BA (Hons) Fashion Buying and Brand Management with Placement year

Llandaff Campus

 

INTAKE: September

Program Overview

The BA (Hons) Fashion Buying and Brand Management with Placement Year program at Cardiff Metropolitan University offers students an immersive experience in the global fashion industry, combining business management skills with an in-depth understanding of fashion buying, merchandising, and brand development. This dynamic degree equips students with the knowledge and practical skills needed to thrive in roles that bridge creativity and commercial acumen within the fashion sector. The program includes a valuable placement year, allowing students to gain hands-on experience and apply their learning in real-world settings, preparing them for successful careers in fashion retail, buying, and brand management.

1. Strategic Fashion Buying and Merchandising Students delve into the strategic aspects of fashion buying and merchandising, exploring consumer behavior, market trends, and supply chain management. They learn how to select and source products, negotiate with suppliers, and optimize inventory to maximize sales and profitability.

2. Brand Development and Management The program emphasizes brand development and management, focusing on building and maintaining strong fashion brands. Students study brand identity, marketing strategies, and consumer engagement techniques, equipping them with the skills to position fashion brands effectively in competitive markets.

3. Fashion Retail Operations Students gain insights into retail operations within the fashion industry, covering topics such as store management, visual merchandising, and customer experience. They learn how to create engaging retail environments and deliver exceptional customer service.

4. Fashion Marketing and Promotion The curriculum includes modules on fashion marketing and promotion, where students explore digital marketing strategies, advertising campaigns, and social media management tailored to the fashion industry. They develop skills in creating compelling content and leveraging digital platforms to reach target audiences.

5. Industry Placement Year The placement year provides students with a valuable opportunity to apply theoretical knowledge in professional settings. Students undertake internships or placements with fashion retailers, brands, or related organizations, gaining practical experience and building industry connections.

6. Global Perspectives in Fashion The program emphasizes global perspectives in fashion, considering international markets, cultural influences, and sustainability issues. Students explore the impact of globalization on fashion trends and business strategies.

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Location

Llandaff Campus

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Score

IELTS: 6

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Tuition Fee

£ 16000

Undergraduate Entry Requirements

Academic Qualifications: International students applying for undergraduate programs at Cardiff Metropolitan University should have completed their secondary education or equivalent qualifications with a minimum overall average of 60% or above. 

English language proficiency:

  • IELTS: A minimum overall score of 6.0 with no individual component below 5.5.
  • TOEFL: A minimum overall score of 72, with at least 17 in Listening, 18 in Reading, 17 in Speaking, and 20 in Writing.
  • PTE Academic: A minimum overall score of 59 with no individual score below 59.

Students must provide:

  • academic marksheets & transcripts
  • letters of recommendation
  • a personal statement - SOP
  • passport
  • other supporting documents as required by the university.

It is important to note that meeting the minimum entry requirements does not guarantee admission, as the university considers factors such as availability of places and competition for the program. Additionally, some courses may have higher entry requirements or additional selection criteria, such as interviews or portfolio submissions.

Cardiff Metropolitan University in the UK offers a range of scholarships and financial support options for international students. 

International Scholarships: Cardiff Metropolitan University offers several scholarships specifically for international students. These scholarships are merit-based and provide financial assistance towards tuition fees. The university awards these scholarships based on academic excellence, and students are automatically considered for them during the admissions process.

Vice-Chancellor's International Scholarship: This prestigious scholarship is available to exceptional international students who demonstrate outstanding academic achievements. It provides a substantial reduction in tuition fees and is awarded on a competitive basis.

Country-specific Scholarships: Cardiff Metropolitan University also offers scholarships specifically tailored to students from certain countries. These scholarships may be based on academic merit, financial need, or other criteria. They provide financial support to students from specific regions or countries, fostering diversity and inclusivity within the university community.

Sports Scholarships: Cardiff Metropolitan University has a strong sports program and offers sports scholarships to talented athletes. These scholarships provide financial support, coaching, and access to excellent sports facilities, allowing athletes to balance their academic and sporting commitments.

Alumni Scholarships: The university has scholarships available for international students who have previously studied at Cardiff Metropolitan University and wish to pursue further studies at the postgraduate level. These scholarships recognize the achievements of former students and support them in their educational and career advancement.

External Scholarships and Funding: In addition to the scholarships offered directly by the university, international students at Cardiff Metropolitan University can explore external scholarship opportunities. Various organizations, foundations, and governments provide scholarships and funding for international students studying in the UK. The university's International Office can assist students in finding and applying for these external scholarships.

It is important to note that the availability and criteria of scholarships may vary each year.

The BA (Hons) Fashion Buying and Brand Management with Placement Year program at Cardiff Metropolitan University prepares students for a range of exciting and rewarding career paths within the global fashion industry. Graduates of this program possess a unique blend of business acumen, creative flair, and industry-specific knowledge, making them highly sought-after by fashion retailers, brands, and related organizations.  

  1. Fashion Buyer: Graduates can pursue roles as fashion buyers for retail companies, fashion brands, or online platforms. As fashion buyers, they are responsible for selecting and purchasing merchandise that aligns with consumer preferences and market trends.

  2. Brand Manager: Brand managers oversee the development, marketing, and promotion of fashion brands. They are involved in crafting brand identity, managing campaigns, and ensuring consistent brand messaging across various channels.

  3. Merchandising Manager: Graduates can work as merchandising managers, responsible for planning and optimizing product assortments, pricing strategies, and inventory levels to maximize sales and profitability.

  4. Retail Manager: With expertise in fashion retail operations, graduates can pursue roles as retail managers, overseeing store operations, managing staff, and enhancing the overall customer experience.

  5. Fashion Marketing Specialist: Careers in fashion marketing involve developing and executing marketing strategies tailored to the fashion industry. Graduates can work as marketing coordinators, digital marketing specialists, or social media managers for fashion brands or agencies.

  6. E-commerce Manager: Given the growth of online retail, graduates can explore roles as e-commerce managers, focusing on driving online sales, managing digital platforms, and optimizing the user experience.

  7. Fashion Consultant: Some graduates may choose to work independently or with consulting firms, providing expertise and strategic advice to fashion businesses on areas such as product development, market positioning, and consumer trends.

  8. Fashion Entrepreneur: Equipped with comprehensive knowledge of fashion business practices, graduates may choose to start their own fashion-related ventures, such as boutique stores, online platforms, or consulting businesses.

  9. Global Sourcing Specialist: Graduates can pursue careers in supply chain management and sourcing, working with international suppliers and manufacturers to ensure quality and timely delivery of fashion products.

  10. Fashion Trend Analyst: Careers in trend analysis involve tracking and interpreting fashion trends, forecasting future trends, and advising companies on product development and marketing strategies.


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