BA(Hons) Marketing (Top Up)

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at the University of the West of England, Bristol are typically required to have a minimum academic achievement of 65% or above in their secondary school or equivalent qualifications.

English Language Proficiency:

• IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
• TOEFL: A minimum overall score of 80, with at least 17 in Listening, Reading,  Speaking, and Writing.
• PTE Academic: A minimum overall score of 67 with no individual score below 51.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of the West of England (UWE) recognizes the importance of providing financial assistance to international students to support their academic journey. UWE offers a range of scholarships and funding opportunities specifically designed for international students. These scholarships aim to recognize academic excellence, promote diversity, and attract talented individuals from around the world.

Chancellor's Scholarship: The Chancellor's Scholarship is the most prestigious scholarship offered by UWE. It provides a substantial tuition fee waiver to exceptional international students who demonstrate outstanding academic achievements and potential. The scholarship covers a percentage of the tuition fees for the duration of the program.

Millennium Scholarship: The Millennium Scholarship is another significant scholarship opportunity for international students. It is awarded based on academic excellence and provides a tuition fee waiver for the first year of study. This scholarship is available for undergraduate and postgraduate programs.

International Scholarship: UWE offers a range of International Scholarships that are open to international students from all countries. These scholarships provide a tuition fee reduction for the first year of study. The eligibility criteria may vary, but they generally consider academic merit and potential.

Faculty-specific Scholarships: Some faculties at UWE offer scholarships dedicated to students within their specific academic disciplines. These scholarships are designed to support talented students in pursuing studies in fields such as engineering, business, health, and sciences.

Country-specific Scholarships: UWE also provides scholarships that are specific to certain countries or regions. These scholarships aim to attract students from those particular areas and promote cultural diversity within the university community.

Sports Scholarships: UWE values sporting achievements and offers sports scholarships to talented athletes. These scholarships provide financial support and other benefits to help athletes balance their sporting commitments with their academic studies.

External Scholarships and Funding: UWE encourages international students to explore external scholarship opportunities available in their home countries or through international organizations. The university provides guidance and support to students in identifying and applying for these external scholarships.

It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.

Graduates of the BA (Hons) Marketing (Top-Up) program at the University of the West of England (UWE) have a variety of career opportunities available to them in the dynamic field of marketing and related industries. Equipped with an undergraduate degree in marketing, graduates possess the knowledge, skills, and expertise needed to pursue roles across different sectors, including marketing, advertising, public relations, market research, and more.

Marketing Coordinator: One potential career path for BA (Hons) Marketing (Top-Up) graduates is to become marketing coordinators. Marketing coordinators support marketing teams in planning, executing, and evaluating marketing campaigns and initiatives. They assist with market research, content creation, social media management, and campaign analysis. Marketing coordinators play a crucial role in ensuring that marketing activities are executed effectively and in line with organizational goals.

Digital Marketing Assistant: Given the increasing importance of digital channels in today's marketing landscape, graduates may pursue roles as digital marketing assistants. Digital marketing assistants support digital marketing efforts by managing social media accounts, creating digital content, optimizing website performance, and executing email marketing campaigns. They assist with data analysis and reporting to evaluate the effectiveness of digital marketing strategies.

Market Research Assistant: Graduates may also work as market research assistants, supporting market research teams in collecting, analyzing, and interpreting data to inform marketing strategies and decision-making. Market research assistants assist with survey design, data collection, statistical analysis, and report preparation. They play a vital role in providing insights into consumer behavior, market trends, and competitive landscapes.

Brand Ambassador: Brand ambassadors represent companies and brands in various marketing activities, such as promotional events, product launches, and social media campaigns. They engage with consumers to create positive brand experiences and build brand awareness. Brand ambassadors may work directly for companies or be hired by marketing agencies to promote client brands across different channels.

Advertising Assistant: Graduates may pursue roles as advertising assistants, supporting advertising agencies or in-house marketing departments in the development and execution of advertising campaigns. Advertising assistants assist with campaign planning, media buying, creative development, and campaign monitoring. They work closely with creative teams, media planners, and clients to ensure that advertising campaigns meet objectives and resonate with target audiences.

Public Relations Assistant: Public relations assistants support public relations teams in managing the public image and reputation of organizations. They assist with drafting press releases, pitching stories to media outlets, monitoring media coverage, and coordinating events and promotions. Public relations assistants play a key role in maintaining positive relationships with the media and the public.

Marketing Consultant: Graduates with a BA (Hons) Marketing (Top-Up) degree may pursue careers as marketing consultants, providing strategic advice and guidance to businesses seeking to improve their marketing performance. Marketing consultants conduct audits of existing marketing activities, develop marketing strategies, and provide recommendations for optimization. They may work independently or for consulting firms, serving clients across various industries.

Sales Representative: Some graduates may pursue roles as sales representatives, leveraging their marketing knowledge to drive sales growth and revenue generation for businesses. Sales representatives build relationships with clients, identify sales opportunities, and promote products or services to meet customer needs. They work closely with marketing teams to align sales efforts with marketing strategies and achieve business objectives.