MSc Digital Business
The MSc in Digital Business program at the University of Salford provides students with...
BSc (Hons) Business Management with Marketing
Manchester
INTAKE: September
Program Overview
The University of Salford, UK, offers a prestigious BSc (Hons) Business Management with Marketing program designed to provide students with a comprehensive understanding of business principles and marketing strategies. This undergraduate degree program combines core business management courses with specialized modules in marketing, preparing students for dynamic careers in various sectors of the business world.
Curriculum: The curriculum of the BSc (Hons) Business Management with Marketing program at the University of Salford is carefully structured to cover a wide range of topics essential to both business management and marketing disciplines. Students study core business modules such as accounting, finance, organizational behavior, and strategic management, providing them with a solid foundation in business fundamentals. In addition, specialized marketing modules cover areas such as consumer behavior, market research, branding, digital marketing, and marketing strategy, allowing students to develop expertise in marketing theory and practice.
Research Focus: The University of Salford emphasizes research within the field of business and marketing. Faculty members actively engage in research projects aimed at advancing knowledge and understanding in areas such as consumer behavior, market trends, and marketing strategies. Students in the BSc (Hons) Business Management with Marketing program have the opportunity to participate in research initiatives, gaining practical experience in research methodologies and contributing to the development of innovative marketing solutions.
Industry Engagement: The BSc (Hons) Business Management with Marketing program at the University of Salford prioritizes industry engagement to ensure that students are well-prepared for the demands of the business world. The program maintains close links with industry partners, including businesses, marketing agencies, and professional organizations. Guest lectures by industry experts, industry projects, internships, and networking events provide students with valuable insights into industry trends, best practices, and emerging issues in business and marketing.
Global Perspective: In an increasingly globalized business environment, the University of Salford recognizes the importance of providing students with a global perspective in their education. The BSc (Hons) Business Management with Marketing program encourages international collaboration and cultural exchange through initiatives such as study abroad programs, international student exchanges, and collaborative projects with international partners. By exposing students to diverse cultural perspectives, global market trends, and international business practices, the program prepares graduates to work effectively in multicultural environments and contribute to business success on a global scale.
Location
Manchester
Score
IELTS 6
Tuition Fee
£ 15720
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at the University of Salford should have a minimum academic qualification of 65% or above in their respective educational systems.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum score of 88, with a minimum of 19 in each component.
- PTE Academic: A minimum score of 64, with no component below 59.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Salford offers a range of scholarships and financial support options to help international students pursue their studies at the university. These scholarships recognize academic excellence, encourage diversity, and provide assistance with tuition fees.
Vice-Chancellor's Excellence Scholarship: This scholarship is awarded to high-achieving international students applying for undergraduate or postgraduate programs. It offers a partial tuition fee reduction of up to £5,000.
International Excellence Scholarship: This scholarship is open to international students applying for undergraduate or postgraduate programs. It provides a partial tuition fee reduction of up to £3,000.
Country-specific Scholarships: The university offers scholarships specifically tailored to students from certain countries. These scholarships may have different eligibility criteria and application processes, providing financial support to students from specific regions.
Chevening Scholarships: The University of Salford is a Chevening partner, offering scholarships to outstanding international students selected by the Chevening Scholarship program. Chevening Scholarships cover full tuition fees, living expenses, and other allowances.
Commonwealth Scholarships: The university participates in the Commonwealth Scholarship and Fellowship Plan, offering scholarships to students from Commonwealth countries. These scholarships cover tuition fees, living expenses, and other related costs.
Santander Scholarships: The university has partnered with Santander Bank to offer scholarships to international students. These scholarships aim to support students in areas such as entrepreneurship, research, and community engagement.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
Graduates of the BSc (Hons) Business Management with Marketing program at the University of Salford are equipped with a versatile skill set that opens up diverse career opportunities in the fields of business management and marketing. With a solid foundation in business principles and specialized knowledge in marketing strategies, alumni of this program can pursue various roles in both corporate and marketing sectors.
Marketing Manager: Many graduates choose to pursue careers as marketing managers, where they oversee the development and implementation of marketing strategies to promote products or services. Marketing managers conduct market research, analyze consumer behavior, and develop marketing campaigns across various channels, including digital media, print, and events. They collaborate with cross-functional teams to drive brand awareness, generate leads, and achieve business objectives.
Brand Manager: Brand managers are responsible for managing and enhancing the reputation and image of a brand. Graduates with expertise in marketing from the University of Salford may pursue careers as brand managers, where they develop brand strategies, execute brand campaigns, and monitor brand performance. Brand managers work closely with product development, advertising, and sales teams to ensure brand consistency and maximize brand value in the marketplace.
Digital Marketing Specialist: Digital marketing specialists focus on leveraging digital channels to reach and engage target audiences. Graduates with a specialization in digital marketing from the University of Salford may pursue careers as digital marketing specialists, where they manage online advertising campaigns, social media channels, email marketing, and search engine optimization (SEO) strategies. Digital marketing specialists analyze data and metrics to optimize marketing efforts and drive online conversions and sales.
Market Research Analyst: Market research analysts collect and analyze data to evaluate market trends, consumer preferences, and competitive landscapes. Graduates with a strong analytical background from the University of Salford may pursue careers as market research analysts, where they conduct surveys, interviews, and focus groups to gather insights into consumer behavior and market dynamics. Market research analysts provide valuable intelligence to support strategic decision-making and marketing initiatives.
Sales Manager: Sales managers are responsible for leading sales teams and driving revenue growth for businesses. Graduates with a background in business management and marketing from the University of Salford may pursue careers as sales managers, where they develop sales strategies, set sales targets, and coach and mentor sales representatives. Sales managers build relationships with clients, negotiate contracts, and monitor sales performance to achieve business objectives.
