MBA Business Administration (Human Resources Management)
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BA(Hons) Events Management
Sunderland
INTAKE: September
Program Overview
The University of Sunderland in the UK offers a dynamic BA (Hons) in Events Management program tailored to students aspiring to excel in the vibrant and fast-paced events industry. This program provides students with comprehensive knowledge and practical skills necessary for planning, organizing, and executing successful events across various sectors. Grounded in both theoretical understanding and practical application, the BA (Hons) in Events Management equips students with the expertise to create memorable and impactful events, from corporate conferences to cultural festivals and sporting events.
Curriculum: The curriculum of the BA (Hons) in Events Management program at the University of Sunderland is designed to cover all aspects of event planning and management. Students engage in modules focusing on event planning, project management, marketing, finance, logistics, and risk management. They also learn about event design, technology, sustainability, and legal and ethical considerations. The program integrates theoretical learning with hands-on experience, including event simulations, case studies, and industry placements, allowing students to develop the practical skills and industry knowledge needed to succeed in the competitive events industry.
Research Focus: Research is an integral part of the BA (Hons) in Events Management program at the University of Sunderland. Students have the opportunity to engage in research projects that explore emerging trends, challenges, and innovations in the events industry. Through research modules, students learn research methods, data analysis techniques, and critical thinking skills, enabling them to conduct market research, analyze consumer behavior, and evaluate the effectiveness of event strategies and initiatives. Research projects also provide students with opportunities to contribute to the knowledge base in events management and develop innovative solutions to industry challenges.
Industry Engagement: The University of Sunderland emphasizes industry engagement within its BA (Hons) in Events Management program. Students have access to industry professionals, guest speakers, and networking events that provide insights into the practical realities of the events industry. Additionally, the university collaborates with event management companies, venues, and event suppliers to provide students with opportunities for internships, work placements, and collaborative projects. This industry engagement ensures that students gain practical experience, build professional networks, and are well-prepared for careers in events management upon graduation.
Global Perspective: Events are inherently global phenomena that bring together people from diverse cultures, backgrounds, and regions. The BA (Hons) in Events Management program at the University of Sunderland integrates a global perspective into its curriculum, exposing students to international events, trends, and best practices. Through modules on global events management, cross-cultural communication, and destination management, students develop an understanding of the cultural, social, and economic dimensions of events on a global scale. This global perspective prepares students to work in multicultural environments, plan international events, and navigate the complexities of the global events industry.
Location
Sunderland
Score
IELTS 6
Tuition Fee
£ 14000
Undergraduate Entry Requirements
Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.
English language proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- PTE Academic: A minimum overall score of 59 with no individual score below 59.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
The University of Sunderland offers a range of scholarships and funding opportunities to support students in their academic pursuits. These scholarships aim to recognize and reward academic excellence, as well as provide financial assistance to students who may face financial barriers to education.
Vice-Chancellor's Scholarship: This is a prestigious scholarship awarded to high-achieving students who demonstrate exceptional academic performance. It provides a tuition fee discount of up to £3,000.
International Scholarship: This scholarship is specifically designed for international students studying at the University of Sunderland. It offers a tuition fee reduction of up to £1,500 for eligible students.
Sports Scholarship: The university also offers sports scholarships to talented athletes who excel in their chosen sport. These scholarships provide support in the form of coaching, training, and financial assistance.
Subject-specific Scholarships: Some academic departments at the university may offer scholarships or bursaries specifically tailored to students studying in a particular field or discipline. These scholarships may have varying criteria and application processes.
Graduating with a BA (Hons) in Events Management from the University of Sunderland opens up a diverse range of exciting career opportunities in the dynamic and rapidly expanding events industry.
Event Manager: One of the most common career paths for graduates is to become an event manager. Event managers plan, organize, and execute a wide variety of events, including conferences, conventions, trade shows, festivals, weddings, and corporate events. They work closely with clients to understand their needs and objectives, create event concepts and themes, coordinate logistics, manage budgets, and ensure that events run smoothly and successfully. Event managers may work for event management companies, hotels, venues, or as independent freelancers.
Wedding Planner: Graduates may choose to specialize in wedding planning and become wedding planners. Wedding planners work with couples to plan and coordinate weddings, from venue selection and vendor management to event design and coordination on the wedding day. They help couples create their dream weddings, handle details such as catering, decorations, and entertainment, and ensure that the event reflects the couple's style and preferences. Wedding planners may work independently or for event planning firms specializing in weddings and special occasions.
Conference Organizer: Some graduates may pursue careers as conference organizers, planning and managing conferences, meetings, and conventions for organizations, associations, and businesses. Conference organizers handle all aspects of event planning, including venue selection, program development, speaker coordination, attendee registration, and on-site management. They work closely with clients to understand their objectives and target audience, create engaging conference programs, and ensure that events meet stakeholders' expectations and goals.
Festival Coordinator: Graduates interested in festivals and cultural events may work as festival coordinators, planning and coordinating festivals, music events, and cultural celebrations. Festival coordinators oversee all aspects of event planning and execution, including artist bookings, vendor management, site logistics, marketing and promotion, and crowd management. They collaborate with artists, performers, vendors, sponsors, and local authorities to create memorable and successful events that attract attendees and contribute to the cultural and economic vitality of communities.
Corporate Event Planner: Some graduates may specialize in corporate event planning, organizing events for businesses, corporations, and nonprofit organizations. Corporate event planners coordinate a variety of events, including product launches, conferences, seminars, and corporate retreats. They work closely with corporate clients to understand their goals and objectives, develop event concepts and themes, manage budgets, and coordinate all logistical details to ensure that events meet the organization's objectives and enhance its brand image and reputation.
Destination Wedding Specialist: Graduates may also pursue careers as destination wedding specialists, planning and coordinating weddings and events in exotic locations and destinations. Destination wedding specialists work with couples to plan and execute destination weddings, handling travel arrangements, accommodations, legal requirements, and cultural considerations. They work closely with local vendors and suppliers to ensure that weddings are seamlessly executed and that couples and their guests have an unforgettable experience in the destination of their choice.
