Pollster Education Logo Pollster Education Logo  Sign up

BA (Hons)Marketing Management with Sandwich Placement

Wolverhampton City Campus

 

INTAKE: September

Program Overview

The BA (Hons) Marketing Management with Sandwich Placement program at the University of Wolverhampton offers students a unique opportunity to integrate academic learning with valuable industry experience through a year-long placement. This four-year undergraduate degree is designed to equip students with essential marketing knowledge, skills, and practical insights that enhance their employability and prepare them for successful careers in marketing and related fields. The program emphasizes strategic thinking, analytical abilities, digital marketing expertise, and effective communication, preparing students to navigate the dynamic landscape of modern marketing.

  1. Integrated Placement Year: The sandwich placement year allows students to gain hands-on experience in a professional marketing environment. Students undertake a paid or unpaid placement with a marketing agency, corporate marketing department, or non-profit organization, applying theoretical knowledge to real-world marketing challenges. This experiential learning opportunity enhances students' understanding of marketing practices and industry dynamics.

  2. Enhanced Employability: The placement year significantly enhances students' employability by providing them with practical experience and industry connections. Students develop transferable skills such as teamwork, problem-solving, time management, and adaptability, which are highly valued by employers. The placement experience also strengthens students' resumes and increases their competitiveness in the job market.

  3. Professional Development: Throughout the placement year, students develop key professional skills necessary for success in marketing careers. They learn how to develop marketing strategies, execute campaigns, analyze market trends, manage client relationships, and utilize digital marketing tools. The program's emphasis on practical skills development prepares students for entry-level marketing roles upon graduation.

  4. Industry Engagement: The University of Wolverhampton fosters strong relationships with industry partners, enabling students to secure high-quality placements and gain exposure to different sectors of the marketing industry. Students benefit from mentorship, networking opportunities, and industry insights during their placement year, which contribute to their professional development and career readiness.

  5. Academic Integration and Reflection: The BA (Hons) Marketing Management with Sandwich Placement program integrates academic learning with practical experience. Students engage in reflective practices, documenting their learning experiences, and linking them back to marketing theories and concepts studied during their academic modules. This integration enhances students' critical thinking and analytical skills, fostering a deeper understanding of marketing principles.

Pollster Education

Location

Wolverhampton City Campus

Pollster Education

Score

IELTS: 6

Pollster Education

Tuition Fee

£ 14450

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 60 to 65% or equivalent in their respective country's grading system.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
  • TOEFL: A minimum score of 80, with a minimum of 20 in each component.
  • PTE: A minimum overall score of 59, with no individual score below 51.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Wolverhampton offers various scholarships and financial support opportunities to help students with their educational expenses. These scholarships are available for both undergraduate and postgraduate students and are awarded based on different criteria such as academic merit, financial need, and specific eligibility requirements. 

Vice-Chancellor's International Scholarships: These scholarships are available for international students applying to full-time undergraduate or postgraduate programs. The scholarships provide a reduction in tuition fees and are awarded based on academic achievement.

Academic Excellence Scholarship: This scholarship is open to both domestic and international students entering their first year of an undergraduate program. It rewards high-achieving students with a reduction in tuition fees for the first year of study.

Sports Scholarships: The university offers sports scholarships to support talented athletes who have achieved a high level of performance in their sport. These scholarships provide financial support and various benefits to help athletes balance their studies and training.

Alumni Discount: The University of Wolverhampton offers a discount on tuition fees for eligible alumni who choose to pursue further studies at the university.

The BA (Hons) Marketing Management with Sandwich Placement program at the University of Wolverhampton prepares graduates for diverse and promising career opportunities in the dynamic field of marketing. With a blend of academic learning and practical experience gained during the placement year, graduates of this program possess the skills, knowledge, and attributes necessary to excel in various marketing roles.  

  1. Marketing Executive/Manager: Graduates can pursue roles as marketing executives or marketing managers within corporate organizations, advertising agencies, or marketing consultancies. They are responsible for developing and implementing marketing strategies, analyzing market trends, conducting market research, and overseeing promotional activities to achieve business objectives. The practical experience gained during the placement year enhances graduates' readiness for managerial positions in marketing.

  2. Digital Marketing Specialist: In today's digital age, there is a growing demand for professionals with expertise in digital marketing. Graduates can specialize in digital marketing roles such as social media manager, search engine optimization (SEO) specialist, content marketer, or digital advertising strategist. They leverage digital platforms and tools to optimize online presence, engage target audiences, and drive business growth.

  3. Brand Manager: Brand management is another promising career path for graduates of the BA (Hons) Marketing Management program. Brand managers are responsible for developing and maintaining brand identity, managing brand campaigns, conducting market research, and ensuring brand consistency across all marketing channels. The program equips graduates with the strategic skills needed to excel in brand management roles.

  4. Market Research Analyst: Graduates can pursue careers as market research analysts, gathering and interpreting data to understand consumer behavior, market trends, and competitive landscapes. Market research analysts provide valuable insights that inform marketing strategies, product development decisions, and business expansion plans. The program's emphasis on analytical skills and research methods prepares graduates for success in market research roles.

  5. Advertising and Promotions Manager: Graduates interested in advertising can work as advertising and promotions managers, overseeing advertising campaigns, media planning, and promotional activities. They collaborate with creative teams, media buyers, and clients to develop effective advertising strategies that drive business growth and brand awareness. The program equips graduates with the creative and strategic skills necessary for success in advertising roles.

  6. Sales and Business Development: Marketing graduates often excel in sales and business development roles, leveraging their understanding of consumer behavior and market dynamics. They identify new business opportunities, build client relationships, negotiate contracts, and contribute to revenue generation. The program's focus on communication and relationship-building skills prepares graduates for sales-oriented positions.

  7. Consultancy and Strategic Planning: Graduates can work as marketing consultants or strategic planners, advising businesses on marketing strategies, market entry plans, and competitive positioning. They may specialize in areas such as international marketing, digital transformation, or brand consulting. The program's emphasis on strategic thinking and problem-solving equips graduates for consultancy roles.

  8. Entrepreneurship and Start-ups: Some graduates choose to start their own ventures or pursue entrepreneurial endeavors in marketing-related fields. The BA (Hons) Marketing Management program equips graduates with the knowledge and skills needed to launch and manage successful businesses, from market research and branding to customer acquisition and digital marketing strategies.

Similar Courses
View All
WhatsApp Enquiry Call Enquiry