BSc in (Hons)Sports Business Management

Manchester

 

INTAKE: September

Program Overview

The BSc (Hons) Sports Business Management program at Manchester Metropolitan University (MMU) provides students with a comprehensive understanding of the sports industry and equips them with the knowledge and skills necessary for management roles within this dynamic sector. This undergraduate degree program combines principles of business management with a focus on sports-specific contexts, preparing students for careers in sports marketing, event management, facility operations, sponsorship, and more. With an emphasis on practical application and industry relevance, the program aims to develop graduates who can contribute effectively to the business side of sports organizations.

Curriculum: The curriculum of the BSc (Hons) Sports Business Management program at MMU covers a wide range of topics relevant to the sports industry and business management. Students study subjects such as sports marketing, sports finance, sports law, sports ethics, event management, and strategic management in sports organizations. They also learn about consumer behavior, sponsorship strategies, digital marketing in sports, and the global sports marketplace. Through a combination of lectures, seminars, case studies, and practical projects, students develop a strong foundation in both business principles and sports-specific knowledge.

Research Focus: Manchester Metropolitan University is committed to advancing research in sports business and management, and students in the BSc (Hons) program have the opportunity to engage with research projects that explore key issues and trends in the field. They learn to critically evaluate academic literature, conduct market research, analyze industry trends, and apply research findings to real-world business challenges. Through research-led assignments and dissertations, students develop research skills and gain insights into emerging issues in sports business and management.

Industry Engagement: MMU maintains strong connections with sports organizations, governing bodies, professional teams, and sports businesses, ensuring that the Sports Business Management program remains closely aligned with industry needs. Through guest lectures, industry placements, and networking events, students have the opportunity to engage with industry professionals, gain practical experience, and develop valuable connections within the sports industry. Industry engagement provides students with insights into current practices, challenges, and opportunities in sports business and management.

Global Perspective: With a diverse student body and a commitment to global collaboration, Manchester Metropolitan University offers a global perspective within its Sports Business Management program. Students have the opportunity to explore the global sports landscape, including international sports markets, global sports events, and cross-cultural management challenges. MMU also encourages international study exchanges, collaborative projects with international partners, and participation in global sports business conferences and events, allowing students to develop a broader understanding of the global sports industry.

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Location

Manchester

Pollster Education

Score

IELTS 6

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Tuition Fee

£ 17000

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at MMU are typically required to have a minimum academic qualification of 65% or above in their previous studies. This may vary depending on the specific course and country requirements.

English Language Proficiency:

  • IELTS: A minimum overall score of 6.0 or 6.5 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 88, with at least 17 in Listening, 18 in Reading, 17 in Speaking, and 20 in Writing.
  • PTE Academic: A minimum overall score of 61 with no individual score below 59.
  • Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Scholarships provide opportunities for talented students to pursue their studies at Manchester Metropolitan University. 

Vice-Chancellor's International Scholarship: This prestigious scholarship is awarded to high-achieving international students who demonstrate exceptional academic performance. The scholarship offers a partial tuition fee waiver of up to £5,000.

International Undergraduate Scholarships: MMU offers a range of undergraduate scholarships for international students. These scholarships provide financial assistance towards tuition fees, with values ranging from £2,000 to £5,000.

Country-Specific Scholarships: MMU offers scholarships specifically tailored to students from certain countries or regions. These scholarships may have specific eligibility criteria and provide financial assistance to support students from specific geographic areas.

Sports Scholarships: MMU recognizes the achievements of talented athletes and offers sports scholarships to support their academic and sporting aspirations. These scholarships provide financial support and additional training opportunities for student-athletes.

External Scholarships and Funding: MMU also encourages international students to explore external scholarship opportunities offered by governments, organizations, and foundations in their home countries. The university provides guidance and support in accessing external funding options.

It is important to note that scholarship availability, criteria, and application deadlines may vary each year.

Graduates of Manchester Metropolitan University's (MMU) BSc (Hons) Sports Business Management program are well-equipped for a variety of exciting career opportunities within the sports industry. With their combination of business management skills and specialized knowledge of the sports sector, graduates can pursue diverse roles in sports marketing, event management, facility operations, sponsorship, and more.

Sports Marketing Manager: Sports marketing managers work for sports organizations, agencies, or brands, developing and implementing marketing strategies to promote sports events, teams, or products. They conduct market research, plan advertising campaigns, manage social media channels, and engage fans through creative marketing initiatives.

Event Coordinator: Event coordinators specialize in planning and executing sports events, such as tournaments, competitions, or conferences. They handle logistics, coordinate vendors and suppliers, manage budgets, and ensure that events run smoothly from start to finish, creating memorable experiences for participants and spectators.

Sports Sponsorship Manager: Sports sponsorship managers work for brands, agencies, or sports organizations, negotiating and managing sponsorship deals with sports teams, athletes, or events. They identify sponsorship opportunities, develop sponsorship packages, and build relationships with sponsors to maximize revenue and brand exposure.

Sports Facility Manager: Sports facility managers oversee the operations of sports venues, stadiums, or recreation centers, ensuring that facilities are well-maintained, safe, and efficient. They manage staff, schedule events and activities, handle bookings, and coordinate with maintenance teams to provide a positive experience for users.

Sports Business Development Executive: Business development executives work for sports organizations or agencies, identifying new business opportunities, partnerships, and revenue streams. They analyze market trends, pitch proposals to potential clients or sponsors, and negotiate contracts to drive business growth and profitability.

Sports Operations Coordinator: Sports operations coordinators support the day-to-day operations of sports organizations, teams, or events, handling administrative tasks, logistics, and coordination. They may assist with player registrations, travel arrangements, equipment management, or venue setup, ensuring that operations run smoothly and efficiently.

Sports Brand Manager: Brand managers work for sports brands or apparel companies, developing and implementing strategies to build brand awareness, loyalty, and equity. They oversee brand messaging, product launches, and marketing campaigns, ensuring that brand values are effectively communicated to consumers.

Sports Merchandising Specialist: Merchandising specialists work in retail or e-commerce settings, managing the selection, pricing, and promotion of sports-related products and merchandise. They analyze sales data, monitor inventory levels, and collaborate with suppliers to optimize product offerings and maximize sales revenue.

Sports Business Analyst: Business analysts specialize in analyzing data and market trends to inform strategic decision-making within sports organizations. They conduct financial analysis, market research, and performance evaluations, providing insights and recommendations to senior management to improve business performance and competitiveness.

Sports Entrepreneur: Entrepreneurial graduates may start their own sports businesses, such as sports marketing agencies, event management companies, or sports technology startups. They develop innovative products or services, identify niche markets, and create business plans to launch and grow successful ventures within the sports industry.


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