MSc Accounting and Finance
The MSc Accounting and Finance program at the University of the West of England is a hi...
BA(Hons) Business Management with Marketing (Top Up)
Frenchay
INTAKE: September
Program Overview
The University of the West of England (UWE), located in Bristol, UK, offers an esteemed BA (Hons) Business Management with Marketing (Top Up) program. Designed for students who have completed relevant foundation or diploma courses, this top-up program provides an accelerated pathway to earning a bachelor's degree in business management with a specialization in marketing. The program combines essential business management principles with specialized training in marketing strategies, equipping students with the knowledge and skills needed to excel in marketing roles across various industries.
Curriculum: The curriculum of the BA (Hons) Business Management with Marketing (Top Up) program at UWE is carefully crafted to cover a comprehensive range of subjects in business management and marketing. Students study core business topics such as strategic management, organizational behavior, finance, and entrepreneurship, alongside specialized marketing modules including consumer behavior, marketing communications, digital marketing, and brand management. The program emphasizes practical application through case studies, projects, and real-world scenarios, allowing students to develop their analytical, creative, and strategic marketing skills.
Research Focus: UWE is committed to promoting research excellence across its programs, including the BA (Hons) Business Management with Marketing (Top Up) program. While the top-up program may have a shorter duration, students still have the opportunity to engage in research through independent projects, dissertations, and seminars. Whether exploring marketing trends, analyzing consumer behavior, or evaluating marketing strategies, students are encouraged to develop their research skills and apply theoretical concepts to real-world marketing challenges.
Industry Engagement: One of the key features of the BA (Hons) Business Management with Marketing (Top Up) program at UWE is its strong emphasis on industry engagement. The university collaborates with leading businesses and marketing agencies to provide students with opportunities for guest lectures, industry projects, and networking events. Through these experiences, students gain insights into current marketing practices, build professional networks, and enhance their employability upon graduation.
Global Perspective: In today's globalized business environment, a global perspective is essential for success in marketing. The BA (Hons) Business Management with Marketing (Top Up) program at UWE incorporates a global dimension into its curriculum, exposing students to international marketing strategies, global consumer trends, and cross-cultural considerations. Through case studies, projects, and discussions, students develop a nuanced understanding of marketing in diverse cultural contexts and the implications of globalization on marketing strategies.
Location
Frenchay
Score
IELTS 6
Tuition Fee
£ 15250
Undergraduate Entry Requirements
Academic Qualifications: International students applying for undergraduate programs at the University of the West of England, Bristol are typically required to have a minimum academic achievement of 65% or above in their secondary school or equivalent qualifications.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum overall score of 80, with at least 17 in Listening, Reading, Speaking, and Writing.
- PTE Academic: A minimum overall score of 67 with no individual score below 51.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of the West of England (UWE) recognizes the importance of providing financial assistance to international students to support their academic journey. UWE offers a range of scholarships and funding opportunities specifically designed for international students. These scholarships aim to recognize academic excellence, promote diversity, and attract talented individuals from around the world.
Chancellor's Scholarship: The Chancellor's Scholarship is the most prestigious scholarship offered by UWE. It provides a substantial tuition fee waiver to exceptional international students who demonstrate outstanding academic achievements and potential. The scholarship covers a percentage of the tuition fees for the duration of the program.
Millennium Scholarship: The Millennium Scholarship is another significant scholarship opportunity for international students. It is awarded based on academic excellence and provides a tuition fee waiver for the first year of study. This scholarship is available for undergraduate and postgraduate programs.
International Scholarship: UWE offers a range of International Scholarships that are open to international students from all countries. These scholarships provide a tuition fee reduction for the first year of study. The eligibility criteria may vary, but they generally consider academic merit and potential.
Faculty-specific Scholarships: Some faculties at UWE offer scholarships dedicated to students within their specific academic disciplines. These scholarships are designed to support talented students in pursuing studies in fields such as engineering, business, health, and sciences.
Country-specific Scholarships: UWE also provides scholarships that are specific to certain countries or regions. These scholarships aim to attract students from those particular areas and promote cultural diversity within the university community.
Sports Scholarships: UWE values sporting achievements and offers sports scholarships to talented athletes. These scholarships provide financial support and other benefits to help athletes balance their sporting commitments with their academic studies.
External Scholarships and Funding: UWE encourages international students to explore external scholarship opportunities available in their home countries or through international organizations. The university provides guidance and support to students in identifying and applying for these external scholarships.
It is important to note that scholarship availability, eligibility criteria, and application deadlines may vary from year to year.
Graduating from the BA (Hons) Business Management with Marketing (Top Up) program at the University of the West of England (UWE) opens up a plethora of career opportunities in various sectors.
Marketing Coordinator: Graduates can pursue roles as marketing coordinators, assisting in the development and execution of marketing strategies and campaigns. Marketing coordinators support various marketing activities such as market research, advertising, social media management, and event coordination.
Sales Representative: Graduates can work as sales representatives, promoting and selling products or services to customers. Sales representatives engage with clients, negotiate contracts, and strive to meet sales targets while representing their organization's brand effectively.
Market Research Analyst: Graduates can pursue careers as market research analysts, collecting and analyzing data on consumer behavior, market trends, and competitor strategies. Market research analysts provide insights to inform marketing strategies, product development decisions, and market expansion opportunities for organizations.
Digital Marketing Assistant: Graduates with expertise in digital marketing can work as digital marketing assistants, supporting digital marketing campaigns across various platforms such as social media, search engines, and email. Digital marketing assistants assist in content creation, campaign optimization, and performance tracking.
Brand Assistant: Graduates can work as brand assistants, supporting brand managers in developing and maintaining brand identity and positioning. Brand assistants assist in brand communication activities, market research, and the execution of branding initiatives to enhance brand awareness and customer engagement.
Advertising Assistant: Graduates can pursue roles as advertising assistants, supporting advertising teams in the creation and implementation of advertising campaigns. Advertising assistants assist in media planning, content development, and campaign monitoring to ensure that advertising objectives are met effectively.
Social Media Coordinator: Graduates with strong social media skills can work as social media coordinators, managing and optimizing social media channels for organizations. Social media coordinators create engaging content, interact with followers, and analyze social media metrics to enhance brand visibility and engagement.
Market Development Representative: Graduates can work as market development representatives, identifying and pursuing new market opportunities for organizations. Market development representatives conduct market research, prospect potential clients, and build relationships to drive business growth and expansion.
Public Relations Assistant: Graduates can pursue careers as public relations assistants, supporting public relations teams in managing communication between organizations and the public or media. Public relations assistants assist in drafting press releases, organizing events, and monitoring media coverage to maintain positive public perception.
Event Assistant: Graduates can work as event assistants, supporting event planning and coordination efforts for organizations. Event assistants assist in logistical arrangements, vendor coordination, and attendee management to ensure the successful execution of events and promotional activities.
