BA (Hons) Events Management

London

 

INTAKE: September

Program Overview

The BA (Hons) Events Management program at the University of East London (UEL) offers students a dynamic and comprehensive education in the field of events planning, management, and execution. Designed to meet the growing demand for skilled professionals in the events industry, this undergraduate program equips students with the knowledge, skills, and practical experience needed to create and deliver successful events across a variety of sectors. Through a combination of theoretical study, practical training, and industry placements, students develop expertise in event design, marketing, logistics, and project management, preparing them for exciting careers in the fast-paced world of events.

Curriculum: The curriculum of the BA (Hons) Events Management program at UEL is designed to provide students with a solid foundation in key areas of events management. Students engage in modules covering subjects such as Event Planning and Design, Event Marketing and Promotion, Event Operations and Logistics, Risk Management, and Event Evaluation. Additionally, students have the opportunity to gain practical experience through hands-on projects, event simulations, and work placements with industry partners. The curriculum is structured to develop students' understanding of industry trends, best practices, and emerging technologies, while also fostering their creativity, problem-solving abilities, and entrepreneurial skills.

Research Focus: UEL emphasizes a strong research focus within the BA (Hons) Events Management program. Students are encouraged to engage in research projects, independent study, and dissertation projects under the guidance of experienced faculty members. Through research-based assignments, literature reviews, and empirical investigations, students develop research skills, critical thinking abilities, and a deeper understanding of key issues in the events industry. The research focus of the program enables students to explore topics such as event sustainability, audience engagement, and the economic impact of events, contributing to knowledge in the field and informing industry practices.

Industry Engagement: The University of East London fosters extensive industry engagement opportunities for students enrolled in the BA (Hons) Events Management program. Through partnerships with event companies, venues, and industry associations, students have the opportunity to gain practical experience through internships, work placements, and collaborative projects. Industry engagements provide students with insights into the realities of working in the events industry, as well as networking opportunities with professionals and potential employers. Additionally, guest lectures, industry workshops, and site visits enhance students' understanding of current industry trends, practices, and innovations.

Global Perspective: In an increasingly globalized world, UEL recognizes the importance of providing students with a global perspective in the BA (Hons) Events Management program. Students have the opportunity to explore diverse cultural practices, international event markets, and global event trends. Additionally, UEL offers study abroad programs, international event experiences, and collaborations with global partners, allowing students to gain cross-cultural insights and experiences. The global perspective of the program prepares students to work effectively in multicultural teams, to adapt to diverse event environments, and to address global challenges and opportunities in the events industry.

Pollster Education

Location

London

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 14820

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at UEL should have a minimum of 60% or equivalent in their high school or secondary school qualifications. This percentage requirement may vary depending on the program of study, so it is advisable to check the specific entry requirements for the desired course.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 72, with at least 16 in Listening, Reading,  Speaking, and Writing.
  • PTE Academic: A minimum overall score of 64 with no individual score below 50.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of East London (UEL) is providing financial support to international students through a range of scholarship opportunities. These scholarships are designed to recognize academic excellence, promote diversity, and help deserving students pursue their educational goals.

International Scholarship: UEL offers the International Scholarship to outstanding international students who demonstrate academic excellence. The scholarship provides a reduction in tuition fees and is available for both undergraduate and postgraduate students. The eligibility criteria and application process vary, so interested students are advised to visit the university's official website for detailed information.

Vice-Chancellor's Excellence Scholarship: This prestigious scholarship is awarded to international students who have achieved exceptional academic results. The scholarship covers a portion of the tuition fees and is available for both undergraduate and postgraduate programs. Eligible students are automatically considered for this scholarship upon their application to UEL.

Country-Specific Scholarships: UEL offers scholarships specifically tailored to students from certain countries or regions. These scholarships aim to promote cultural diversity and enhance the international student community at UEL. The eligibility criteria, application process, and scholarship amounts vary depending on the specific scholarship scheme. Interested students can refer to the university's website or contact the International Office for more information.

