MSc Computer Engineering
The MSc in Computer Engineering program at Solent University is designed to equip stude...
BSc (Hons) Business Management with Marketing
Southampton City Centre
INTAKE: September
Program Overview
At Solent University in Southampton, UK, the BSc (Hons) Business Management with Marketing program stands out for its comprehensive approach to preparing students for dynamic careers in the business world. This undergraduate degree blends fundamental business management principles with specialized marketing expertise, equipping graduates with a well-rounded skill set sought after by employers globally.
Curriculum: The curriculum of the BSc (Hons) Business Management with Marketing program at Solent University is meticulously structured to cover essential business management concepts alongside specialized modules in marketing. Students engage with core business disciplines such as finance, human resource management, operations, and strategic management, while also focusing on marketing strategies, consumer behavior, digital marketing, and branding. This balanced approach ensures graduates develop a deep understanding of business operations while honing their marketing skills to drive growth and innovation.
Research Focus: Solent University fosters a culture of research within its Business Management with Marketing program. Faculty members are actively involved in research projects exploring various aspects of business and marketing, contributing valuable insights to both academia and industry. Students have the opportunity to engage in research activities, gaining hands-on experience and developing critical thinking skills that enhance their understanding of market trends and consumer behavior.
Industry Engagement: The university maintains strong ties with industry partners, offering students numerous opportunities for practical learning and professional development. Through guest lectures, workshops, and industry placements, students gain real-world insights into marketing practices and industry trends. Additionally, the program's emphasis on experiential learning allows students to apply their knowledge and skills in marketing projects and internships, preparing them for success in the competitive job market upon graduation.
Global Perspective: Solent University encourages a global perspective within its Business Management with Marketing program, recognizing the importance of internationalization in today's interconnected business landscape. Students have the opportunity to engage with diverse peers, gaining cross-cultural communication skills and a deeper understanding of global marketing dynamics. Moreover, the university offers study abroad programs and international internships, enabling students to gain firsthand experience in different cultural contexts and expand their global network.
Location
Southampton City Centre
Score
IELTS 6
Tuition Fee
£ 14250
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at Solent University should have completed their secondary education with a minimum of 65% or above in their respective national qualifications.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum score of 80, with a minimum of 20 in each component.
- PTE Academic: A minimum score of 59, with no component below 59.
- DET Requirement: A DET score of 100 is required.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
Solent University in the UK offers a range of scholarships and financial support options to assist international students in their academic journey. These scholarships aim to recognize and reward academic excellence, as well as provide support to those who may face financial constraints.
Vice-Chancellor's Scholarship: This prestigious scholarship is awarded to exceptional international students who have achieved outstanding academic results. It provides a significant reduction in tuition fees for the duration of the student's course.
International Merit Scholarship: This scholarship is available to international students who have demonstrated academic excellence in their previous studies. It offers a partial tuition fee reduction and is awarded based on academic achievements and potential.
Solent Sports Scholarships: Solent University has a strong focus on sports and offers scholarships to talented athletes who have achieved excellence in their chosen sport. These scholarships provide financial support, training facilities, and coaching expertise to help athletes balance their studies and sports commitments.
Regional Scholarships: Solent University offers a range of scholarships specific to certain regions or countries. These scholarships aim to support students from particular regions and provide financial assistance to help them pursue their studies at Solent University.
External Scholarships: In addition to university-specific scholarships, Solent University also encourages international students to explore external scholarship opportunities. The university provides guidance and support in identifying and applying for external scholarships offered by organizations, foundations, and governments.
Financial Hardship Support: Solent University understands that some international students may face financial difficulties during their studies. The university provides support and advice through its Student Hub and Student Funding team, who can assist in exploring additional funding options and provide guidance on managing finances effectively.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.
Graduates of Solent University's BSc (Hons) Business Management with Marketing program are well-prepared for a wide range of exciting career opportunities in the dynamic field of marketing and business management.
Marketing Manager: With a strong foundation in both business management and marketing principles, graduates are well-equipped to pursue careers as marketing managers. They oversee the development and implementation of marketing strategies, conduct market research, analyze consumer behavior, and manage marketing campaigns to drive brand awareness, customer engagement, and revenue growth for organizations across various industries.
Digital Marketing Specialist: Graduates possess specialized skills in digital marketing, making them ideal candidates for roles as digital marketing specialists. They leverage digital channels such as social media, email marketing, search engine optimization (SEO), and content marketing to reach target audiences, enhance online visibility, and generate leads for businesses seeking to establish a strong digital presence and drive online sales.
Brand Manager: With expertise in branding and consumer behavior, graduates can pursue careers as brand managers. They develop and execute brand strategies, oversee brand messaging and positioning, and manage brand identity across multiple channels to build brand equity and foster strong connections with consumers, driving brand loyalty and differentiation in competitive markets.
Market Research Analyst: Graduates are well-suited for roles as market research analysts, where they conduct quantitative and qualitative research to gather insights into market trends, consumer preferences, and competitive landscapes. They analyze data, interpret findings, and provide actionable recommendations to help businesses make informed decisions and develop effective marketing strategies that resonate with target audiences.
Product Manager: With a solid understanding of product development and marketing principles, graduates can pursue careers as product managers. They oversee the entire product lifecycle, from conceptualization and development to launch and post-launch optimization, ensuring products meet customer needs and align with business objectives, driving product success and profitability in the marketplace.
Advertising Account Executive: Graduates can work as advertising account executives, collaborating with clients and creative teams to develop and execute advertising campaigns across various media channels. They serve as liaisons between clients and agencies, ensuring that campaign objectives are met, budgets are managed effectively, and marketing messages resonate with target audiences, driving brand awareness and customer engagement.
