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BA (Hons) Media and English Literature
York
INTAKE: September
Program Overview
The BA (Hons) Media and English Literature program at York St John University offers students a unique interdisciplinary approach to the study of media and literature. Combining critical analysis, creative expression, and practical skills, the program explores the intersections between media culture and literary traditions. Students examine a wide range of media forms, including film, television, digital media, and print, alongside canonical and contemporary works of literature. Through this interdisciplinary lens, students gain a deeper understanding of the cultural, historical, and social contexts that shape media and literary production, consumption, and reception.
Curriculum: The curriculum of the BA (Hons) Media and English Literature program is designed to provide students with a comprehensive understanding of media theory, literary analysis, and cultural studies. Core modules cover topics such as media history and theory, literary criticism, narrative techniques, media production, and digital storytelling. Students also have the opportunity to choose elective modules that explore specific themes, genres, or periods in media and literature, allowing them to tailor their studies to their interests and career goals. Throughout the program, students engage in critical reading, writing, and creative projects, honing their analytical and communication skills in both verbal and written forms.
Research Focus: York St John University emphasizes research-informed teaching and learning, and the BA (Hons) Media and English Literature program reflects this commitment by integrating research methods and critical analysis into the curriculum. Students have the opportunity to engage with current research in media and literary studies, explore interdisciplinary approaches to media and literature, and develop research skills necessary for academic inquiry and professional practice. Faculty members are actively involved in research across various areas, including media cultures, literary theory, digital humanities, and cultural studies, providing students with access to cutting-edge research and scholarly expertise.
Industry Engagement: The BA (Hons) Media and English Literature program emphasizes industry engagement and practical learning experiences. Students have the opportunity to participate in internships, work placements, and industry projects with media organizations, publishing houses, digital media companies, and cultural institutions. These practical experiences allow students to gain hands-on experience in media and literary roles, develop professional skills, and build valuable networks within the media and publishing industries. Additionally, the program collaborates with industry partners to provide guest lectures, workshops, and networking events featuring media professionals, authors, publishers, and industry experts.
Global Perspective: With its focus on media and literature in a global context, the program at York St John University offers students a global perspective on media cultures, literary traditions, and cultural exchange. Students explore international media forms, literary movements, and cross-cultural influences, gaining insights into the diversity and interconnectedness of global media and literary landscapes. The program also includes modules on postcolonial literature, global cinema, transnational media flows, and cross-cultural storytelling, fostering an understanding of the complex relationships between media, literature, and globalization.
Location
York
Score
IELTS 6
Tuition Fee
£ 13000
Undergraduate Entry Requirements
Academic qualification: International students must have a minimum overall score of 60% or above in the relevant secondary education qualification or its equivalent.
English Language Proficiency:
- IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
- TOEFL: A minimum overall score of 75, with at least 17 in Listening, Reading, Speaking, and Writing.
- PTE: A minimum overall score of 46 with no individual score below 36.
- Some programs may have specific subject prerequisites or additional requirements.
Students must provide:
- academic marksheets & transcripts
- letters of recommendation
- a personal statement - SOP
- passport
- other supporting documents as required by the university.
It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.
York St John University offers a range of scholarships to international students, providing financial support and recognition for their academic achievements. These scholarships aim to attract talented students from around the world and promote diversity within the university community.
International Scholarship Programme: This scholarship is open to undergraduate and postgraduate students from non-EU countries. It offers a tuition fee reduction of up to £2,500 per year for the duration of the program. The scholarship is awarded based on academic merit and applicants must meet specific eligibility criteria.
Vice Chancellor's Scholarship: This prestigious scholarship is available to high-achieving international students applying for undergraduate or postgraduate programs. It provides a tuition fee reduction of up to £5,000 per year. Recipients are selected based on academic excellence, leadership potential, and commitment to making a positive impact in their communities.
Country-specific Scholarships: York St John University also offers scholarships tailored to students from specific countries or regions. These scholarships may have varying eligibility criteria and award amounts. Examples include the Nigeria Scholarship, Ghana Scholarship, and India Scholarship.