External Scholarships and Sponsorships: UEL also encourages international students to explore external scholarship opportunities and sponsorships. These scholarships may be offered by governments, organizations, or foundations in students' home countries or other sources. The university's International Office provides support and guidance to help students identify and apply for external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary each year.

Graduates of the BA (Hons) Events Management program at the University of East London (UEL) are well-prepared for a variety of exciting career opportunities in the dynamic and fast-growing events industry. With a combination of theoretical knowledge, practical skills, and industry experience, graduates can pursue diverse roles in event planning, management, marketing, and production across various sectors. 

Event Manager: Many graduates choose to pursue careers as event managers, responsible for planning, organizing, and executing events of all sizes and types. Event managers work with clients to understand their objectives and requirements, develop event concepts and themes, coordinate logistics and suppliers, manage budgets, and oversee event operations on the day. They may specialize in corporate events, conferences, weddings, festivals, or experiential marketing events, working for event agencies, venues, or as freelance professionals.

Event Coordinator: Graduates may work as event coordinators, supporting event managers in the planning and execution of events. Event coordinators assist with logistical tasks such as venue selection, vendor coordination, guest registration, and on-site coordination. They ensure that all aspects of the event run smoothly and according to plan, handling last-minute changes and troubleshooting issues as they arise. Event coordinators may work for event management companies, hotels, conference centers, or in-house event teams for organizations.

Marketing and PR Specialist: Some graduates may pursue careers in marketing and public relations (PR) within the events industry. Marketing and PR specialists develop and implement strategies to promote events, attract attendees, and build brand awareness. They create marketing collateral, manage social media campaigns, coordinate media relations, and analyze campaign performance. Marketing and PR specialists may work for event agencies, venues, or organizations hosting their own events, leveraging their creativity and communication skills to drive event success.

Venue Manager: Graduates may choose to work as venue managers, responsible for overseeing the operations of event venues such as hotels, conference centers, or event spaces. Venue managers ensure that venues are well-maintained, properly staffed, and equipped to host events of various sizes and types. They handle bookings, contracts, and client relations, while also managing budgets, staffing, and facilities maintenance. Venue managers may focus on optimizing venue revenue through effective sales and marketing strategies.

Wedding Planner: Some graduates may specialize in wedding planning, helping couples create memorable and personalized wedding experiences. Wedding planners work closely with clients to understand their vision and preferences, recommend vendors and venues, coordinate logistics, and manage timelines and budgets. They handle all aspects of wedding planning, from selecting floral arrangements to arranging transportation, ensuring that couples' special days run smoothly and according to plan. Wedding planners may work independently or for wedding planning companies.

Festival Organizer: Graduates may pursue careers in festival organization, planning and producing large-scale festivals and cultural events. Festival organizers are responsible for curating event programs, securing performers and vendors, managing logistics and permits, and ensuring compliance with health and safety regulations. They work with sponsors, partners, and local authorities to coordinate all aspects of the festival, from site design to ticketing and security. Festival organizers may specialize in music festivals, food festivals, arts festivals, or community events.

Corporate Events Specialist: Some graduates may specialize in corporate events planning and management, organizing events such as conferences, seminars, product launches, and corporate parties for businesses and organizations. Corporate events specialists work closely with corporate clients to understand their objectives and branding requirements, develop event concepts and themes, and execute events that align with corporate goals. They may handle venue selection, audiovisual production, catering, and guest management, ensuring that events reflect the organization's values and messaging.

Destination Management Specialist: Graduates may pursue careers in destination management, planning and coordinating events in specific destinations such as resorts, tourist attractions, or cities. Destination management specialists work with local suppliers, attractions, and service providers to create immersive and memorable experiences for visitors. They handle logistics such as transportation, accommodation, and activities, while also providing destination knowledge and support to event attendees. Destination management specialists may work for destination management companies, tourism boards, or travel agencies.


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