MBA Business Administration (Human Resources Management)
Intake:- January, April, August & October The MBA Busine...
BA (Hons) Fashion Design and Promotion
Sunderland
INTAKE: September
Program Overview
The BA (Hons) Fashion Design and Promotion program at the University of Sunderland is designed to provide students with a comprehensive understanding of the fashion industry while nurturing their creativity and design skills. This program offers a balance between practical design skills and theoretical knowledge, preparing students for diverse careers in fashion design, marketing, branding, and promotion. Through a combination of studio-based projects, industry placements, and theoretical modules, students develop a strong foundation in fashion design principles, garment construction techniques, trend analysis, marketing strategies, and brand management.
Curriculum: The curriculum of the BA (Hons) Fashion Design and Promotion program is structured to cover various aspects of fashion design and promotion. Students engage in modules focusing on design principles, fashion illustration, pattern cutting, and garment construction techniques. They also study modules on fashion marketing, brand identity, trend forecasting, and retail management. The program encourages experimentation with different materials, techniques, and concepts, allowing students to develop their unique design aesthetic and creative voice. Additionally, students have opportunities to collaborate on interdisciplinary projects and showcase their work through fashion shows, exhibitions, and digital platforms.
Research Focus: Research plays a crucial role in the BA (Hons) Fashion Design and Promotion program at the University of Sunderland. Students learn research methods and analytical skills to investigate fashion trends, consumer behavior, cultural influences, and market dynamics. They conduct primary and secondary research to inform their design concepts, develop collections, and identify opportunities for innovation and differentiation in the fashion industry. Research projects also enable students to explore sustainability, ethical practices, and social responsibility within the fashion industry, fostering critical thinking and awareness of contemporary issues.
Industry Engagement: The University of Sunderland emphasizes industry engagement within its BA (Hons) Fashion Design and Promotion program. Students have opportunities to collaborate with fashion industry professionals, participate in workshops and masterclasses, and undertake industry placements with leading fashion brands, design studios, and retailers. Industry engagement initiatives expose students to real-world challenges, trends, and practices in the fashion industry, allowing them to gain valuable industry insights, build professional networks, and develop practical skills and industry-relevant portfolios.
Global Perspective: Fashion is a global industry influenced by cultural, social, and economic factors from around the world. The BA (Hons) Fashion Design and Promotion program at the University of Sunderland integrates a global perspective into its curriculum. Students explore diverse fashion cultures, markets, and trends through modules on international fashion design, global fashion marketing, and cross-cultural communication. They also have opportunities to participate in international study trips, collaborations with international partners, and projects that address global issues such as sustainability, diversity, and inclusivity in fashion. This global perspective prepares students for careers in the global fashion industry and fosters cultural sensitivity and adaptability.
Location
Sunderland
Score
IELTS 6
Tuition Fee
£ 14000
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- PTE Academic: A minimum overall score of 59 with no individual score below 59.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Sunderland offers a range of scholarships and funding opportunities to support students in their academic pursuits. These scholarships aim to recognize and reward academic excellence, as well as provide financial assistance to students who may face financial barriers to education.
Vice-Chancellor's Scholarship: This is a prestigious scholarship awarded to high-achieving students who demonstrate exceptional academic performance. It provides a tuition fee discount of up to £3,000.
International Scholarship: This scholarship is specifically designed for international students studying at the University of Sunderland. It offers a tuition fee reduction of up to £1,500 for eligible students.
Sports Scholarship: The university also offers sports scholarships to talented athletes who excel in their chosen sport. These scholarships provide support in the form of coaching, training, and financial assistance.
Subject-specific Scholarships: Some academic departments at the university may offer scholarships or bursaries specifically tailored to students studying in a particular field or discipline. These scholarships may have varying criteria and application processes.
Graduating with a BA (Hons) in Fashion Design and Promotion from the University of Sunderland opens up a wide array of exciting career opportunities in the dynamic and competitive fashion industry.
Fashion Designer: One of the most common career paths for graduates is to become a fashion designer. Fashion designers are responsible for creating clothing and accessory designs that reflect current trends, meet consumer demands, and showcase their unique creative vision. They develop design concepts, sketch garment ideas, select fabrics and materials, and oversee the production process. Fashion designers may specialize in specific areas such as womenswear, menswear, childrenswear, or accessories, and may work for fashion houses, design studios, retail brands, or as independent designers launching their own fashion labels.
Fashion Illustrator: Graduates with strong drawing and illustration skills may pursue careers as fashion illustrators. Fashion illustrators create visual representations of clothing designs, accessories, and fashion concepts for use in advertisements, fashion magazines, catalogs, and online platforms. They use various artistic techniques and digital tools to bring fashion ideas to life, capturing the mood, style, and details of garments in their illustrations. Fashion illustrators may work as freelance artists, in-house illustrators for fashion brands, or contribute to editorial publications and advertising agencies.
Fashion Buyer: Graduates interested in the business side of fashion may pursue careers as fashion buyers. Fashion buyers are responsible for selecting and purchasing merchandise for retail stores, fashion boutiques, department stores, or online retailers. They analyze consumer trends, conduct market research, and attend fashion shows and trade fairs to identify emerging trends and source new products. Fashion buyers negotiate with suppliers, manage budgets, and collaborate with merchandising teams to create profitable assortments that meet customer preferences and sales targets.
Fashion Marketing Specialist: Some graduates may choose to pursue careers in fashion marketing and promotion. Fashion marketing specialists develop and implement marketing strategies to promote fashion brands, collections, and products to target audiences. They conduct market research, create advertising campaigns, manage social media channels, and organize promotional events such as fashion shows, product launches, and pop-up stores. Fashion marketing specialists may work for fashion brands, advertising agencies, PR firms, or digital marketing companies, helping to build brand awareness, drive sales, and engage with consumers.
Fashion Merchandiser: Graduates may also pursue careers as fashion merchandisers, responsible for planning and managing the buying and selling of fashion products to maximize profitability and meet customer demand. Fashion merchandisers analyze sales data, monitor inventory levels, and develop merchandising strategies to optimize product assortment, pricing, and placement. They collaborate with designers, buyers, and retail managers to ensure that products are available in stores and online channels at the right time, in the right quantities, and at the right prices to drive sales and enhance the overall shopping experience.
Fashion Stylist: Graduates with a keen eye for fashion and trends may pursue careers as fashion stylists. Fashion stylists work with individuals, celebrities, fashion brands, or media companies to create visually compelling outfits and looks for editorial shoots, fashion shows, advertising campaigns, or personal appearances. They select clothing, accessories, and props, coordinate wardrobe changes, and ensure that styling aligns with the brand image or creative vision. Fashion stylists may work independently, for fashion magazines, styling agencies, or as part of creative teams for fashion brands and retailers.