Sports Scholarships: York St John University values sporting excellence and offers scholarships to international students who excel in their chosen sport. These scholarships provide support for training, coaching, and competition expenses, along with access to sports facilities and other benefits.
It is important to note that scholarship availability, eligibility criteria, and award amounts may vary each year.
Graduates of the BA (Hons) Media and English Literature program at York St John University possess a diverse skill set that prepares them for a variety of exciting and rewarding career opportunities in fields such as media, publishing, education, communications, and more. With a strong foundation in critical analysis, creative expression, and interdisciplinary thinking, graduates are well-equipped to thrive in dynamic and rapidly evolving industries.
Journalist/Reporter: Graduates may pursue careers as journalists or reporters, covering news and events for print, broadcast, or digital media outlets. With their strong writing skills and critical thinking abilities, they can research, investigate, and report on current affairs, culture, entertainment, politics, and other topics. They may work for newspapers, magazines, online publications, radio stations, or television networks, contributing to news stories, feature articles, interviews, and investigative reports.
Digital Content Creator/Producer: Professionals in this role create digital content for online platforms, social media, websites, and digital media channels. They produce engaging multimedia content, such as articles, videos, podcasts, and interactive experiences, drawing on their creative writing skills and media production expertise. Digital content creators may work independently as freelancers or as part of content production teams within media organizations, marketing agencies, or digital studios.
Public Relations (PR) Specialist: Graduates may work in public relations, managing communication and relationships between organizations and their stakeholders. PR specialists develop PR strategies, write press releases, pitch stories to media outlets, and coordinate media interviews and events. With their strong communication skills and understanding of media and literature, they can craft compelling narratives, manage brand reputation, and engage with audiences across various platforms.
Social Media Manager/Community Manager: Professionals in this role manage and grow the online presence and communities of brands or organizations on social media platforms. They develop social media strategies, create engaging content, and monitor social media channels to drive engagement, increase followers, and build brand awareness. Social media managers draw on their knowledge of media trends and literary techniques to craft engaging stories and foster meaningful interactions with audiences.
Marketing Coordinator/Digital Marketer: Graduates may work in marketing roles, coordinating marketing campaigns and strategies for brands or organizations. They collaborate with marketing teams to develop marketing plans, execute campaigns across various channels, and measure campaign performance. With their understanding of media consumption habits and literary analysis skills, they can create compelling marketing messages, develop content strategies, and engage with audiences in authentic and meaningful ways.
Advertising Executive/Creative Director: Professionals in this role develop and execute advertising campaigns for brands or clients. They conceptualize creative ideas, develop advertising concepts and messaging, and oversee the production of advertising materials for print, broadcast, or digital platforms. Drawing on their understanding of media culture and literary techniques, advertising executives create compelling narratives, design visually striking ads, and engage with target audiences to drive brand awareness and sales.
Content Strategist/Editor: Professionals in this role develop content strategies and editorial plans for brands or media organizations. They oversee content creation, publication schedules, and editorial guidelines to ensure consistency and quality across various content channels. Content strategists and editors leverage their literary analysis skills to curate engaging content, tell compelling stories, and connect with audiences in meaningful ways.
Teacher/Educator: Graduates may pursue careers in education, teaching English literature, media studies, or related subjects at secondary schools, colleges, or universities. With their deep understanding of literature and media, as well as their ability to communicate complex ideas effectively, they can inspire students, foster critical thinking skills, and instill a love of learning in the next generation.
Writer/Author: Professionals in this role write fiction, non-fiction, poetry, screenplays, or other literary works for publication or production. Drawing on their knowledge of literature and media, as well as their creative writing abilities, they craft compelling stories, develop unique characters, and explore complex themes and ideas. Writers and authors may work independently as freelancers or seek opportunities with publishing houses, literary magazines, or film and television production companies.
Editorial Assistant/Publishing Professional: Graduates may work in the publishing industry, assisting with the editorial process, manuscript evaluation, and book production. With their strong editing skills and literary knowledge, they can review manuscripts, provide feedback to authors, and help bring books to publication. Publishing professionals may also work in marketing, sales, or acquisitions, helping to promote and distribute books to readers around the world.
