MSc Computer Engineering
The MSc in Computer Engineering program at Solent University is designed to equip stude...
BA (Hons) Fashion Management with Marketing
Southampton City Centre
INTAKE: September
Program Overview
The BA (Hons) Fashion Management with Marketing program at Solent University, situated in Southampton, UK, is designed to provide students with a comprehensive understanding of the fashion industry coupled with essential marketing skills. This dynamic program prepares graduates for diverse roles in fashion management, marketing, retail, and brand development within the global fashion marketplace.
Curriculum: The curriculum of the BA (Hons) Fashion Management with Marketing program at Solent University is carefully curated to cover a wide range of topics relevant to the fashion industry and marketing field. Courses may include modules on fashion business, retail management, fashion marketing strategy, consumer behavior, brand management, digital marketing, trend forecasting, and fashion merchandising. Students engage in practical projects, case studies, and industry simulations, gaining hands-on experience and developing skills that are directly applicable to real-world fashion business scenarios.
Research Focus: Solent University emphasizes the importance of research within the fashion management and marketing domain. Faculty members are actively involved in research projects that explore emerging trends, consumer preferences, market dynamics, and innovations within the fashion industry. Students have the opportunity to participate in research initiatives, conducting market research, trend analysis, and consumer studies, contributing to the advancement of knowledge in the field of fashion management and marketing.
Industry Engagement: The BA (Hons) Fashion Management with Marketing program at Solent University is closely connected to the fashion industry, offering students numerous opportunities for industry engagement. Through guest lectures, industry workshops, and collaborative projects with fashion companies, students gain exposure to real-world business practices and challenges. The university has established partnerships with leading fashion brands, retailers, and marketing agencies, providing students with access to internships, work placements, and networking events that facilitate their transition from academia to the fashion industry.
Global Perspective: Solent University recognizes the global nature of the fashion industry and integrates a global perspective into its curriculum. Students are encouraged to explore international markets, cultural influences, and global trends shaping the fashion landscape. The university offers opportunities for international exchanges, study tours, and collaborations with fashion institutions worldwide, allowing students to gain cross-cultural experiences and insights. This global outlook prepares graduates to work in diverse international settings and to navigate the complexities of the global fashion marketplace with confidence and cultural competency.
Location
Southampton City Centre
Score
IELTS 6
Tuition Fee
£ 14250
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at Solent University should have completed their secondary education with a minimum of 65% or above in their respective national qualifications.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum score of 80, with a minimum of 20 in each component.
- PTE Academic: A minimum score of 59, with no component below 59.
- DET Requirement: A DET score of 100 is required.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Solent University in the UK offers a range of scholarships and financial support options to assist international students in their academic journey. These scholarships aim to recognize and reward academic excellence, as well as provide support to those who may face financial constraints.
Vice-Chancellor's Scholarship: This prestigious scholarship is awarded to exceptional international students who have achieved outstanding academic results. It provides a significant reduction in tuition fees for the duration of the student's course.
International Merit Scholarship: This scholarship is available to international students who have demonstrated academic excellence in their previous studies. It offers a partial tuition fee reduction and is awarded based on academic achievements and potential.
Solent Sports Scholarships: Solent University has a strong focus on sports and offers scholarships to talented athletes who have achieved excellence in their chosen sport. These scholarships provide financial support, training facilities, and coaching expertise to help athletes balance their studies and sports commitments.
Regional Scholarships: Solent University offers a range of scholarships specific to certain regions or countries. These scholarships aim to support students from particular regions and provide financial assistance to help them pursue their studies at Solent University.
External Scholarships: In addition to university-specific scholarships, Solent University also encourages international students to explore external scholarship opportunities. The university provides guidance and support in identifying and applying for external scholarships offered by organizations, foundations, and governments.
Financial Hardship Support: Solent University understands that some international students may face financial difficulties during their studies. The university provides support and advice through its Student Hub and Student Funding team, who can assist in exploring additional funding options and provide guidance on managing finances effectively.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
Graduates of the BA (Hons) Fashion Management with Marketing program from Solent University in Southampton, UK, are well-prepared for a variety of exciting career opportunities in the dynamic and competitive fashion industry. With a combination of fashion management and marketing skills, graduates can pursue diverse roles across various sectors of the fashion business.
Fashion Brand Manager: Fashion brand managers oversee the development and implementation of brand strategies to enhance brand identity and visibility. They work closely with creative teams, marketing departments, and external agencies to develop marketing campaigns, product launches, and brand partnerships. Graduates with a BA (Hons) Fashion Management with Marketing degree can pursue careers as brand managers for fashion labels, retailers, or luxury brands.
Fashion Marketing Specialist: Fashion marketing specialists develop and execute marketing campaigns to promote fashion products and brands to target audiences. They analyze market trends, consumer behavior, and competitor activities to identify marketing opportunities and create impactful marketing strategies. Graduates with a background in fashion management and marketing can work as marketing coordinators, digital marketing specialists, or social media managers for fashion companies, agencies, or e-commerce platforms.
Fashion Retail Buyer: Fashion retail buyers are responsible for selecting and purchasing merchandise for retail stores or online platforms. They monitor market trends, analyze sales data, and negotiate with suppliers to curate product assortments that meet consumer demand and drive sales. Graduates with a BA (Hons) Fashion Management with Marketing degree can pursue careers as fashion buyers, merchandisers, or category managers for fashion retailers, department stores, or e-commerce companies.
Fashion Merchandising Manager: Fashion merchandising managers plan and execute merchandising strategies to optimize product presentation and sales in retail environments. They collaborate with visual merchandisers, store managers, and marketing teams to create visually appealing displays, promotions, and events that attract customers and enhance the shopping experience. Graduates with expertise in fashion management and marketing can work as merchandising managers for fashion brands, boutiques, or department stores.
Fashion PR/Communications Manager: Fashion PR and communications managers are responsible for managing public relations activities and communication strategies to promote fashion brands and maintain positive brand image. They develop press releases, media kits, and press events to generate media coverage and engage with journalists, influencers, and stakeholders. Graduates with a BA (Hons) Fashion Management with Marketing degree can pursue careers as PR managers, communications directors, or brand ambassadors for fashion companies, agencies, or PR firms.
Fashion Event Coordinator: Fashion event coordinators plan and organize fashion shows, product launches, and special events to showcase fashion brands and collections. They coordinate logistics, secure venues, manage budgets, and collaborate with designers, models, and vendors to ensure successful event execution. Graduates with a background in fashion management and marketing can work as event coordinators, production assistants, or event planners for fashion events, trade shows, or runway presentations.
