BA (Hons) Football Business Management

York

 

INTAKE: September

Program Overview

The BA (Hons) Football Business Management program at York St John University offers students a unique blend of academic study and practical experience tailored to the football industry. This program provides students with a comprehensive understanding of the business aspects of football, including management, marketing, finance, law, and event management. Through a combination of classroom learning, industry placements, and real-world projects, students develop the skills and knowledge necessary for successful careers in football business management.

Curriculum: The curriculum of the BA (Hons) Football Business Management program covers a wide range of topics relevant to the football industry. Students study modules such as football economics, football finance, football marketing, football law, football operations, and football event management. They also learn about the global football landscape, including the structure of football organizations, governance, and regulatory frameworks. The program incorporates case studies, guest lectures, and practical projects to provide students with hands-on experience and industry insights.

Research Focus: York St John University encourages research and critical inquiry within the BA (Hons) Football Business Management program, enabling students to explore contemporary issues and trends in the football industry. Through research-led teaching and independent study, students investigate topics such as fan engagement, sponsorship strategies, player development, stadium management, and the social impact of football. They develop analytical skills, problem-solving abilities, and a deeper understanding of the complex dynamics shaping the football business landscape.

Industry Engagement: The BA (Hons) Football Business Management program emphasizes industry engagement, providing students with opportunities to interact with football clubs, leagues, governing bodies, and other stakeholders. Students undertake industry placements, internships, or work-based projects with football organizations, gaining practical experience and building professional networks. Guest speakers from the football industry share their insights, experiences, and career advice, enriching students' learning and helping them to develop industry-relevant skills and competencies.

Global Perspective: The BA (Hons) Football Business Management program incorporates a global perspective, recognizing the international nature of the football industry. Students explore the global football market, including the influence of globalization, digital technologies, and media on football business practices. They examine case studies from different countries and regions, considering cultural differences, regulatory frameworks, and market dynamics. International study opportunities, such as exchanges or field trips, may also provide students with firsthand experience of football business operations in diverse contexts.

Pollster Education

Location

York

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 13000

Undergraduate Entry Requirements

Academic qualification: International students must have a minimum overall score of 60% or above in the relevant secondary education qualification or its equivalent.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 75, with at least 17 in Listening, Reading,  Speaking, and Writing.
  • PTE: A minimum overall score of 46 with no individual score below 36.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

York St John University offers a range of scholarships to international students, providing financial support and recognition for their academic achievements. These scholarships aim to attract talented students from around the world and promote diversity within the university community.

International Scholarship Programme: This scholarship is open to undergraduate and postgraduate students from non-EU countries. It offers a tuition fee reduction of up to £2,500 per year for the duration of the program. The scholarship is awarded based on academic merit and applicants must meet specific eligibility criteria.

Vice Chancellor's Scholarship: This prestigious scholarship is available to high-achieving international students applying for undergraduate or postgraduate programs. It provides a tuition fee reduction of up to £5,000 per year. Recipients are selected based on academic excellence, leadership potential, and commitment to making a positive impact in their communities.

Country-specific Scholarships: York St John University also offers scholarships tailored to students from specific countries or regions. These scholarships may have varying eligibility criteria and award amounts. Examples include the Nigeria Scholarship, Ghana Scholarship, and India Scholarship.

Sports Scholarships: York St John University values sporting excellence and offers scholarships to international students who excel in their chosen sport. These scholarships provide support for training, coaching, and competition expenses, along with access to sports facilities and other benefits.

It is important to note that scholarship availability, eligibility criteria, and award amounts may vary each year.

Graduates of the BA (Hons) Football Business Management program at York St John University are well-equipped to pursue various career paths within the football industry and related sectors. 

Football Club Administrator/Operations Manager: Graduates can work for football clubs in administrative roles, overseeing day-to-day operations, managing facilities, coordinating events, and liaising with stakeholders. They ensure smooth functioning of the club's activities, from ticketing and hospitality to community engagement and matchday operations.

Football Marketing Executive/Manager: Graduates may pursue careers in football marketing, working for clubs, leagues, or marketing agencies. They develop marketing strategies, campaigns, and initiatives to promote the club's brand, increase fan engagement, drive ticket sales, and attract sponsors. They leverage digital marketing tools, social media platforms, and fan data analytics to reach target audiences effectively.

Football Sponsorship and Partnership Manager: Graduates can work in sponsorship and partnership roles, negotiating and managing relationships with corporate sponsors, advertisers, and commercial partners. They identify sponsorship opportunities, develop sponsorship packages, and execute activation plans to deliver value for sponsors while enhancing the club's revenue streams and brand visibility.

Football Events Manager/Coordinator: Graduates may specialize in football event management, organizing matchday events, hospitality packages, fan experiences, and special events such as tournaments, conferences, or charity matches. They oversee logistics, budgeting, staffing, and coordination to ensure successful execution of events and memorable experiences for fans and stakeholders.

Football Facilities Manager/Coordinator: Graduates can work in facilities management roles, responsible for the maintenance, development, and utilization of football facilities such as stadiums, training grounds, and academy facilities. They ensure compliance with health and safety regulations, optimize facility usage, and implement sustainable practices to enhance the club's infrastructure and operational efficiency.

Football Player Liaison Officer: Graduates may work as player liaison officers, supporting players and their families with personal, logistical, and administrative needs. They act as a bridge between players, coaching staff, and club management, providing assistance with contract negotiations, relocation, accommodation, and welfare services to facilitate smooth transitions and optimal performance on and off the pitch.

Football Talent Scout/Recruitment Analyst: Graduates with a keen eye for talent and analytical skills can pursue careers in football scouting or recruitment. They identify and assess potential players for recruitment, using data analysis, scouting reports, and performance metrics to evaluate player suitability and value for money. They contribute to talent identification, player development, and squad planning strategies for clubs, agencies, or scouting networks.

Football Regulatory Compliance Officer: Graduates may work in regulatory compliance roles, ensuring that football clubs adhere to relevant regulations, rules, and governance frameworks set by governing bodies such as FIFA, UEFA, and national football associations. They monitor compliance with financial fair play regulations, player eligibility rules, and integrity standards, mitigating risks and safeguarding the club's reputation and interests.

Football Media and Communications Specialist: Graduates can pursue careers in football media and communications, working for clubs, leagues, media outlets, or digital platforms. They create content, manage social media channels, and engage with fans, journalists, and influencers to enhance the club's brand presence, storytelling, and digital engagement strategies.

Football Business Consultant/Analyst: Graduates with strong analytical and consultancy skills may work as football business consultants, providing strategic advice, market research, and financial analysis to football clubs, leagues, investors, or sports agencies. They help clients identify growth opportunities, optimize revenue streams, and navigate complex challenges in the ever-evolving football industry.


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