MSc Digital Business
The MSc in Digital Business program at the University of Salford provides students with...
BA (Hons) Journalism with Public Relations
Manchester
INTAKE: September
Program Overview
The BA (Hons) Journalism with Public Relations program at the University of Salford, UK, offers students a unique blend of journalism skills and public relations expertise. This interdisciplinary program is designed to provide students with a comprehensive understanding of media communication, news reporting, and strategic public relations practice, preparing them for diverse career opportunities in the media and communication industries.
Curriculum: The curriculum of the BA (Hons) Journalism with Public Relations program is carefully structured to cover a wide range of topics relevant to both journalism and public relations. Courses include modules on media law and ethics, news writing and reporting, digital journalism, strategic communication, media relations, crisis management, and campaign planning. Students engage in practical exercises, workshops, and projects, developing their writing, research, presentation, and media production skills. Additionally, the program incorporates industry-relevant software and tools, ensuring that students are equipped with the technical skills required for modern media and PR practice.
Research Focus: The University of Salford is committed to fostering a culture of research excellence within the field of media and communication. Students enrolled in the BA (Hons) program have the opportunity to engage in research projects that explore key issues, trends, and innovations in journalism and public relations. Whether it's analyzing media representations, studying audience perceptions, or evaluating communication strategies, students are encouraged to critically evaluate and contribute to scholarly debates in the field.
Industry Engagement: The program maintains strong connections with industry partners, ensuring that students gain practical insights into the profession and have access to real-world learning opportunities. Through guest lectures, industry workshops, and networking events, students interact with leading journalists, PR professionals, and media organizations. Additionally, the program may offer opportunities for internships or work placements at media outlets, PR agencies, or communication departments, allowing students to gain valuable experience and build professional networks.
Global Perspective: In an increasingly interconnected world, the study of journalism and public relations requires a global perspective. The BA (Hons) program at the University of Salford embraces this by exposing students to international media landscapes, communication practices, and cultural contexts. Students have the opportunity to study global media trends, international PR campaigns, and cross-cultural communication strategies, gaining a deeper understanding of the role of media and PR in shaping public opinion and influencing society.
Location
Manchester
Score
IELTS 7
Tuition Fee
£ 17650
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at the University of Salford should have a minimum academic qualification of 65% or above in their respective educational systems.
English Language Proficiency:
- IELTS: A minimum overall score of 7.0 with no individual component below 6.0.
- TOEFL: A minimum score of 88, with a minimum of 19 in each component.
- PTE Academic: A minimum score of 64, with no component below 59.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Salford offers a range of scholarships and financial support options to help international students pursue their studies at the university. These scholarships recognize academic excellence, encourage diversity, and provide assistance with tuition fees.
Vice-Chancellor's Excellence Scholarship: This scholarship is awarded to high-achieving international students applying for undergraduate or postgraduate programs. It offers a partial tuition fee reduction of up to £5,000.
International Excellence Scholarship: This scholarship is open to international students applying for undergraduate or postgraduate programs. It provides a partial tuition fee reduction of up to £3,000.
Country-specific Scholarships: The university offers scholarships specifically tailored to students from certain countries. These scholarships may have different eligibility criteria and application processes, providing financial support to students from specific regions.
Chevening Scholarships: The University of Salford is a Chevening partner, offering scholarships to outstanding international students selected by the Chevening Scholarship program. Chevening Scholarships cover full tuition fees, living expenses, and other allowances.
Commonwealth Scholarships: The university participates in the Commonwealth Scholarship and Fellowship Plan, offering scholarships to students from Commonwealth countries. These scholarships cover tuition fees, living expenses, and other related costs.
Santander Scholarships: The university has partnered with Santander Bank to offer scholarships to international students. These scholarships aim to support students in areas such as entrepreneurship, research, and community engagement.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
Graduates of the BA (Hons) Journalism with Public Relations program at the University of Salford, UK, possess a diverse skill set and are well-prepared for a variety of career opportunities in the fields of journalism, public relations, media management, corporate communication, and related industries.
Journalist: One of the primary career paths for graduates is to work as journalists. They research, write, and report news stories for various media platforms, including print, broadcast, online, and social media. Journalists may work for newspapers, magazines, television stations, radio stations, news websites, or digital media outlets, covering local, national, or international news.
Public Relations Specialist: Graduates can pursue careers in public relations (PR), managing communication between organizations and their stakeholders to build and maintain a positive public image. PR specialists develop communication strategies, write press releases, organize media events, and handle crisis communication for corporations, non-profit organizations, government agencies, or public figures.
Media Relations Manager: For those interested in media relations, careers as media relations managers are an option. They act as liaisons between organizations and the media, pitching stories, arranging interviews, and managing press coverage to promote brand awareness and enhance media visibility. Media relations managers may work for PR agencies, corporations, government departments, or non-profit organizations.
Digital Content Creator/Manager: With the rise of digital media, graduates may choose to work as digital content creators or managers, producing and managing content for online platforms and social media channels. They create multimedia content, including articles, videos, infographics, and podcasts, to engage audiences and enhance brand presence in the digital space.
Corporate Communications Specialist: Careers in corporate communication are another option for graduates. They develop and implement communication strategies to convey organizational messages to internal and external stakeholders, including employees, investors, customers, and the public. Corporate communications specialists may work for corporations, businesses, or public relations firms.
Social Media Manager/Strategist: For those interested in social media, careers as social media managers or strategists are possible. They develop social media strategies, create engaging content, and manage social media channels to build brand awareness, engage audiences, and drive traffic to websites or digital platforms.
Marketing Communications Coordinator: Graduates may pursue careers as marketing communications coordinators, coordinating marketing campaigns and promotional activities to support business objectives. They collaborate with marketing teams, PR agencies, and advertising firms to develop integrated communication plans that leverage both traditional and digital media channels.
Content Editor/Producer: With a focus on content creation and management, graduates can work as content editors or producers for media outlets, websites, or digital platforms. They oversee content creation, editing, and production processes, ensuring that content is accurate, engaging, and aligned with organizational goals and editorial standards.
Freelance Writer/Consultant: For those seeking flexibility and independence, careers as freelance writers or consultants are an option. They offer their writing, editing, or PR services on a freelance basis to clients, media outlets, or organizations, working on a project-by-project basis or providing ongoing support as needed.
