MSc Digital Marketing
The MSc in Digital Marketing program at the University of Chester is designed to equip ...
BA (Hons) Events Management and International Tourism Management
Queens Park
INTAKE: September
Program Overview
The BA (Hons) Events Management and International Tourism Management program at the University of Chester offers a comprehensive blend of theoretical knowledge and practical skills aimed at preparing students for dynamic careers in the events and tourism industries. This interdisciplinary program equips students with a deep understanding of event planning, management, and international tourism, preparing them to excel in roles that require strategic thinking, creativity, and global awareness.The BA (Hons) Events Management and International Tourism Management program at the University of Chester equips students with a versatile skill set and a solid foundation in both events management and international tourism. Graduates emerge prepared for diverse career opportunities in event management companies, tourism boards, destination marketing organizations, hospitality firms, and related industries. The program's practical orientation, combined with theoretical insights, ensures that students are well-equipped to navigate the complexities of the global events and tourism landscape.
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Interdisciplinary Approach: This program adopts an interdisciplinary approach by integrating concepts from events management and international tourism. Students gain insights into both fields, enabling them to understand the interplay between events and tourism within the broader context of the global hospitality industry.
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Event Planning and Management: Students learn the fundamentals of event planning and management, covering aspects such as event design, logistics, budgeting, marketing, and risk management. They gain practical experience in organizing various types of events, from conferences and festivals to corporate gatherings and cultural celebrations.
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International Tourism Dynamics: The program emphasizes international tourism dynamics, exploring topics such as destination management, sustainable tourism practices, tourist behavior analysis, and global trends in tourism. Students develop a global perspective and cultural sensitivity essential for managing tourism initiatives across diverse settings.
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Industry-Relevant Skills: Throughout the program, students acquire industry-relevant skills essential for success in events management and tourism sectors. These skills include project management, customer service, communication, negotiation, and cross-cultural competence, preparing graduates to thrive in dynamic and customer-oriented environments.
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Professional Placement Opportunities: Students have the option to undertake a professional placement year, gaining valuable hands-on experience in the events or tourism sector. This placement enhances students' employability, allowing them to apply classroom knowledge to real-world settings and develop professional networks within the industry.
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International Focus: The program's international focus provides students with opportunities to explore global tourism destinations, study international markets, and understand the impact of cultural diversity on event planning and tourism management strategies.
Location
Queens Park
Score
IELTS: 6
Tuition Fee
£ 13450
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at the University of Chester are required to have completed their secondary education with a minimum overall percentage of 65% or above.
English Language Proficiency:
- IELTS: A minimum score of 6.0 overall, with no individual band score below 5.5.
- TOEFL: A minimum score of 80 on the Internet-based Test (iBT), with no section below 17.
- PTE Academic: A minimum score of 61 overall, with no communicative skills score below 59.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Chester offers various scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support students with financial needs, and promote diversity and inclusivity.
International Excellence Scholarship: The International Excellence Scholarship is available to international undergraduate and postgraduate students who demonstrate exceptional academic performance. The scholarship provides a tuition fee reduction of up to £2,000 for the first year of study. The selection is based on academic achievement and personal statement.
Chevening Scholarships: The University of Chester is a participating institution in the prestigious Chevening Scholarship program. Chevening Scholarships are awarded by the UK government to outstanding individuals with leadership potential from around the world. The scholarship covers tuition fees, living expenses, and other allowances for a one-year master's degree.
Commonwealth Scholarships: The university participates in the Commonwealth Scholarship and Fellowship Plan (CSFP), offering scholarships to students from Commonwealth countries. These scholarships cover full tuition fees, living expenses, and travel costs for selected master's degree programs.
Vice-Chancellor's International Scholarships: The Vice-Chancellor's International Scholarships are open to international students applying for a full-time undergraduate or postgraduate degree at the University of Chester. The scholarships provide a tuition fee reduction of £2,000 for the first year of study. Students are automatically considered for this scholarship based on their application.
Country-Specific Scholarships: The University of Chester offers country-specific scholarships to students from selected countries. These scholarships may vary in terms of eligibility criteria, funding amount, and application process. They are designed to attract talented students from specific regions and support their educational journey at the university.
Alumni Discount: The University of Chester offers an Alumni Discount to international students who have previously completed a degree at the university and wish to pursue further studies. This discount provides a reduction in tuition fees for eligible students.
It's important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
Graduates of the BA (Hons) Events Management and International Tourism Management program from the University of Chester possess a diverse skill set and a deep understanding of both events management and international tourism. This unique combination prepares them for a wide range of exciting career opportunities in various sectors within the hospitality, events, and tourism industries.
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Event Manager/Coordinator: Graduates can pursue roles as event managers or coordinators in event management companies, conference centers, hotels, or corporate organizations. They are responsible for planning, organizing, and executing a wide range of events, including conferences, trade shows, festivals, and corporate meetings.
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Destination Manager/Marketing Officer: With expertise in international tourism, graduates can work as destination managers or marketing officers for tourism boards, travel agencies, or tour operators. They promote destinations, develop tourism strategies, and engage in destination marketing activities to attract visitors.
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Tourism Development Officer: Graduates can contribute to sustainable tourism development by working as tourism development officers. They collaborate with local communities, government agencies, and private sector organizations to enhance tourism infrastructure and experiences while preserving cultural and natural resources.
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Hotel or Resort Manager: Knowledge of events management and tourism equips graduates for managerial roles within hotels, resorts, or hospitality establishments. They oversee operations, manage staff, and ensure exceptional guest experiences, leveraging their understanding of events and tourism dynamics.
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Conference and Convention Planner: Graduates can specialize in conference and convention planning, organizing large-scale events for associations, corporations, or government agencies. They handle logistics, negotiate contracts with venues and suppliers, and coordinate event details to ensure successful outcomes.
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Travel Consultant/Agent: With expertise in international tourism, graduates can work as travel consultants or agents, assisting clients with travel arrangements, itinerary planning, and destination recommendations. They provide personalized services and cater to diverse traveler preferences.
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Cultural Events Manager: Graduates interested in cultural tourism can pursue roles as cultural events managers, organizing heritage events, arts festivals, and cultural celebrations. They collaborate with artists, performers, and community stakeholders to create enriching cultural experiences.
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Venue Manager: Graduates can manage event venues such as theaters, arenas, or exhibition centers, overseeing facility operations and coordinating events hosted at these venues.
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Entrepreneurship: Some graduates choose to start their own events management or tourism businesses, offering specialized services such as wedding planning, niche tours, or themed events.
