BA Hons Business Management (Marketing) (with Placement Year)

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at the University of Chester are required to have completed their secondary education with a minimum overall percentage of 65% or above.

English Language Proficiency:

• IELTS: A minimum score of 6.0 overall, with no individual band score below 5.5.
• TOEFL: A minimum score of 80 on the Internet-based Test (iBT), with no section below 17.
• PTE Academic: A minimum score of 61 overall, with no communicative skills score below 59.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Chester offers various scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support students with financial needs, and promote diversity and inclusivity. 

International Excellence Scholarship: The International Excellence Scholarship is available to international undergraduate and postgraduate students who demonstrate exceptional academic performance. The scholarship provides a tuition fee reduction of up to £2,000 for the first year of study. The selection is based on academic achievement and personal statement.

Chevening Scholarships: The University of Chester is a participating institution in the prestigious Chevening Scholarship program. Chevening Scholarships are awarded by the UK government to outstanding individuals with leadership potential from around the world. The scholarship covers tuition fees, living expenses, and other allowances for a one-year master's degree.

Commonwealth Scholarships: The university participates in the Commonwealth Scholarship and Fellowship Plan (CSFP), offering scholarships to students from Commonwealth countries. These scholarships cover full tuition fees, living expenses, and travel costs for selected master's degree programs.

Vice-Chancellor's International Scholarships: The Vice-Chancellor's International Scholarships are open to international students applying for a full-time undergraduate or postgraduate degree at the University of Chester. The scholarships provide a tuition fee reduction of £2,000 for the first year of study. Students are automatically considered for this scholarship based on their application.

Country-Specific Scholarships: The University of Chester offers country-specific scholarships to students from selected countries. These scholarships may vary in terms of eligibility criteria, funding amount, and application process. They are designed to attract talented students from specific regions and support their educational journey at the university.

Alumni Discount: The University of Chester offers an Alumni Discount to international students who have previously completed a degree at the university and wish to pursue further studies. This discount provides a reduction in tuition fees for eligible students.

It's important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.

The BA (Hons) Business Management (Marketing) program with a placement year at the University of Chester opens up a wide range of career opportunities in the dynamic field of marketing and business management. Graduates of this program are equipped with a blend of theoretical knowledge, practical skills, and industry experience, positioning them for successful careers in various sectors, including marketing agencies, multinational corporations, start-ups, and non-profit organizations.   

1. Marketing Executive/Manager: Graduates can pursue roles as marketing executives or managers, responsible for developing and implementing marketing strategies, managing campaigns, and analyzing market trends to drive business growth.

2. Digital Marketing Specialist: With expertise in digital marketing techniques gained during the program, graduates can excel in roles focusing on social media management, SEO, content marketing, email marketing, and online advertising.

3. Brand Manager: Graduates can work as brand managers, overseeing brand development, positioning, and communication strategies to enhance brand awareness and equity.

4. Market Research Analyst: Careers in market research involve gathering and analyzing data to understand consumer behavior, market trends, and competitive landscapes, providing valuable insights for strategic decision-making.

5. Advertising Account Executive: Graduates can pursue roles in advertising agencies, managing client accounts, coordinating campaigns, and collaborating with creative teams to develop compelling advertising strategies.

6. Public Relations (PR) Specialist: PR roles involve managing the reputation of organizations through media relations, event planning, and strategic communication strategies.

7. Sales and Business Development: Graduates with a marketing background can pursue roles in sales and business development, leveraging their understanding of customer needs and market trends to drive revenue growth.

8. Entrepreneurship and Start-ups: Some graduates choose to start their own ventures, applying their marketing skills to launch and grow successful businesses or consultancy services.

9. Market Analyst/Consultant: Careers in market analysis or consultancy involve providing strategic advice to businesses based on market insights and data analysis.

10. Product/Category Manager: Graduates can specialize in managing specific product lines or categories, working closely with cross-functional teams to develop and launch new products.