MSc Strategic Marketing

Postgraduate Entry Requirements:

• Applicants should have successfully completed a bachelor's degree or its equivalent from a recognized institution with a minimum overall score of 60 to 65% or equivalent.
• English language proficiency is required, and applicants must provide evidence of their English language skills through an approved language test.
  • IELTS: A minimum overall score of 7.0with no individual component below 6.5.
  • TOEFL: A minimum overall score of 95, with at least 23 in Listening, 23 in Reading, 22 in Speaking, and 26 in Writing.
  • PTE Academic: A minimum overall score of 65 with no individual score below 58.
• Some postgraduate programs may have specific subject prerequisites or additional requirements.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

Work experience: Some postgraduate courses may require relevant work experience in the field.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Surrey offers a range of scholarships and financial aid options to support students in their academic journey. These scholarships are designed to recognize excellence, provide access to education, and support students in achieving their educational goals.  

1. Surrey International Masters Scholarship: The Surrey International Masters Scholarship is specifically designed for international students applying for a full-time taught postgraduate program at the University of Surrey. The scholarship offers a monetary award to help offset the tuition fees for the duration of the master's program. The selection criteria are based on academic excellence, personal statement, and references.
2. Surrey Business School Scholarships: The Surrey Business School offers a range of scholarships for undergraduate and postgraduate students studying business-related disciplines. These scholarships aim to attract and reward talented students who demonstrate academic excellence, leadership potential, and commitment to their field of study.
3. Surrey Sports Scholarships: The Surrey Sports Scholarships are available to students who excel in sports and are committed to both their academic and athletic pursuits. These scholarships provide financial support, access to training facilities, coaching, and other benefits to help athletes balance their studies and sports commitments.

Graduates of the MSc Strategic Marketing program from the University of Surrey have promising career prospects in various industries.

1. Marketing Manager: Graduates can pursue roles as marketing managers in companies across different sectors. They are responsible for developing and implementing marketing strategies, managing marketing campaigns, and overseeing the overall marketing efforts of the organization.

2. Brand Manager: Graduates can work as brand managers, responsible for building and managing brand identities. They develop brand strategies, manage brand portfolios, and ensure consistent brand messaging across different marketing channels.

3. Digital Marketing Specialist: Graduates can specialize in digital marketing, focusing on online marketing channels, social media strategies, and data analytics. They develop and implement digital marketing campaigns, optimize website performance, and analyze digital marketing metrics.

4. Market Research Analyst: Graduates can work as market research analysts, conducting research to gather insights into consumer behavior, market trends, and competitor analysis. They collect and analyze data to inform marketing strategies and support decision-making.

5. Advertising and Public Relations Manager: Graduates can pursue careers in advertising or public relations agencies, managing communication campaigns for clients. They develop advertising strategies, create compelling messaging, and build relationships with media outlets.

6. Consulting: Graduates can work as marketing consultants, providing strategic marketing advice and solutions to organizations. They help businesses identify market opportunities, develop marketing strategies, and optimize marketing performance.