BA (Hons) Media and Communication

London

 

INTAKE: September

Program Overview

The BA (Hons) Media and Communication program at the University of East London (UEL) offers students an in-depth exploration of the dynamic and evolving field of media and communication. This undergraduate degree provides students with a comprehensive understanding of media theory, communication practices, and digital technologies, preparing them for careers in media production, journalism, public relations, advertising, or related fields.

Curriculum: The curriculum of the BA (Hons) Media and Communication program at UEL is designed to cover a wide range of topics related to media, communication, and cultural studies. Students study core modules that introduce them to key concepts such as media analysis, communication theory, digital media production, and media law and ethics. They also have the opportunity to choose from a variety of elective modules that allow them to specialize in areas such as journalism, film studies, advertising, public relations, or digital marketing. The curriculum emphasizes practical skills development through hands-on projects, internships, and industry placements that prepare students for careers in the media and communication industry.

Research Focus: UEL's BA (Hons) Media and Communication program emphasizes a research-led approach to understanding media and communication phenomena. Students are encouraged to engage in critical analysis, independent research, and creative inquiry to explore the social, cultural, and political dimensions of media and communication. Through research projects, media campaigns, and collaborative initiatives, students develop their analytical skills, media literacy, and ability to produce compelling and persuasive media content that engages audiences and contributes to public discourse.

Industry Engagement: The BA (Hons) Media and Communication program at UEL is highly focused on industry engagement and practical learning experiences. Students have the opportunity to participate in internships, work placements, or industry-sponsored projects with media organizations, production companies, advertising agencies, or public relations firms. UEL has strong connections with industry partners, media professionals, and alumni networks, providing students with networking opportunities, mentorship, and exposure to real-world media practices, trends, and technologies.

Global Perspective: At UEL, the BA (Hons) Media and Communication program offers students a global perspective on media and communication issues and trends. Through international case studies, guest lectures from media practitioners, and opportunities for study abroad or international internships, students gain exposure to diverse cultural contexts, media systems, and communication practices around the world. This global outlook prepares graduates to work in multicultural environments, produce media content for global audiences, and understand the impact of globalization on media industries and communication dynamics.

Pollster Education

Location

London

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 14820

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at UEL should have a minimum of 60% or equivalent in their high school or secondary school qualifications. This percentage requirement may vary depending on the program of study, so it is advisable to check the specific entry requirements for the desired course.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 72, with at least 16 in Listening, Reading,  Speaking, and Writing.
  • PTE Academic: A minimum overall score of 64 with no individual score below 50.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of East London (UEL) is providing financial support to international students through a range of scholarship opportunities. These scholarships are designed to recognize academic excellence, promote diversity, and help deserving students pursue their educational goals.

International Scholarship: UEL offers the International Scholarship to outstanding international students who demonstrate academic excellence. The scholarship provides a reduction in tuition fees and is available for both undergraduate and postgraduate students. The eligibility criteria and application process vary, so interested students are advised to visit the university's official website for detailed information.

Vice-Chancellor's Excellence Scholarship: This prestigious scholarship is awarded to international students who have achieved exceptional academic results. The scholarship covers a portion of the tuition fees and is available for both undergraduate and postgraduate programs. Eligible students are automatically considered for this scholarship upon their application to UEL.

Country-Specific Scholarships: UEL offers scholarships specifically tailored to students from certain countries or regions. These scholarships aim to promote cultural diversity and enhance the international student community at UEL. The eligibility criteria, application process, and scholarship amounts vary depending on the specific scholarship scheme. Interested students can refer to the university's website or contact the International Office for more information.

External Scholarships and Sponsorships: UEL also encourages international students to explore external scholarship opportunities and sponsorships. These scholarships may be offered by governments, organizations, or foundations in students' home countries or other sources. The university's International Office provides support and guidance to help students identify and apply for external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.

Graduates of the BA (Hons) Media and Communication program at the University of East London (UEL) are well-prepared to pursue diverse and exciting career opportunities in the field of media, communication, and related industries. With a strong foundation in media theory, practical skills, and industry experience, graduates can explore a wide range of roles in journalism, broadcasting, advertising, public relations, digital media, or cultural industries. 

Journalist: Graduates can work as journalists, reporting news, writing articles, and producing multimedia content for newspapers, magazines, online publications, or broadcasting networks. They research stories, conduct interviews, and analyze information to inform and engage audiences on local, national, or international issues.

Broadcast Producer: Graduates can pursue careers as broadcast producers, creating and overseeing the production of television or radio programs, documentaries, or multimedia content. They develop program concepts, plan production schedules, and collaborate with production teams, talent, and technical staff to produce high-quality content for broadcast or digital platforms.

Digital Content Creator: Graduates can work as digital content creators, producing engaging and shareable content for online platforms, social media channels, or digital marketing campaigns. They create videos, podcasts, blogs, or social media posts that inform, entertain, or persuade audiences and drive engagement, traffic, and brand awareness for organizations or brands.

Public Relations Specialist: Graduates can pursue careers in public relations (PR), managing communication strategies and building relationships with the media, stakeholders, and the public. They craft press releases, pitch stories to journalists, organize events, and handle crisis communications to maintain positive public perception and reputation for organizations or brands.

Advertising Executive: Graduates can work in advertising agencies as account executives, creative directors, or media planners, developing and executing advertising campaigns for clients. They collaborate with clients and creative teams to conceptualize ad campaigns, create ad copy and visuals, and plan media placements to reach target audiences and achieve campaign objectives.

Digital Marketing Specialist: Graduates can specialize in digital marketing, leveraging digital channels and technologies to reach and engage with target audiences online. They develop digital marketing strategies, manage social media platforms, optimize websites for search engines, and execute online advertising campaigns to drive traffic, generate leads, and increase conversions for organizations or brands.

Media Researcher: Graduates can work as media researchers, conducting research studies, audience analysis, or media monitoring to provide insights and recommendations for media planning, content development, or audience engagement strategies. They analyze data, trends, and audience feedback to inform decision-making and optimize media strategies for media organizations, advertisers, or content creators.

Cultural Industries Specialist: Graduates can pursue careers in cultural industries such as arts management, museum curation, or cultural policy, promoting cultural events, managing cultural organizations, or developing cultural programs that enrich communities and contribute to cultural diversity and heritage preservation.


Similar Courses
WhatsApp Enquiry Call Enquiry