: 6.5
Tuition Fee
CAD 17320
Undergraduate Programs:
Application Fee: CAD $100
- Minimum Academic Requirement: International students applying for undergraduate programs at Georgian College must have completed their secondary education or equivalent with a minimum overall average of 65% or higher.
- English Language Proficiency:
- IELTS: A minimum overall score of 6.5, with no band score less than 6.
- TOEFL: A minimum score of 89 on the internet-based test (iBT).
- PTE Academic: A minimum score of 61.
- DET Score: A minimum score of 120.
Unfortunately, Georgian College does not provide scholarships to international students. However, there are several external scholarships and bursaries that international students can apply for.
Graduating with an Honours Bachelor of Business Administration (Automotive Management) (Co-op) degree from Georgian College opens up a wide range of rewarding career opportunities within the automotive industry and related sectors. With a solid foundation in business management principles, specialized knowledge in automotive operations, and hands-on experience gained through co-operative education placements, graduates are well-prepared to pursue diverse roles in automotive management, dealership operations, sales, marketing, and aftermarket services.
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Automotive Dealership Manager: Graduates can pursue careers as automotive dealership managers, overseeing the day-to-day operations of automotive dealerships, ensuring efficient workflow, managing staff, and maximizing dealership profitability. Dealership managers are responsible for sales performance, customer satisfaction, inventory management, marketing strategies, and compliance with manufacturer standards and regulations.
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Sales and Marketing Manager: Graduates may work as sales and marketing managers for automotive dealerships, manufacturers, or aftermarket service providers. They develop and implement sales and marketing strategies to drive revenue growth, increase market share, and enhance brand visibility. Sales and marketing managers analyze market trends, identify customer needs, develop promotional campaigns, and oversee sales teams to achieve sales targets and customer satisfaction goals.
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Automotive Finance and Insurance (F&I) Manager: Graduates can pursue careers as automotive finance and insurance (F&I) managers, assisting customers with financing options, lease agreements, and insurance coverage for vehicle purchases. F&I managers work closely with customers, lenders, and insurance companies to secure financing approvals, negotiate terms, and ensure compliance with regulatory requirements. They also promote extended warranties, vehicle protection plans, and other aftermarket products to enhance customer satisfaction and dealership profitability.
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Parts and Service Manager: Graduates may specialize in parts and service management within automotive dealerships or aftermarket service centers. Parts and service managers oversee the service department operations, manage service technicians, coordinate vehicle repairs and maintenance, and ensure timely delivery of parts and accessories. They are responsible for maintaining high service quality standards, optimizing service department profitability, and fostering customer loyalty through exceptional service experiences.
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Fleet Sales Manager: Graduates can pursue careers as fleet sales managers, selling vehicles to corporate clients, government agencies, rental car companies, and other fleet operators. Fleet sales managers develop relationships with fleet customers, understand their vehicle needs and usage requirements, and propose customized vehicle solutions. They negotiate pricing, manage fleet orders, coordinate vehicle deliveries, and provide ongoing customer support to maintain long-term relationships and maximize sales opportunities.
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Automotive Business Consultant: Graduates may work as automotive business consultants, providing advisory services to automotive dealerships, manufacturers, and aftermarket service providers. Business consultants analyze dealership operations, identify areas for improvement, and recommend strategies to enhance efficiency, profitability, and customer satisfaction. They may specialize in areas such as dealership performance analysis, process optimization, digital marketing, customer relationship management (CRM), or dealership succession planning.
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Entrepreneurship and Business Ownership: Graduates with entrepreneurial aspirations may choose to start their own automotive-related businesses, such as independent dealerships, automotive repair shops, car rental agencies, or automotive accessory stores. Entrepreneurial graduates can leverage their business management skills, industry knowledge, and network of contacts to establish and grow successful ventures in the automotive sector.
