MSc Digital Marketing
The MSc in Digital Marketing program at the University of Chester is designed to equip ...
BA(Hons) International Tourism Management (with Placement Year)
Queens Park Campus, Chester
INTAKE: September
Program Overview
The BA (Hons) International Tourism Management program at the University of Chester is designed to prepare students for dynamic careers in the global tourism and hospitality industry. This program provides students with a comprehensive understanding of tourism management principles, international business practices, and sustainable tourism strategies. Students explore topics such as destination management, tourism marketing, cultural heritage, and tourism policy, gaining insights into the complexities of the tourism sector. The inclusion of a placement year allows students to gain valuable industry experience, apply theoretical knowledge in practical settings, and develop key professional skills. Graduates emerge with a strong foundation in tourism management, cross-cultural communication, and strategic thinking, ready to pursue diverse roles in tourism management, destination marketing, event planning, and sustainable tourism development.
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Comprehensive Curriculum: The program covers a wide range of subjects essential to the tourism industry, including tourism economics, destination planning, tourism policy, and sustainable tourism practices.
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Focus on International Markets: Students gain insights into global tourism trends, cross-cultural management practices, and international business environments, preparing them for careers that require a deep understanding of international tourism dynamics.
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Placement Year: The inclusion of a placement year provides students with hands-on experience in the tourism sector. This allows students to apply theoretical knowledge, develop industry-specific skills, and build professional networks.
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Sustainable Tourism Strategies: Emphasis is placed on sustainable tourism principles, environmental conservation, and responsible tourism practices, preparing students to address contemporary challenges in the tourism industry.
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Professional Development: Students develop essential professional skills, such as communication, teamwork, leadership, and problem-solving, through practical experiences and industry placements.
Location
Queens Park Campus, Chester
Score
IELTS: 6
Tuition Fee
£ 13950
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at the University of Chester are required to have completed their secondary education with a minimum overall percentage of 65% or above.
English Language Proficiency:
- IELTS: A minimum score of 6.0 overall, with no individual band score below 5.5.
- TOEFL: A minimum score of 80 on the Internet-based Test (iBT), with no section below 17.
- PTE Academic: A minimum score of 61 overall, with no communicative skills score below 59.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Chester offers various scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support students with financial needs, and promote diversity and inclusivity.
International Excellence Scholarship: The International Excellence Scholarship is available to international undergraduate and postgraduate students who demonstrate exceptional academic performance. The scholarship provides a tuition fee reduction of up to £2,000 for the first year of study. The selection is based on academic achievement and personal statement.
Chevening Scholarships: The University of Chester is a participating institution in the prestigious Chevening Scholarship program. Chevening Scholarships are awarded by the UK government to outstanding individuals with leadership potential from around the world. The scholarship covers tuition fees, living expenses, and other allowances for a one-year master's degree.
Commonwealth Scholarships: The university participates in the Commonwealth Scholarship and Fellowship Plan (CSFP), offering scholarships to students from Commonwealth countries. These scholarships cover full tuition fees, living expenses, and travel costs for selected master's degree programs.
Vice-Chancellor's International Scholarships: The Vice-Chancellor's International Scholarships are open to international students applying for a full-time undergraduate or postgraduate degree at the University of Chester. The scholarships provide a tuition fee reduction of £2,000 for the first year of study. Students are automatically considered for this scholarship based on their application.
Country-Specific Scholarships: The University of Chester offers country-specific scholarships to students from selected countries. These scholarships may vary in terms of eligibility criteria, funding amount, and application process. They are designed to attract talented students from specific regions and support their educational journey at the university.
Alumni Discount: The University of Chester offers an Alumni Discount to international students who have previously completed a degree at the university and wish to pursue further studies. This discount provides a reduction in tuition fees for eligible students.
It's important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
Graduates of the BA (Hons) International Tourism Management (with Placement Year) program from the University of Chester are well-prepared for diverse and exciting career opportunities in the global tourism and hospitality industry. This program equips students with a blend of academic knowledge, practical skills, and industry experience gained during the placement year.
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Tourism Manager: Graduates can pursue roles as tourism managers, overseeing the operations and strategic development of tourism businesses, attractions, or destination management organizations. Responsibilities may include marketing, visitor experience enhancement, and sustainable tourism practices.
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Destination Marketing Specialist: Careers in destination marketing involve promoting tourist destinations through strategic marketing campaigns, digital media, and partnerships with travel agencies and tour operators. Graduates develop skills in destination branding, market research, and tourism product development.
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Event Manager: Graduates can work in event management roles within the tourism sector, planning and organizing events such as conferences, festivals, or corporate retreats to attract tourists and enhance destination appeal. This role requires strong organizational skills and attention to detail.
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Tour Operator: Graduates may pursue roles in tour operations, designing and coordinating travel packages, organizing tours, and ensuring quality travel experiences for tourists. They work closely with suppliers, transport providers, and accommodation establishments.
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Hospitality Manager: Opportunities exist in hospitality management within hotels, resorts, or accommodation establishments. Graduates oversee guest services, staff management, and operational efficiency to ensure exceptional customer experiences.
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Sustainable Tourism Consultant: With a focus on sustainability, graduates can work as consultants advising tourism businesses and destinations on implementing environmentally friendly practices, community engagement initiatives, and responsible tourism strategies.
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Visitor Experience Coordinator: Focusing on enhancing visitor experiences, graduates can work in roles that involve customer service, guest relations, and developing unique tourism offerings tailored to different market segments. They aim to create memorable experiences for tourists.
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Travel Marketing Executive: Careers in travel marketing involve developing and implementing marketing strategies for tourism products and services, targeting domestic and international markets. Graduates utilize digital marketing tools and platforms to reach diverse audiences.
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Tourism Policy Analyst: Graduates may work in government agencies, NGOs, or research institutions, analyzing tourism policies, regulations, and industry trends to inform strategic decision-making and policy development.
