BA (Hons) Business and Management (Event Management)

Treforest

 

INTAKE: September

Program Overview

The BA (Hons) Business and Management program with a specialization in Event Management at the University of South Wales (USW) provides students with a comprehensive understanding of the principles and practices of business management within the context of the dynamic events industry. This program is designed to equip students with the knowledge and skills necessary to plan, organize, and execute successful events, ranging from conferences and exhibitions to festivals and corporate events. Students explore key topics such as event planning, marketing, logistics, budgeting, risk management, and sustainability, gaining practical experience through hands-on projects and industry placements.

Curriculum: The curriculum of the BA (Hons) Business and Management program with a specialization in Event Management at USW is tailored to provide students with a solid foundation in business management principles, alongside specialized knowledge and skills relevant to the events industry. Core modules cover areas such as marketing management, financial management, strategic management, operations management, and entrepreneurship. In addition, students study specialized modules focusing on event planning, event marketing, venue management, risk assessment, and project management. The program incorporates real-world case studies, guest lectures from industry professionals, and practical workshops to enhance students' understanding of event management concepts and practices.

Research Focus: USW maintains a strong research focus in business and management, with faculty members actively engaged in research projects that address current issues and trends in the events industry. Research areas include event marketing strategies, attendee behavior analysis, sustainability practices in event management, technological innovations in event planning, and the economic impact of events on local communities. Students have the opportunity to engage in research activities, such as literature reviews, data collection, and analysis, under the guidance of experienced faculty members. This research-led approach enhances students' analytical and critical thinking skills, preparing them to tackle complex challenges in event management.

Industry Engagement: The BA (Hons) Business and Management program with a specialization in Event Management at USW fosters close ties with the events industry to ensure that the curriculum remains relevant and reflects current industry practices and trends. Industry professionals are often involved in curriculum development, delivering guest lectures, and providing insights into real-world event management scenarios. Students have the opportunity to undertake industry placements or internships with event planning companies, venues, event agencies, or corporate event departments, gaining practical experience and valuable industry connections. USW's strong industry links also facilitate networking opportunities, industry visits, and participation in industry-led projects or competitions.

Global Perspective: USW promotes a global perspective in the BA (Hons) Business and Management program with a specialization in Event Management, recognizing the international nature of the events industry and the importance of cultural understanding and global awareness. The university welcomes students from diverse cultural backgrounds and encourages participation in international exchange programs, study tours, or overseas internships. Students learn about global event trends, cultural differences in event planning and execution, and international event management standards through coursework, case studies, and interactions with faculty members and visiting industry experts from around the world. This global outlook prepares graduates to work in multicultural environments, organize events on a global scale, and contribute to the success of international events.

Pollster Education

Location

Treforest

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 14100

Undergraduate Entry Requirements:

Academic Requirements: International students applying for undergraduate programs at University of South Wales should have completed their secondary education with a minimum of 65% or above in their respective national qualifications.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum score of 72, with a minimum of 17 in each component.
  • PTE Academic: A minimum score of 64, with no component below 59.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of South Wales offers several scholarships and financial support opportunities to both domestic and international students. These scholarships aim to recognize academic excellence, support students from underrepresented backgrounds, and assist those who may face financial barriers in pursuing their education. 

Vice-Chancellor's International Scholarship: This scholarship is available for international students applying for undergraduate and postgraduate programs. It offers a significant reduction in tuition fees.

International Merit Scholarship: This scholarship is open to international students and provides a reduction in tuition fees for undergraduate and postgraduate programs based on academic merit.

Academic Achievement Scholarship: This scholarship is available for full-time undergraduate students who have achieved excellent academic results. It offers a reduction in tuition fees.

South Wales Business School Scholarships: The Business School offers a range of scholarships for undergraduate and postgraduate students pursuing business-related programs. These scholarships may provide financial assistance or work placements.

Sports Scholarships: The university offers sports scholarships to support talented athletes in their academic and sporting pursuits. These scholarships may include financial support, access to training facilities, and mentoring.

Alumni Discount: The University of South Wales provides a discount on tuition fees for eligible alumni who wish to pursue further studies at the university.

Country-Specific Scholarships: The university may offer scholarships specifically targeted at students from certain countries or regions. These scholarships aim to promote diversity and internationalization.

Graduates of the BA (Hons) Business and Management program with a specialization in Event Management from the University of South Wales (USW) have a wide range of exciting career opportunities in the events industry and beyond. 

Event Manager: Event managers plan, organize, and coordinate various types of events, including conferences, exhibitions, festivals, weddings, and corporate events. They oversee all aspects of event planning and execution, from budgeting and logistics to marketing and on-site management, ensuring that events run smoothly and meet clients' objectives.

Event Coordinator: Event coordinators assist event managers in planning and executing events, handling tasks such as venue selection, vendor management, attendee registration, and coordination of event logistics. They work closely with clients, suppliers, and internal teams to ensure that events are delivered on time and within budget.

Conference Planner: Conference planners specialize in organizing conferences, seminars, and workshops for corporations, associations, and professional organizations. They handle venue selection, speaker coordination, program development, and attendee management, ensuring that conferences are informative, engaging, and well-attended.

Wedding Planner: Wedding planners help couples plan and execute their dream weddings, handling details such as venue selection, catering, décor, entertainment, and guest accommodations. They work closely with clients to bring their vision to life and ensure that their special day is memorable and stress-free.

Festival Organizer: Festival organizers are responsible for planning and managing large-scale festivals and cultural events, such as music festivals, food festivals, and arts festivals. They coordinate with artists, vendors, sponsors, and local authorities to create engaging and memorable experiences for attendees.

Venue Manager: Venue managers oversee the day-to-day operations of event venues, such as hotels, convention centers, and banquet halls. They are responsible for booking events, managing staff, maintaining facilities, and ensuring that events are executed smoothly and meet clients' expectations.

Marketing Coordinator (Events): Marketing coordinators specializing in events help promote and market events to target audiences through various channels, including digital marketing, social media, email campaigns, and traditional advertising. They develop marketing strategies, create promotional materials, and measure the effectiveness of marketing campaigns in driving event attendance and engagement.

Corporate Event Planner: Corporate event planners organize events for businesses and organizations, including product launches, conferences, team-building activities, and corporate retreats. They work closely with company executives and stakeholders to plan events that align with corporate objectives and reinforce brand messaging.

Event Production Manager: Event production managers oversee the technical aspects of events, including sound, lighting, staging, and audiovisual effects. They work with production teams, technical crews, and equipment suppliers to ensure that events are technically flawless and meet production requirements.

Destination Wedding Specialist: Destination wedding specialists help couples plan and coordinate weddings in exotic locations and destinations. They handle travel arrangements, legal requirements, vendor coordination, and logistics, ensuring that couples and their guests have a memorable and stress-free wedding experience abroad.


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