BA(Hons) Business and Digital Marketing Management

Undergraduate Entry Requirements

Academic Qualifications: Applicants should have successfully completed their secondary education with a minimum overall score of 65% or equivalent in their respective country's grading system.

English language proficiency: 

• IELTS: A minimum overall score of 6.0  or 6.5 with no individual component below 5.5.
• TOEFL: A minimum overall score of 87, with at least 21 in Listening, 22 in Reading, 24 in Speaking, and 21 in Writing.
• PTE Academic: A minimum overall score of 66 with no individual score below 59.
• Some programs may have specific subject prerequisites or additional requirements.

Students must provide:

• academic marksheets & transcripts
• letters of recommendation
• a personal statement - SOP
• passport
• other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

The University of Huddersfield offers several scholarships and funding opportunities to support students in their academic journey. These scholarships are designed to recognize academic excellence, encourage diversity, and provide financial assistance to eligible students.

Vice-Chancellor's Scholarship: This scholarship is available for international students and offers a tuition fee discount of up to £4,000 for the first year of study.

International Scholarship: The university offers a range of international scholarships for undergraduate and postgraduate students. These scholarships provide financial support towards tuition fees and are awarded based on academic merit.

Enterprise Placement Year Scholarship: This scholarship is available for undergraduate students undertaking a placement year as part of their degree program. It provides a bursary of £1,000 to support students during their placement.

International Academic Excellence Scholarship: This scholarship is awarded to high-achieving international students applying for undergraduate or postgraduate programs. It offers a tuition fee discount of up to £4,000.

Subject-Specific Scholarships: The University of Huddersfield also offers scholarships specific to certain subject areas or departments. These scholarships may have specific eligibility criteria and application processes.

Graduates of the BA (Hons) Business and Digital Marketing Management program at the University of Huddersfield have a wide range of exciting career opportunities in the fields of business management, marketing, and digital media. 

Digital Marketing Manager: Graduates can pursue careers as digital marketing managers, overseeing digital marketing campaigns, strategies, and initiatives for organizations. They develop digital marketing plans, manage social media platforms, analyze digital analytics, and optimize online presence to achieve marketing objectives.

Marketing Specialist: Graduates may choose to work as marketing specialists, focusing on specific areas such as content marketing, email marketing, search engine optimization (SEO), or pay-per-click (PPC) advertising. They create targeted marketing campaigns, develop engaging content, and implement digital marketing tactics to attract and retain customers.

E-commerce Manager: Graduates interested in e-commerce can work as e-commerce managers, responsible for managing online sales channels, websites, and digital storefronts for businesses. They optimize user experience, implement online payment systems, and drive online sales through digital marketing strategies.

Social Media Manager: Graduates with expertise in social media marketing can pursue careers as social media managers, managing social media accounts, content calendars, and social media advertising campaigns for brands. They engage with followers, monitor social media trends, and enhance brand visibility and engagement.

Digital Marketing Analyst: Graduates may work as digital marketing analysts, analyzing marketing data, metrics, and trends to evaluate the effectiveness of digital marketing campaigns and strategies. They provide insights and recommendations to improve marketing performance and ROI.

Market Research Analyst: Graduates interested in market research can work as market research analysts, conducting market research studies, analyzing consumer behavior, and identifying market trends and opportunities. They provide insights to support strategic decision-making and marketing planning for businesses.

Brand Manager: Graduates can pursue careers as brand managers, responsible for developing and managing brand identity, positioning, and messaging for organizations. They oversee brand strategy, brand guidelines, and brand communications across various digital and traditional marketing channels.

Digital Content Creator: Graduates with creative skills can work as digital content creators, producing engaging content such as blog posts, videos, infographics, and social media posts for brands. They collaborate with marketing teams to develop content strategies that resonate with target audiences and drive engagement.

Business Development Executive: Graduates interested in business development can work as business development executives, identifying new business opportunities, cultivating client relationships, and driving revenue growth for organizations. They may focus on digital business development strategies to expand online presence and reach new markets.

Entrepreneur: Graduates with an entrepreneurial spirit can start their own digital marketing agencies, e-commerce businesses, or online ventures. They leverage their knowledge and skills in digital marketing and business management to create and grow successful businesses in the digital marketplace.