MSc Digital Marketing
The MSc in Digital Marketing program at the University of Chester is designed to equip ...
Queens Park Campus, Chester
INTAKE: September
The BA (Hons) International Tourism Management and Business Management program at the University of Chester provides a comprehensive understanding of the global tourism industry combined with essential business management skills. This interdisciplinary degree prepares students for diverse roles in tourism and hospitality sectors, emphasizing strategic business practices within an international context.Graduates of the BA (Hons) International Tourism Management and Business Management program are well-positioned for roles such as tourism managers, destination marketers, business development executives, hotel managers, or entrepreneurs within the dynamic and growing tourism industry. The blend of specialized tourism knowledge with broader business acumen enables graduates to pursue diverse career pathways in both domestic and international contexts.
Tourism Management Focus: This program delves into the complexities of international tourism, covering topics such as destination management, sustainable tourism practices, and tourist behavior analysis. Students gain insights into global tourism trends, cultural considerations, and the impact of digital technologies on the industry.
Business Management Skills: Alongside tourism studies, students develop a strong foundation in business management, including areas such as marketing, finance, operations, and strategic planning. This dual focus equips graduates with a versatile skill set applicable to various sectors beyond tourism.
Industry-Relevant Modules: The curriculum integrates practical learning experiences and industry insights. Modules may include tourism operations, international marketing, financial management for tourism, strategic business development, and entrepreneurship in tourism.
International Perspective: The program emphasizes the international dimensions of tourism and business, preparing students to work in a globalized industry. They gain cross-cultural communication skills, an understanding of international markets, and the ability to navigate diverse business environments.
Professional Development: Students have opportunities for internships, placements, or study abroad experiences, enhancing their practical skills and industry connections. The program fosters employability by developing teamwork, leadership, and problem-solving abilities essential for success in tourism management and business settings.
Queens Park Campus, Chester
IELTS: 6
£ 13950
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at the University of Chester are required to have completed their secondary education with a minimum overall percentage of 65% or above.
English Language Proficiency:
Students must provide:
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Chester offers various scholarships and financial support options to international students. These scholarships aim to recognize academic excellence, support students with financial needs, and promote diversity and inclusivity.
International Excellence Scholarship: The International Excellence Scholarship is available to international undergraduate and postgraduate students who demonstrate exceptional academic performance. The scholarship provides a tuition fee reduction of up to £2,000 for the first year of study. The selection is based on academic achievement and personal statement.
Chevening Scholarships: The University of Chester is a participating institution in the prestigious Chevening Scholarship program. Chevening Scholarships are awarded by the UK government to outstanding individuals with leadership potential from around the world. The scholarship covers tuition fees, living expenses, and other allowances for a one-year master's degree.
Commonwealth Scholarships: The university participates in the Commonwealth Scholarship and Fellowship Plan (CSFP), offering scholarships to students from Commonwealth countries. These scholarships cover full tuition fees, living expenses, and travel costs for selected master's degree programs.
Vice-Chancellor's International Scholarships: The Vice-Chancellor's International Scholarships are open to international students applying for a full-time undergraduate or postgraduate degree at the University of Chester. The scholarships provide a tuition fee reduction of £2,000 for the first year of study. Students are automatically considered for this scholarship based on their application.
Country-Specific Scholarships: The University of Chester offers country-specific scholarships to students from selected countries. These scholarships may vary in terms of eligibility criteria, funding amount, and application process. They are designed to attract talented students from specific regions and support their educational journey at the university.
Alumni Discount: The University of Chester offers an Alumni Discount to international students who have previously completed a degree at the university and wish to pursue further studies. This discount provides a reduction in tuition fees for eligible students.
It's important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
The BA (Hons) International Tourism Management and Business Management program at the University of Chester equips graduates with a diverse skill set suitable for various roles within the tourism, hospitality, and broader business sectors. The combination of specialized knowledge in tourism management and foundational business skills opens up a range of exciting career opportunities.
Tourism Management Roles: Graduates can pursue roles directly related to tourism management, such as destination managers, tour operators, event managers, and travel consultants. They may work for tourism boards, travel agencies, tour companies, or attractions, overseeing operations and promoting tourism initiatives.
Hospitality Industry: With a strong understanding of customer service, hospitality, and event management, graduates can excel in positions within hotels, resorts, and hospitality management companies. Roles may include hotel managers, guest relations managers, or event coordinators.
Business Development and Marketing: The business management component of the degree prepares graduates for roles in marketing, sales, and business development within tourism organizations. They may specialize in destination marketing, digital marketing, or market research to promote tourism services and experiences.
Entrepreneurship: Some graduates choose to start their own tourism-related businesses, such as tour companies, travel agencies, or event planning ventures. The program instills entrepreneurial skills and strategic thinking necessary for launching and managing successful ventures.
Consultancy and Advisory Services: Graduates may work as tourism consultants or advisors, providing expertise to governments, NGOs, or private companies on tourism development, sustainable practices, and market trends. They contribute to strategic planning and policy formulation in the tourism sector.
International Business Management: The degree's emphasis on international perspectives prepares graduates for roles in multinational corporations or organizations with global operations. They may work in cross-border business development, international trade, or market expansion.
Further Education and Research: Some graduates pursue postgraduate studies or research in tourism management, business administration, or related fields to advance their expertise and pursue academic or research-oriented careers.