BA (Honours) Graphic Design

Sheffield Hallam - City Campus

 

INTAKE: September

Program Overview

The BA (Honours) Graphic Design program at Sheffield Hallam University offers students an opportunity to develop their creativity, technical skills, and critical thinking abilities in the field of visual communication. This program provides a comprehensive exploration of graphic design principles, techniques, and applications, preparing students for careers in various sectors such as advertising, branding, digital media, publishing, and motion graphics. Students engage in hands-on studio work, design projects, and collaborative initiatives, gaining practical experience and building a strong portfolio of creative work.

Curriculum: The curriculum of the BA Graphic Design program covers a wide range of topics essential to the practice of graphic design, including typography, illustration, layout design, branding, digital imaging, and user experience (UX) design. Students study core modules that focus on design theory, visual language, and design processes, as well as specialized modules that allow them to explore areas of interest such as web design, motion graphics, packaging design, and interactive media. The program emphasizes creativity, experimentation, and innovation, encouraging students to develop their unique design style and aesthetic vision.

Research Focus: Sheffield Hallam University encourages a strong research focus in the BA Graphic Design program, enabling students to explore theoretical concepts, historical influences, and contemporary trends in graphic design. Research-focused modules provide students with opportunities to investigate topics such as semiotics, design history, cultural studies, and design ethics, deepening their understanding of the role of design in society and culture. Students engage in critical analysis, design research projects, and reflective practice, enhancing their ability to articulate ideas, concepts, and design decisions.

Industry Engagement: The BA Graphic Design program fosters close connections with industry professionals, design agencies, and creative organizations to ensure that students receive relevant and up-to-date insights into the graphic design industry. Industry engagement activities include guest lectures, workshops, design competitions, and industry placements, providing students with opportunities to learn from practicing designers, showcase their work, and gain firsthand experience in professional design settings. Students receive feedback, guidance, and mentorship from industry professionals, helping them to develop their professional networks and prepare for careers in graphic design.

Global Perspective: Graphic design is a global discipline that transcends cultural boundaries and geographic borders. The BA Graphic Design program at Sheffield Hallam University incorporates a global perspective, exposing students to diverse design practices, cultural influences, and international design trends. Students study the work of renowned designers from around the world, engage with design projects with global relevance, and participate in international design competitions and collaborations. This global perspective prepares students to work in multicultural environments, understand diverse audience needs, and address global design challenges.

Pollster Education

Location

Sheffield Hallam - City Campus

Pollster Education

Score

IELTS 6

Pollster Education

Tuition Fee

£ 15860

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at Sheffield Hallam University are typically required to have a minimum academic achievement of 65% or above in their high school or equivalent qualifications.

English language proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 90, with at least 20 in Listening, 20 in Reading, 20 in Speaking, and 20 in Writing.
  • PTE Academic: A minimum overall score of 60 with no individual score below 51.
  • DET (Duolingo English Test): A minimum score of 105 is required.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Sheffield Hallam University offers a range of scholarships to international students to support their academic journey and recognize their achievements. These scholarships are designed to provide financial assistance and enhance the overall student experience.

Transform Together Scholarships: These scholarships are available for undergraduate and postgraduate students and cover a significant proportion of the tuition fees. The scholarships are awarded based on academic merit, and applicants are required to demonstrate their commitment to making a positive impact in their home country after completing their studies.

Chevening Scholarships: Sheffield Hallam University is a Chevening partner, offering scholarships to exceptional students from Chevening-eligible countries. Chevening scholarships are fully funded and cover tuition fees, living expenses, and other study-related costs. Recipients of Chevening scholarships become part of the influential global network of Chevening Alumni.

Country-Specific Scholarships: Sheffield Hallam University offers scholarships specifically designed for students from certain countries. These scholarships may be based on academic merit, financial need, or other specific criteria.  

Sports Scholarships: Sheffield Hallam University recognizes the achievements of talented student-athletes by offering sports scholarships. These scholarships support athletes in balancing their academic and sporting commitments. Recipients of sports scholarships receive financial assistance, access to training facilities, coaching support, and other sports-related benefits.

Partnership Scholarships: The university has established partnerships with various organizations and institutions, leading to the availability of partnership scholarships. These scholarships may be offered to students from partner institutions or through collaborations with industry partners. They provide financial support and unique opportunities for academic and professional development.

It's important to note that scholarship availability, eligibility criteria, and application processes may vary from year to year.

Graduates of Sheffield Hallam University's BA (Honours) Graphic Design program possess a diverse skill set and creative expertise that prepare them for a wide range of exciting career opportunities in the dynamic field of graphic design. With their blend of technical proficiency, artistic flair, and critical thinking skills, graduates are well-equipped to pursue careers in various sectors of the creative industry.

Graphic Designer: Many graduates choose to work as graphic designers, creating visual concepts and communication materials for clients across different industries. Graphic designers use their skills in typography, layout, color theory, and digital tools to develop branding materials, advertising campaigns, publications, packaging designs, and digital media content.

Art Director: Some graduates progress to roles as art directors, overseeing the visual aspects of creative projects and leading design teams. Art directors collaborate with clients, copywriters, photographers, and illustrators to develop creative concepts, manage design projects, and ensure that visual communication aligns with branding objectives and creative vision.

UI/UX Designer: With the increasing demand for user-centered design in digital products and services, some graduates specialize in user interface (UI) and user experience (UX) design. UI/UX designers focus on creating intuitive, user-friendly interfaces and engaging experiences for websites, mobile apps, software applications, and interactive media platforms.

Motion Graphics Designer: Graduates with a passion for animation and motion graphics may pursue careers in this specialized field. Motion graphics designers create dynamic visual content for film, television, advertising, and digital media, using animation techniques, visual effects, and storytelling principles to convey messages and captivate audiences.

Brand Identity Designer: Brand identity designers specialize in developing visual identities and brand systems for businesses, organizations, and products. They create logos, brand guidelines, and visual assets that represent the essence of a brand, communicate its values, and differentiate it from competitors in the market.

Packaging Designer: Some graduates choose to specialize in packaging design, creating innovative and eye-catching packaging solutions for consumer products. Packaging designers consider factors such as product protection, shelf appeal, and brand recognition, designing packaging that enhances product visibility, communicates product features, and resonates with target audiences.

Digital Marketing Designer: In the digital age, graphic designers play a crucial role in digital marketing initiatives, creating visual content for social media, email campaigns, online advertisements, and digital platforms. Digital marketing designers collaborate with marketing teams to develop visually engaging content that drives engagement, generates leads, and builds brand awareness.

Freelance Designer/Entrepreneur: Many graduates opt to work as freelance designers, offering their design services on a project-by-project basis to clients ranging from small businesses to multinational corporations. Freelance designers have the flexibility to work on diverse projects, build their client base, and pursue entrepreneurial ventures in the creative industry.

Educator/Teacher: Some graduates with a passion for sharing their knowledge and expertise may choose to pursue careers as educators or teachers in schools, colleges, or universities. They may teach graphic design courses, mentor aspiring designers, and contribute to the development of the next generation of creative talent.

Design Consultant/Strategist: Graduates may work as design consultants or strategists, providing strategic advice, design solutions, and creative direction to businesses, agencies, or organizations. Design consultants help clients solve design challenges, innovate their products or services, and leverage design thinking to achieve their business goals.


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