MA (eca) Graphic Design

Central Campus

 

INTAKE: September

Program Overview

The MA (eca) Graphic Design program at the University of Edinburgh offers students a comprehensive and innovative approach to graphic design education. Grounded in both theoretical knowledge and practical skills, this program provides students with the opportunity to explore the dynamic and evolving field of graphic design within the context of contemporary visual culture. With a focus on experimentation, critical thinking, and creative problem-solving, students are encouraged to push the boundaries of traditional graphic design practice while developing a strong conceptual foundation. Through a combination of studio-based projects, workshops, seminars, and critical discussions, students engage with a range of design methodologies, techniques, and technologies, preparing them for diverse career pathways in the field of graphic design.

  1. Interdisciplinary Approach: The program takes an interdisciplinary approach to graphic design, encouraging students to explore intersections with other disciplines such as fine art, digital media, typography, and communication theory. Students have the opportunity to integrate diverse influences and perspectives into their design practice, fostering creativity and innovation.

  2. Studio-Based Learning: Studio-based learning forms the core of the program, providing students with hands-on experience and practical skills development. Through studio projects, workshops, and critiques, students learn to conceptualize, develop, and execute design solutions across various media and formats, including print, digital, interactive, and experiential design.

  3. Critical Engagement with Visual Culture: The program promotes critical engagement with visual culture, encouraging students to analyze and interpret visual phenomena within social, cultural, and historical contexts. Students explore topics such as semiotics, visual rhetoric, design ethics, and the role of design in shaping perceptions, attitudes, and behaviors.

  4. Professional Development and Industry Engagement: Professional development is a key focus of the program, with opportunities for industry engagement, networking, and collaboration. Students have access to guest lectures, industry visits, and internship placements, gaining insights into the professional practice of graphic design and building connections with practitioners and organizations.

  5. Research-Led Practice: The program emphasizes research-led practice, encouraging students to develop their own research interests and methodologies to inform their design work. Whether exploring theoretical concepts, historical precedents, or emerging trends, students are encouraged to approach design as a process of inquiry and discovery, enriching their practice with depth and rigor.

Pollster Education

Location

Central Campus

Pollster Education

Score

IELTS: 7

Pollster Education

Tuition Fee

£ 29900

Postgraduate entry requirements:

  1. Academic Qualifications: Prospective postgraduate applicants to the University of Edinburgh are typically required to have achieved a minimum academic qualification of approximately 60%, based on their previous academic achievements and qualifications.  

  2. English Language Proficiency:  

    • IELTS (International English Language Testing System): Minimum overall score of 7.0, with at least 6.0 in each component (Listening, Reading, Speaking, Writing).

    • TOEFL (Test of English as a Foreign Language): Minimum score of 100 on the internet-based test (iBT), with at least 20 in each component (Reading, Listening, Speaking, Writing).

    • PTE (Pearson Test of English): Minimum overall score of 70, with at least 59 in each component (Listening, Reading, Speaking, Writing).

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Edinburgh offers a range of scholarships and funding opportunities specifically designed to support international students pursuing undergraduate, postgraduate, and research programs. These scholarships aim to promote diversity, academic excellence, and global engagement. 

Global Scholarships: The University of Edinburgh offers Global Scholarships to outstanding international undergraduate students. These scholarships provide financial assistance towards tuition fees and living expenses, enabling talented students from around the world to access quality education at Edinburgh.

Edinburgh Global Research Scholarships: International postgraduate students pursuing research-based programs (Ph.D., MSc by Research) can apply for Edinburgh Global Research Scholarships. These scholarships provide full or partial funding for tuition fees and living expenses during the research program.

School-specific Scholarships: Some academic schools and departments within the university offer scholarships targeting international students in specific disciplines or programs. These scholarships may be merit-based or need-based and vary in terms of eligibility criteria and funding amounts.

Commonwealth Scholarships: The University of Edinburgh participates in various Commonwealth scholarship schemes, providing opportunities for students from Commonwealth countries to study in the UK. These scholarships are funded by the UK government and other organizations.

External Funding Sources: International students are encouraged to explore external funding sources, such as government scholarships, private organizations, and international foundations, to support their studies at the University of Edinburgh.

It is important to note that scholarship availability, criteria, and application deadlines may change from year to year.

Graduates of the MA (eca) Graphic Design program at the University of Edinburgh are well-equipped to pursue diverse and rewarding career opportunities in the dynamic field of graphic design. With their combination of theoretical knowledge, practical skills, and critical thinking abilities, graduates are prepared to excel in various roles within the creative industries, including graphic design studios, advertising agencies, branding firms, publishing houses, digital media companies, and freelance practice.  

  1. Graphic Designer: Graduates may work as graphic designers, creating visual concepts and communicating ideas through various mediums such as print, digital, and multimedia platforms. They may design branding materials, marketing collateral, editorial layouts, website interfaces, and interactive experiences for clients across industries.

  2. Art Director: Graduates may pursue careers as art directors, overseeing the visual direction and creative output of design projects. They may collaborate with clients, creative teams, and other stakeholders to develop concepts, establish visual identities, and ensure the consistency and quality of design deliverables.

  3. UI/UX Designer: Graduates with a focus on digital design may specialize in user interface (UI) and user experience (UX) design, creating intuitive and engaging digital products and services. They may design website layouts, mobile apps, interactive prototypes, and user interfaces that prioritize usability, accessibility, and aesthetic appeal.

  4. Brand Strategist/Identity Designer: Graduates may work as brand strategists or identity designers, helping organizations define their brand identity, values, and messaging. They may develop brand guidelines, visual identities, and communication strategies that resonate with target audiences and differentiate brands in the marketplace.

  5. Publication Designer: Graduates may specialize in publication design, working for publishing houses, magazines, newspapers, or digital platforms. They may design editorial layouts, book covers, magazine spreads, and digital publications, collaborating with editors, writers, and photographers to create compelling visual narratives.

  6. Motion Graphics Designer: Graduates interested in motion graphics and animation may pursue careers in animation studios, film production companies, or advertising agencies. They may create animated graphics, title sequences, visual effects, and multimedia presentations for film, television, advertising, and digital media.

  7. Freelance Designer/Entrepreneur: Graduates may choose to work as freelance designers or start their own design studios, offering services such as branding, illustration, web design, and creative consultancy to clients. They may collaborate with businesses, non-profit organizations, startups, and individuals on a project-by-project basis, building their portfolio and reputation in the industry.


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